<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-9994171</id><updated>2012-01-16T22:46:49.578-05:00</updated><category term='Cable Television'/><category term='forecast'/><category term='emerging media'/><category term='klopfenstein'/><category term='new media'/><category term='nerke'/><category term='franchise agreement'/><category term='IPTV'/><title type='text'>Dr. Bruce Klopfenstein's Emerging New Media Blog</title><subtitle type='html'>&lt;img align="left" src="http://klopfens.myweb.uga.edu/getfirefox_large2.png"&gt;Thanks blogger community for solving my mysterious error. I'll hang on to  &lt;a href="http://itvresearch.blogspot.com"&gt;http://itvresearch.blogspot.com&lt;/a&gt; which is a better name. Please cite me as © 2009 Dr. Bruce Klopfenstein. &lt;br&gt; Please participate. Atom formatted XML site feed http://emergingnewmedia.blogspot.com/atom.xml
http://feeds.feedburner.com/DrBruceKlopfensteinsInteractiveTelevisionBlogAndMore</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><link rel='next' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default?start-index=101&amp;max-results=100'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>232</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-9994171.post-6026133528952768792</id><published>2009-09-18T19:48:00.000-05:00</published><updated>2009-09-18T19:49:55.543-05:00</updated><title type='text'>Television Reinvented</title><content type='html'>Video presentations from conference in November 2008:&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a href="http://events.newteevee.com/live/08/Watch"&gt;http://events.newteevee.com/live/08/Watch&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-6026133528952768792?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/6026133528952768792/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=6026133528952768792&amp;isPopup=true' title='7 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6026133528952768792'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6026133528952768792'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/television-reinvented.html' title='Television Reinvented'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>7</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8103405654153784879</id><published>2009-09-10T07:06:00.002-05:00</published><updated>2009-09-10T07:10:17.595-05:00</updated><title type='text'>IPTV Production</title><content type='html'>&lt;a href="http://internettv.hereweb.com/"&gt;http://internettv.hereweb.com/&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;"While traditional satellite TV and Cable services can cost easily in excess of $90/month, this new satellite technology literally turns your home PC into an international television broadcasting unit, allowing you to view all of your favorite &amp;amp; once unattainable programs with one easy click of your mouse. Watching TV on your PC has never been easier!&lt;br /&gt;&lt;br /&gt;"Our product has been in development for over 7 years, and has been revamped by experts from Microsoft and IBM. With hundreds of thousands of dollars of research and development put into this product, Desktop Satellite TV is indeed the fastest, easiest and most cost effective way to view international television in today’s high paced environment."&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8103405654153784879?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8103405654153784879/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8103405654153784879&amp;isPopup=true' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8103405654153784879'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8103405654153784879'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/iptv-production.html' title='IPTV Production'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8870109321368396107</id><published>2009-09-08T18:22:00.006-05:00</published><updated>2009-09-08T18:33:59.852-05:00</updated><title type='text'>IPTV shows strong growth in Q1 2009</title><content type='html'>&lt;div&gt;&lt;span class="Apple-style-span" style=" font-weight: bold; "&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;Source: http://point-topic.com/content/dslanalysis/BBAq109iptv.htm accessed 8 September 2009.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/__z2NTSOz2B8/SqbotmZYRWI/AAAAAAAAAMQ/nPNRYotTKeA/s1600-h/iptv-world-1q09.png"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 265px;" src="http://3.bp.blogspot.com/__z2NTSOz2B8/SqbotmZYRWI/AAAAAAAAAMQ/nPNRYotTKeA/s320/iptv-world-1q09.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5379242675039389026" /&gt;&lt;/a&gt;&lt;b&gt;&lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;IPTV subscribers totalled almost 24 million by the end of Q1  2009 (23.99 million), up 9.77 per cent on Q4 2008 from 21.86 million and up 56.2  per cent year-on-year from 15.36 million. These figures are based on extensive  research undertaken by broadband analysts at Point Topic. They are based on  subscriber figures published in reliable sources, with estimates where  necessary.&lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;In terms of annual growth, IPTV proved to be a huge success  story in Eastern Europe. Operators in this region offer a wide range of IPTV  services which have proved to be particularly popular.&lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;“Operators in Eastern European countries such as Poland, Czech  Republic, Slovenia and Russia have all successfully launched IPTV services,”  said John Bosnell, senior analyst at Point Topic. “A typical example is the  Croatian incumbent T-Hrvatski Telecom, which added almost 100,000 new IPTV  subscribers in the 12 months to Q1 2009, representing almost 170 per cent annual  growth,” said Bosnell&lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;One reason for this growth is because IPTV is a relatively new  service in Eastern Europe. &lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;“Growth is high in Eastern Europe because IPTV take up is still  relatively low when compared to other regions such as North America and Asia  Pacific,” said Bosnell. "This is good news for operators and subscribers,  because there is plenty of potential for growth coupled with a wide range of  IPTV services so cost should remain low,” said Bosnell.&lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;The North American IPTV subscriber base continues to grow, with  the three big players all adding new subscribers over the quarter. They were  AT&amp;amp;T (27 per cent growth), Telus (25 per cent) and Verizon (16 per  cent).&lt;/span&gt;&lt;/p&gt; &lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;In South and East Asia, the Chinese operators continue to  dominate in terms of net additions during Q1 2009. China Telecom added 250,000  new subscribers (14.3 per cent growth), while the newly merged entity China  Unicom (Hong Kong) Ltd added 100,000 subscribers (13.33 per cent).&lt;/span&gt;&lt;/p&gt;&lt;p class="Normal"&gt;&lt;span class="Apple-style-span"  style="font-size:medium;"&gt;Source: http://point-topic.com/content/dslanalysis/BBAq109iptv.htm accessed 8 September 2009.&lt;/span&gt;&lt;/p&gt;&lt;/b&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8870109321368396107?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8870109321368396107/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8870109321368396107&amp;isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8870109321368396107'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8870109321368396107'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/iptv-shows-strong-growth-in-q1-2009.html' title='IPTV shows strong growth in Q1 2009'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/__z2NTSOz2B8/SqbotmZYRWI/AAAAAAAAAMQ/nPNRYotTKeA/s72-c/iptv-world-1q09.png' height='72' width='72'/><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-7417271570602006751</id><published>2009-09-08T17:05:00.002-05:00</published><updated>2009-09-08T18:18:50.511-05:00</updated><title type='text'>Current IPTV Resources</title><content type='html'>&lt;div&gt;&lt;a href="http://www.iptv-watch.co.uk/iptv/bt-tv"&gt;http://www.iptv-watch.co.uk&lt;/a&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;a href="http://point-topic.com/"&gt;http://point-topic.com&lt;/a&gt; posts statistics about the broadband industry.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/__z2NTSOz2B8/SqbmOe9a3sI/AAAAAAAAAMI/PskAx8V_mWY/s1600-h/broadband-world-2q09.png"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 175px;" src="http://4.bp.blogspot.com/__z2NTSOz2B8/SqbmOe9a3sI/AAAAAAAAAMI/PskAx8V_mWY/s320/broadband-world-2q09.png" border="0" alt="" id="BLOGGER_PHOTO_ID_5379239941443870402" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-7417271570602006751?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/7417271570602006751/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=7417271570602006751&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7417271570602006751'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7417271570602006751'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/current-iptv-resources.html' title='Current IPTV Resources'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/__z2NTSOz2B8/SqbmOe9a3sI/AAAAAAAAAMI/PskAx8V_mWY/s72-c/broadband-world-2q09.png' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-9038640989539306072</id><published>2009-09-07T16:02:00.001-05:00</published><updated>2009-09-07T16:06:40.478-05:00</updated><title type='text'>demo.com</title><content type='html'>A web site companion to &lt;a href="http://www.demo.com/"&gt;demo.com&lt;/a&gt;'s annual conferences of emerging technologies:&lt;br /&gt;&lt;br /&gt;"The feel you get when you enter the ballroom at DEMO is unlike any other conference. Each company is given just six minutes on the DEMO stage to truly demonstrate how their product will change the world. No PowerPoint or flashy corporate presentations allowed. Just the founders and the technologies many are staking their careers on… it doesn’t get any more straightforward and fast paced than that."&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-9038640989539306072?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/9038640989539306072/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=9038640989539306072&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/9038640989539306072'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/9038640989539306072'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/democom.html' title='demo.com'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8942284800699219711</id><published>2009-09-07T15:59:00.002-05:00</published><updated>2009-09-07T16:02:43.710-05:00</updated><title type='text'>All Things Video Site (Wall Street Journal)</title><content type='html'>A place to look for technological innovations, &lt;a href="http://video.allthingsd.com/"&gt;http://video.allthingsd.com/&lt;/a&gt;, such as Plastic Logic's epaper demo, &lt;a href="http://video.allthingsd.com/video/plastic-logic-the-full-d7-demo/E9755752-32CD-47FD-B1F7-F7CF6C70BE7F"&gt;http://video.allthingsd.com/video/plastic-logic-the-full-d7-demo/E9755752-32CD-47FD-B1F7-F7CF6C70BE7F&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8942284800699219711?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8942284800699219711/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8942284800699219711&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8942284800699219711'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8942284800699219711'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/all-things-video-site-wall-street.html' title='All Things Video Site (Wall Street Journal)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-336481620495463588</id><published>2009-09-05T19:36:00.000-05:00</published><updated>2009-09-05T19:37:16.323-05:00</updated><title type='text'>Diffusion of Innovations and Facebook</title><content type='html'>&lt;a href="http://www.slideshare.net/werner.iucksch/innovation-diffusion-and-facebook"&gt;http://www.slideshare.net/werner.iucksch/innovation-diffusion-and-facebook&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-336481620495463588?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/336481620495463588/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=336481620495463588&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/336481620495463588'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/336481620495463588'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/diffusion-of-innovations-and-facebook.html' title='Diffusion of Innovations and Facebook'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-5983358868276554292</id><published>2009-09-05T19:06:00.003-05:00</published><updated>2009-09-05T19:09:14.484-05:00</updated><title type='text'>SPB TC is a subscription free mobile IPTV viewing that turns available digital channels form all over the world into mobile video</title><content type='html'>&lt;a href="http://androidcommunity.com/mobile-tv-app-for-android-hits-20090831/"&gt;http://androidcommunity.com/mobile-tv-app-for-android-hits-20090831/&lt;/a&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-5983358868276554292?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/5983358868276554292/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=5983358868276554292&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5983358868276554292'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5983358868276554292'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/spb-tc-is-subscription-free-mobile-iptv.html' title='SPB TC is a subscription free mobile IPTV viewing that turns available digital channels form all over the world into mobile video'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-2917147631523782481</id><published>2009-09-05T19:03:00.000-05:00</published><updated>2009-09-05T19:04:34.541-05:00</updated><title type='text'>ScanScout Video Ad Insertion</title><content type='html'>&lt;a href="http://www.scanscout.com/ad_gallery.html"&gt;http://www.scanscout.com/ad_gallery.html&lt;/a&gt;&lt;div&gt;&lt;br /&gt;&lt;/div&gt;&lt;div&gt;"ScanScout is the market-leading in-stream video advertising network. The company  partners with major advertisers and publishers to maximize video advertising  opportunities. ScanScout creates a new significant revenue stream for  publishers, helping them to extract the most value out of their video content  and monetize it in a user-friendly manner. For advertisers, ScanScout provides  the ability to target, optimize and deliver ad messages to the right content and  audience, maximizing user engagement. "&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-2917147631523782481?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/2917147631523782481/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=2917147631523782481&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2917147631523782481'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2917147631523782481'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/09/scanscout-video-ad-insertion.html' title='ScanScout Video Ad Insertion'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-4967912763822218510</id><published>2009-08-19T15:21:00.003-05:00</published><updated>2009-08-19T15:24:45.649-05:00</updated><title type='text'>New Media Taxonomy</title><content type='html'>TELE 4450, Fall 2009 is looking for new media taxonomies which may be posted here.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-4967912763822218510?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/4967912763822218510/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=4967912763822218510&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4967912763822218510'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4967912763822218510'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/08/screenwriting-resources.html' title='New Media Taxonomy'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-5576308809302161545</id><published>2009-08-11T21:17:00.001-05:00</published><updated>2009-08-11T21:19:14.942-05:00</updated><title type='text'>Simple Media Taxonomy</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/__z2NTSOz2B8/SoImcGZUtmI/AAAAAAAAAL0/-TUxDSepDKk/s1600-h/simplest-taxonomy.JPG"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;width: 306px; height: 261px;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/SoImcGZUtmI/AAAAAAAAAL0/-TUxDSepDKk/s320/simplest-taxonomy.JPG" border="0" alt=""id="BLOGGER_PHOTO_ID_5368895969974072930" /&gt;&lt;/a&gt;For my Tele 4450 students, fall 2009. This is a very simple media taxonomony.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-5576308809302161545?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/5576308809302161545/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=5576308809302161545&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5576308809302161545'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5576308809302161545'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2009/08/simple-media-taxonomy.html' title='Simple Media Taxonomy'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/SoImcGZUtmI/AAAAAAAAAL0/-TUxDSepDKk/s72-c/simplest-taxonomy.JPG' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-1610314619547383300</id><published>2008-09-28T10:28:00.001-05:00</published><updated>2008-09-28T10:34:38.269-05:00</updated><title type='text'>IPTV Subscribers Up 64% in 2008</title><content type='html'>IPTV Bandwidth Growth | 60% of All Consumer IP Traffic in 2008 &lt;br /&gt;&lt;br /&gt;Posted in: IPTV Research Papers, Market Growth &amp; Research, News by Clayton Moulynox on August 16, 2007 at &lt;br /&gt;&lt;br /&gt;A report by technology company Cisco Systems Inc suggests that, in 2008, 60% of all consumer IP traffic will be generated by commercial video services, or IPTV.&lt;br /&gt;&lt;br /&gt;It also says 2008 will be the first year where consumer IP traffic will exceed business traffic.&lt;br /&gt;&lt;a href="http://blog.tmcnet.com/blog/rich-tehrani/uploads/iptv.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 200px;" src="http://blog.tmcnet.com/blog/rich-tehrani/uploads/iptv.jpg" border="0" alt="" /&gt;Source: http://blog.tmcnet.com/blog/rich-tehrani/uploads/iptv.jpg&lt;/a&gt;&lt;br /&gt;According to the report, high-definition video services and high-speed broadband will see IP traffic almost double every 2 years through to 2011. It also predicts internet video streaming and downloads will account for 30% of all internet traffic in that year.&lt;br /&gt;&lt;br /&gt;But as early as 2009, IPTV services bandwidth will eclipse that of internet video-to-PC streaming and downloads, suggests the report.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-1610314619547383300?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/1610314619547383300/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=1610314619547383300&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1610314619547383300'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1610314619547383300'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2008/09/iptv-subscribers-up-64-in-2008.html' title='IPTV Subscribers Up 64% in 2008'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-942713801641000224</id><published>2008-02-26T13:46:00.000-05:00</published><updated>2008-02-26T13:53:44.200-05:00</updated><title type='text'>The Future of Interactive Television</title><content type='html'>I plan to complete a Delphi study on the future of interactive television this spring if everything falls into place. I want to share resources on forecasting the market for interactive television, but rather than start a new blog, I will post references here. &lt;br /&gt;&lt;P&gt;&lt;br /&gt;My  Telecommunications 5990 undergraduate seminar is going to start and try to complete a Delphi forecasting study on the future of interactive television. We will identify 20-25 experts on interactive television, not forecasting. As you may know, a Delphi study uses a panel of experts for feedback that leads to both consensus and lack of consensus (both are important), but it is not a survey. I have worked on Delphi projects in the past.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;1. Formation of a team to undertake and monitor a Delphi on a given subject.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;2. Selection of one or more panels to participate in the exercise.  Customarily, the panelists are experts in the area to be investigated.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;3. Development of the first round Delphi questionnaire&lt;br /&gt;&lt;P&gt;&lt;br /&gt;4. Testing the questionnaire for proper wording (e.g., ambiguities, vagueness)&lt;br /&gt;&lt;P&gt;&lt;br /&gt;5. Transmission of the first questionnaires to the panelists&lt;br /&gt;&lt;P&gt;&lt;br /&gt;6. Analysis of the first round responses&lt;br /&gt;&lt;P&gt;&lt;br /&gt;7. Preparation of the second round questionnaires (and possible testing)&lt;br /&gt;&lt;P&gt;&lt;br /&gt;8. Transmission of the second round questionnaires to the panelists&lt;br /&gt;&lt;P&gt;&lt;br /&gt;9. Analysis of the second round responses (Steps 7 to 9 are reiterated as long as desired or necessary to achieve stability in the results.)&lt;br /&gt;&lt;P&gt;&lt;br /&gt;10. Preparation of a report by the analysis team to present the conclusions of the exercise&lt;br /&gt;&lt;P&gt; &lt;br /&gt;Source: &lt;a href="http://www.iyte.edu.tr/~muratgunaydin/delphi.htm"&gt;http://www.iyte.edu.tr/~muratgunaydin/delphi.htm&lt;/a&gt;&lt;br /&gt;&lt;P&gt; &lt;br /&gt;Magnificently, there is a web site at the Wharton School that they have generously allowed anyone to use without permission. It is located at &lt;a href="http://armstrong.wharton.upenn.edu/delphi2/"&gt;http://armstrong.wharton.upenn.edu/delphi2/&lt;/a&gt; so all we have to do is get panel members to agree to participate anonymously from one another, select very broad questions to start, and winnow them down to a final consensus at the end of the third round.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-942713801641000224?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/942713801641000224/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=942713801641000224&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/942713801641000224'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/942713801641000224'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2008/02/future-of-interactive-television.html' title='The Future of Interactive Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-4102485237832814937</id><published>2008-02-08T10:13:00.000-05:00</published><updated>2008-02-08T10:16:10.696-05:00</updated><title type='text'>Who Knows About Digital Television</title><content type='html'>I'll come back with the source, but a very recent study shows Americans are fairly clueless about digital TV and what it means for their current TV set. I've asked my brilliant Telecom 4450 students to find current uses for digital TV and post them as comments here. So, students, click on comment then cut and paste your assignment as a comment under this posting.&lt;br /&gt;&lt;br /&gt;The deadline for doing this is today, 8 February.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-4102485237832814937?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/4102485237832814937/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=4102485237832814937&amp;isPopup=true' title='14 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4102485237832814937'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4102485237832814937'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2008/02/who-knows-about-digital-television.html' title='Who Knows About Digital Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>14</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-4434341303498388109</id><published>2008-01-24T21:16:00.000-05:00</published><updated>2008-01-24T22:00:14.509-05:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='nerke'/><title type='text'>UGA 4450 Class: Diffusion of Innovations Annotated Bibliographies</title><content type='html'>Senior level undergraduates in my Emerging New Media class were asked to do this assignment, including posting it here with or without their names.&lt;br /&gt;&lt;br /&gt;Academic journal articles are the best for this assignment.&lt;br /&gt;&lt;br /&gt;&lt;b&gt;Diffusion of Innovations Bibliography Pairs Assignment&lt;/b&gt;&lt;br /&gt;Post your alphabetized, annotated bibliography &lt;b&gt;as a comment in response to this posting&lt;/b&gt;.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;You were already to have found 5 bibliographic entries for the diffusion of innovations as applied to a new/emerging media technology before class January 16, and posted them to WebCT via http://www.eits.uga.edu/myweb/help/webinterface.htm Please help each other out. That is the older, assignment one.&lt;h3&gt;Assignment&lt;/h3&gt;From your pairing up with one other individual in class, combine your APA Style articles and find 10 more diffusion of new communication technologies articles (in class January 16). This gives 20 total between the 2 of you. Please order them alphabetically as demonstrated in the APA Style book (there are many free guides online for APA style*). Convert your biblio into an annotated bibliography by including the article abstract or summary. This will be found at the beginning of the article or in a library database from which you found (or can re-search by going online).&lt;br /&gt;&lt;br /&gt;&lt;font color="red"&gt;&lt;b&gt;For grading purposes, post your text as a comment to this posting.&lt;/b&gt;&lt;/font&gt;&lt;br /&gt;&lt;br /&gt;*See &lt;a href="http://www.ithaca.edu/library/course/apa.html"&gt;http://www.ithaca.edu/library/course/apa.html&lt;/a&gt; and http://www.wooster.edu/psychology/apa-crib.html for APA style help. See &lt;a href="http://owl.english.purdue.edu/owl/resource/614/01/"&gt;http://owl.english.purdue.edu/owl/resource/614/01/&lt;/a&gt; for an example of how to do annotated bibliographies. Remember, academic journal articles are the best for this assignment.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-4434341303498388109?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/4434341303498388109/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=4434341303498388109&amp;isPopup=true' title='10 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4434341303498388109'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4434341303498388109'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2008/01/uga-4450-class-diffusoin-of-innovations.html' title='UGA 4450 Class: Diffusion of Innovations Annotated Bibliographies'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>10</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8467213672226470603</id><published>2007-10-22T08:58:00.000-05:00</published><updated>2007-10-22T09:06:12.657-05:00</updated><title type='text'>iTV Skeptics</title><content type='html'>Post sources that focus on the obstacles to the spread of iTV in the United States as a comment and create a link from WebCT to this assignment. These are forecasts and organizations that predict a slow uptake of iTV in the United States. See WebCT for the assignment.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8467213672226470603?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8467213672226470603/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8467213672226470603&amp;isPopup=true' title='11 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8467213672226470603'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8467213672226470603'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/10/itv-skeptics.html' title='iTV Skeptics'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>11</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8903231039176247576</id><published>2007-10-22T08:57:00.000-05:00</published><updated>2007-10-22T09:05:16.591-05:00</updated><title type='text'>Neutral Forecasts for iTV in the U.S.</title><content type='html'>Post &lt;b&gt;forecasting&lt;/b&gt; sources that balance the catalysts and the obstacles to the spread of iTV in the United States as a comment, and create a link from WebCT to this assignment. See WebCT for the assignment.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8903231039176247576?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8903231039176247576/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8903231039176247576&amp;isPopup=true' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8903231039176247576'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8903231039176247576'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/10/neutral-forecasts-for-itv-in-us.html' title='Neutral Forecasts for iTV in the U.S.'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-4587455246809987763</id><published>2007-10-22T08:55:00.000-05:00</published><updated>2007-10-22T09:04:21.074-05:00</updated><title type='text'>Optimistic Forecasts for iTV</title><content type='html'>Telecom 5990 "Optimists Club" post your findings as a comment here and also on WebCT. These are forecasts and organizations that predict a rapid uptake of iTV in the United States.  See WebCT for the assignment.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-4587455246809987763?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/4587455246809987763/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=4587455246809987763&amp;isPopup=true' title='9 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4587455246809987763'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/4587455246809987763'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/10/optimistic-forecasts-for-itv.html' title='Optimistic Forecasts for iTV'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>9</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-279332344389872384</id><published>2007-09-29T11:18:00.000-05:00</published><updated>2007-09-29T11:35:56.147-05:00</updated><title type='text'>iTV and Price Comparisons on Products</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Please let me know!&lt;hr&gt;One of my students in a paper on the Direct Response Television industry (DRTV) wrote something that jogged an obvious idea in my head. DRTV providers to iTV systems (just think simply of DVRs like TiVo for now) can allow viewers to price compare advertised products. In addition, iTV will make it possible for viewer/purchasers to select a payment scheme from more than the one option currently allowed on linear DRTV advertising (think Bowflex).&lt;center&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/__z2NTSOz2B8/Rv5-ygB7pnI/AAAAAAAAADg/09WU9Vv7vpE/s1600-h/bmw.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://2.bp.blogspot.com/__z2NTSOz2B8/Rv5-ygB7pnI/AAAAAAAAADg/09WU9Vv7vpE/s320/bmw.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5115665632796059250" /&gt;&lt;/a&gt;&lt;/center&gt;Courtesy of &lt;a href="http://www.motorwerksbmw.com"&gt;http://www.motorwerksbmw.com&lt;/a&gt; This is a web page, but hints at what could be done on television.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-279332344389872384?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/279332344389872384/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=279332344389872384&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/279332344389872384'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/279332344389872384'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/itv-and-price-comparisons-on-products.html' title='iTV and Price Comparisons on Products'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/__z2NTSOz2B8/Rv5-ygB7pnI/AAAAAAAAADg/09WU9Vv7vpE/s72-c/bmw.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-3964348628895328788</id><published>2007-09-28T14:08:00.000-05:00</published><updated>2007-09-28T14:11:39.397-05:00</updated><title type='text'>Online Examples of Interactive Television</title><content type='html'>I am asking my Freshmen 1010 class to post video examples of interactive television systems. The one I found is&lt;P&gt;&lt;br /&gt;&lt;br /&gt;&lt;object width="425" height="350"&gt;&lt;param name="movie" value="http://www.youtube.com/v/P8GriGd6vdU"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/P8GriGd6vdU" type="application/x-shockwave-flash" wmode="transparent" width="425" height="350"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;br /&gt;&lt;br /&gt;So what can the students find? Check the comments portion of this post.&lt;br /&gt;&lt;br /&gt;BK&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-3964348628895328788?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/3964348628895328788/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=3964348628895328788&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3964348628895328788'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3964348628895328788'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/online-examples-of-interactive.html' title='Online Examples of Interactive Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-1179095989221337248</id><published>2007-09-22T10:25:00.000-05:00</published><updated>2007-09-22T11:30:50.240-05:00</updated><title type='text'>Steven Bellman, Anika Schweda, and Duane Varan (2005)</title><content type='html'>&lt;div&gt;This is a repeat of an earlier posting but because of the reverse chronological order of the blog, I am &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;reposting&lt;/span&gt; it here. Steven Bellman, &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;Anika&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;Schweda&lt;/span&gt;, and Duane &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;Varan&lt;/span&gt; (2005) presented a paper with 5 proposed Research Questions. I asked my upperclass interactive television class to attempt to address the research questions the authors from Murdoch University proposed:&lt;a href="http://wwwmcc.murdoch.edu.au/cfel/images/logo.jpg"&gt;&lt;img style="FLOAT: right; MARGIN: 0px 0px 10px 10px; WIDTH: 200px; CURSOR: hand" alt="" src="http://wwwmcc.murdoch.edu.au/cfel/images/logo.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;em&gt;Interactive Television Advertising: A Research Agenda&lt;/em&gt;&lt;br /&gt;This paper was presented to the &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;ANZMAC&lt;/span&gt; 2005 Conference: Advertising/Marketing Communication Issues and is co-authored by Steven Bellman, &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;Anika&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;Schweda&lt;/span&gt;, and Duane &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;Varan&lt;/span&gt; of Murdoch University in Western Australia.The paper is available at more than one location online, but was accessed 17 September 2007 from &lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt;http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf&lt;/a&gt;. In the 2005 paper, the authors propose 5 research questions:&lt;br /&gt;&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_8"&gt;RQ&lt;/span&gt;1: What distinguishes heavy and light &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_9"&gt;interactors&lt;/span&gt; with &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_10"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_11"&gt;RQ&lt;/span&gt;2: What are the most effective strategies and tactics for &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_12"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_13"&gt;RQ&lt;/span&gt;3: What situational influences moderate the effectiveness of &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_14"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_15"&gt;RQ&lt;/span&gt;4: How do viewers decide whether to click, and whether to continue clicking?&lt;br /&gt;&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_16"&gt;RQ&lt;/span&gt;5: What is the best way to measure the impacts of &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_17"&gt;iTV&lt;/span&gt; ads?Each of these &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_18"&gt;RQ&lt;/span&gt; is addressed by 3 students in &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_19"&gt;Telecom&lt;/span&gt; 5990 seminar on Interactivity and the Future of television below (this posting is repeated below when I made the assignment).&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-1179095989221337248?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/1179095989221337248/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=1179095989221337248&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1179095989221337248'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1179095989221337248'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/steven-bellman-anika-schweda-and-duane.html' title='Steven Bellman, Anika Schweda, and Duane Varan (2005)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-7305629327766178678</id><published>2007-09-17T10:06:00.001-05:00</published><updated>2007-09-17T10:10:04.210-05:00</updated><title type='text'>RQ5: What is the best way to measure the impacts of iTV ads?</title><content type='html'>&lt;span id="wizard_entry_id1"&gt;&lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt; RQ5: What is the best way to measure the impacts of iTV ads?&lt;/a&gt; &lt;p&gt; ONDRIEZEK, PEIFFER, STEELE, Watkins&lt;/p&gt;Answer via comment with citations.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;br /&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-7305629327766178678?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/7305629327766178678/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=7305629327766178678&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7305629327766178678'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7305629327766178678'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/rq5-what-is-best-way-to-measure-impacts.html' title='RQ5: What is the best way to measure the impacts of iTV ads?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8706561546547120080</id><published>2007-09-17T10:05:00.001-05:00</published><updated>2007-09-17T10:10:31.529-05:00</updated><title type='text'>RQ4: How do viewers decide whether to click, and whether to continue clicking?</title><content type='html'>&lt;span id="wizard_entry_id1"&gt;&lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt; RQ4: How do viewers decide whether to click, and whether to continue clicking?&lt;/a&gt; &lt;p&gt; Maloy, Mcmillan, Mitchell&lt;/p&gt;Answer via comment with citations.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8706561546547120080?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8706561546547120080/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8706561546547120080&amp;isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8706561546547120080'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8706561546547120080'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/rq4-how-do-viewers-decide-whether-to.html' title='RQ4: How do viewers decide whether to click, and whether to continue clicking?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-6437877988801910551</id><published>2007-09-17T10:04:00.001-05:00</published><updated>2007-09-17T10:09:20.046-05:00</updated><title type='text'>RQ3: What situational influences moderate the effectiveness of iTV ads?</title><content type='html'>&lt;span id="wizard_entry_id1"&gt;&lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt; RQ3: What situational influences moderate the effectiveness of iTV ads?&lt;/a&gt; &lt;p&gt; FRERKING, HAUN, Holtzclaw&lt;br /&gt;&lt;/p&gt;Answer via comment with citations.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;/p&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-6437877988801910551?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/6437877988801910551/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=6437877988801910551&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6437877988801910551'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6437877988801910551'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/rq3-what-situational-influences.html' title='RQ3: What situational influences moderate the effectiveness of iTV ads?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-604928511882181718</id><published>2007-09-17T10:03:00.001-05:00</published><updated>2007-09-17T10:11:35.531-05:00</updated><title type='text'>RQ2: What are the most effective strategies and tactics for iTV ads?</title><content type='html'>&lt;span id="wizard_entry_id1"&gt;&lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt; RQ2: What are the most effective strategies and tactics for iTV ads?&lt;/a&gt; &lt;p&gt; CLARK, CLEYS, Egan&lt;/p&gt;&lt;p&gt;&lt;span id="wizard_entry_id1"&gt;Answer via comment with citations.&lt;/span&gt; &lt;/p&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-604928511882181718?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/604928511882181718/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=604928511882181718&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/604928511882181718'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/604928511882181718'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/rq2-what-are-most-effective-strategies.html' title='RQ2: What are the most effective strategies and tactics for iTV ads?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-916160249579706148</id><published>2007-09-17T10:01:00.000-05:00</published><updated>2007-09-17T10:08:22.677-05:00</updated><title type='text'>RQ1: What distinguishes heavy and light interactors with iTV ads?</title><content type='html'>&lt;span id="wizard_entry_id1"&gt;&lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt;RQ1: What distinguishes heavy and light interactors with iTV ads?&lt;/a&gt; &lt;p&gt; BARGIEL, BOUTELLE, Burks&lt;/p&gt;Answer via comment with citations.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-916160249579706148?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/916160249579706148/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=916160249579706148&amp;isPopup=true' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/916160249579706148'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/916160249579706148'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/what-distinguishes-heavy-and-light.html' title='RQ1: What distinguishes heavy and light interactors with iTV ads?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-3369700740342157428</id><published>2007-09-17T09:29:00.000-05:00</published><updated>2007-09-17T09:58:57.485-05:00</updated><title type='text'>Interactive Television Advertising: A Research Agenda</title><content type='html'>This paper was presented to the &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;ANZMAC&lt;/span&gt; 2005 Conference: Advertising/Marketing Communication Issues and is co-authored by Steven Bellman, &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;Anika&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;Schweda&lt;/span&gt;, and Duane &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;Varan&lt;/span&gt; of Murdoch University in Western Australia.&lt;br /&gt;&lt;br /&gt;The paper is available at more than one location online, but was accessed 17 September 2007 from &lt;a href="http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf"&gt;http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/cd-site/pdfs/1-Advertising/1-Bellman.pdf&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;In the 2005 paper, the authors propose 5 research questions:&lt;br /&gt;&lt;ol&gt;&lt;li&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;RQ&lt;/span&gt;1: What distinguishes heavy and light &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;interactors&lt;/span&gt; with &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;RQ&lt;/span&gt;2: What are the most effective strategies and tactics for &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_8"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_9"&gt;RQ&lt;/span&gt;3: What situational influences moderate the effectiveness of &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_10"&gt;iTV&lt;/span&gt; ads?&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_11"&gt;RQ&lt;/span&gt;4: How do viewers decide whether to click, and whether to continue clicking?&lt;br /&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_12"&gt;RQ&lt;/span&gt;5: What is the best way to measure the impacts of &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_13"&gt;iTV&lt;/span&gt; ads?&lt;/li&gt;&lt;/ol&gt;Each of these RQ will be addressed by 3 of my Telecom 5990 seminar on Interactivity and the Future of television:&lt;br /&gt;&lt;br /&gt;RQ1: RQ1: What distinguishes heavy and light interactors with iTV ads?&lt;br /&gt;&lt;p&gt;&lt;br /&gt;BARGIEL, BOUTELLE, Burks&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;RQ2: What are the most effective strategies and tactics for iTV ads?&lt;br /&gt;&lt;p&gt;&lt;br /&gt;CLARK, CLEYS, Egan&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;RQ3: What situational influences moderate the effectiveness of iTV ads?&lt;br /&gt;&lt;p&gt;&lt;br /&gt;FRERKING, HAUN, Holtzclaw&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;RQ4: How do viewers decide whether to click, and whether to continue clicking?&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Maloy, Mcmillan, Mitchell&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;RQ5: What is the best way to measure the impacts of iTV ads?&lt;br /&gt;&lt;p&gt;&lt;br /&gt;ONDRIEZEK, PEIFFER, STEELE&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;The paper offers citations of older articles which can be cited by newer research papers.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-3369700740342157428?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/3369700740342157428/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=3369700740342157428&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3369700740342157428'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3369700740342157428'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/interactive-television-advertising.html' title='Interactive Television Advertising: A Research Agenda'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8110585595578760130</id><published>2007-09-16T21:58:00.000-05:00</published><updated>2007-09-16T22:06:17.566-05:00</updated><title type='text'>iTV Related Equipment</title><content type='html'>See &lt;a href="http://gallery.avsforum.com/"&gt;http://gallery.avsforum.com/&lt;/a&gt; for some examples of equipment that could be used for iTV.&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://4.bp.blogspot.com/__z2NTSOz2B8/Ru3u-nHaYuI/AAAAAAAAADQ/84b6eO0ymCM/s1600-h/AV-Science-Forum.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://4.bp.blogspot.com/__z2NTSOz2B8/Ru3u-nHaYuI/AAAAAAAAADQ/84b6eO0ymCM/s400/AV-Science-Forum.gif" border="0" alt=""id="BLOGGER_PHOTO_ID_5111003911554753250" /&gt;&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8110585595578760130?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8110585595578760130/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8110585595578760130&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8110585595578760130'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8110585595578760130'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/itv-related-equipment.html' title='iTV Related Equipment'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/__z2NTSOz2B8/Ru3u-nHaYuI/AAAAAAAAADQ/84b6eO0ymCM/s72-c/AV-Science-Forum.gif' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8155131855217371546</id><published>2007-09-09T15:49:00.000-05:00</published><updated>2007-09-09T16:04:57.147-05:00</updated><title type='text'>IBM Sees the End of TV  As We Know It</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos? Please let me know!&lt;hr&gt;IBM has graciously, openly published a report called &lt;i&gt;&lt;a href="http://www-935.ibm.com/services/us/imc/pdf/ge510-6248-end-of-tv-full.pdf"&gt;The End of TV As We Know It&lt;/a&gt;&lt;/i&gt; at &lt;a href="http://www-935.ibm.com/services/us/imc/pdf/ge510-6248-end-of-tv-full.pdf"&gt;http://www-935.ibm.com/services/us/imc/pdf/ge510-6248-end-of-tv-full.pdf&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;Although published in March 2006 (1.5 years is a long time in the current video anytime, anywhere world in which we live), the report is very insightful and benefits from interviews with major players.&lt;blockquote&gt;IBM commissioned primary research by the Economist Intelligence Unit (EIU). The EIU surveyed 108 industry executives from three constituencies: 1) cable, broadcast and Pay TV networks, 2) multiple system operators (MSO) and direct broadcast satellite (DBS) providers, and 3) new entrant video telecommunications companies. Respondents were evenly split among three geographical regions: Europe, Asia and North America. (Accessed 9 September 2007.)&lt;/blockquote&gt;This is required reading for my senior Interactivity and the Future of Television course at the University of Georgia. This succinct but deep report lays out future scenarios and challenges for media and telecommunications executives today.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8155131855217371546?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8155131855217371546/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8155131855217371546&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8155131855217371546'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8155131855217371546'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/ibm-sees-end-of-tv-as-we-know-it.html' title='IBM Sees the End of TV  As We Know It'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-3646024603984297229</id><published>2007-09-09T13:24:00.000-05:00</published><updated>2007-09-09T13:41:51.607-05:00</updated><title type='text'>wiseGEEK.com</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos? Please let me know!&lt;hr&gt;I'm adding a new link to the blog (where are my students? You should be posting to this blog, too? Nudge, nudge.). &lt;a href="http://www.wisegeek.com/"&gt;http://www.wisegeek.com/&lt;/a&gt; is a source for definitions for unfamiliar terms like, ARPU. What the @%&amp;!? &lt;blockquote&gt;ARPU is a term bandied about quite a bit in these days of the telecommunications boom. ARPU stands for Average Revenue Per User. It is a powerful and extremely useful indicator of just how well a telecom company is accessing its customers’ revenue potential. Source: &lt;a href="http://www.wisegeek.com/what-is-arpu.htm"&gt;http://www.wisegeek.com/what-is-arpu.htm&lt;/a&gt;, accessed 9 September 2007&lt;/blockquote&gt;I teach in a department of "telecommunications" at the University of Georgia. Many of our peers, like us, were once "Radio/TV/Film." Many, especially seasoned faculty members or those who have worked in television broadcasting, for example, do no like the term "telecommunications" as a name for the department in which we work. Well, as ARPU shows, it's time to drop that worry and learn the vocabulary of the "telephone" industry because they are now getting into the content delivery business.&lt;br&gt; &lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://2.bp.blogspot.com/__z2NTSOz2B8/RuQ956YUxXI/AAAAAAAAADA/QD2_i17oNxc/s1600-h/arpu.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://2.bp.blogspot.com/__z2NTSOz2B8/RuQ956YUxXI/AAAAAAAAADA/QD2_i17oNxc/s400/arpu.gif" border="0" alt=""id="BLOGGER_PHOTO_ID_5108275942478103922" /&gt;&lt;/a&gt; Source: &lt;a href="http://www.imediaconnection.com/images/content/emarketer_060915_b.gif"&gt;http://www.imediaconnection.com/images/content/emarketer_060915_b.gif&lt;/a&gt; accessed 9 September 2007.&lt;br&gt;&lt;br /&gt;Personally, I began attending "telecom engineering" conferences since the mid-1980s. I skipped the hard core engineering sessions for the ones intended for those who worked in the marketing departments of the telcos. I still remember the plastic prototype of a flip-phone (thin, opened up like a wallet) being passed around a session on the future of wireless (PCS) telephony. In addition, I did attend some engineering sessions where the presentations showed how the Northern Telecoms of the world were finding ways of compressing video into a single telephone line.&lt;br /&gt;&lt;br /&gt;So, climb on board the train, don't get run over by it. And be happy that our students have options other than working 38 hours a week with no benefits in entry-level broadcast jobs. It's a wide, wild telecom world out there.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-3646024603984297229?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/3646024603984297229/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=3646024603984297229&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3646024603984297229'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/3646024603984297229'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/wisegeekcom.html' title='wiseGEEK.com'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/__z2NTSOz2B8/RuQ956YUxXI/AAAAAAAAADA/QD2_i17oNxc/s72-c/arpu.gif' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-6795216799307142155</id><published>2007-09-07T10:05:00.000-05:00</published><updated>2007-09-07T10:06:11.577-05:00</updated><title type='text'>Interactivity in the Hospitality/Lodging Industry</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Please let me know!&lt;hr&gt;Anyone who travels knows that even the less expensive motels have in-room entertainment in their rooms. Over the years, this has evolved into a mature medium, interactive services to a captive audience. Is there anything we can learn from the behavior of lodging guests in their use of the television services? Will hotels become the first testbed for broadband (or Video over Internet Protocol: VOIP) TV?&lt;br /&gt;&lt;br /&gt;There used to be 2 large providers of in-room telephone, pay-TV, Internet, and now broadband into the hotel room: LodgeNet and OnCommand. More to come...&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-6795216799307142155?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/6795216799307142155/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=6795216799307142155&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6795216799307142155'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6795216799307142155'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/interactivity-in-hospitalitylodging.html' title='Interactivity in the Hospitality/Lodging Industry'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-5741900204283121805</id><published>2007-09-07T09:38:00.000-05:00</published><updated>2007-09-07T10:02:11.510-05:00</updated><title type='text'>Remember Progressive Rock MTV? Clues for Video Over IP</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos? Please let me know!&lt;hr&gt;&lt;br /&gt;&lt;a href="http://www.sopcast.org/channel/"&gt;http://www.sopcast.org/channel/&lt;/a&gt; is a list of television stations from around the world that are available online. When MTV began, its playlist looked like it came straight out of college radio. Why? Because early music videos were produced to introduce new artists. The Internet has done the same thing: unknown bands love using the Internet to get their music out, and then they may change their tune once they become "popular."&lt;br /&gt;&lt;br /&gt;In much the same way, niche video or television stations around the world may see the Internet as a great way to gain global audiences. There are a number of web sites that are tracking the availability of video on the web, and &lt;a href="http://www.sopcast.org/channel/"&gt;SopCast&lt;/a&gt; is just one example. TVU below is another:&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/__z2NTSOz2B8/RuFmiaYUxWI/AAAAAAAAAC4/cjdbXOrRB50/s1600-h/sopcast.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RuFmiaYUxWI/AAAAAAAAAC4/cjdbXOrRB50/s400/sopcast.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5107476193797784930" /&gt;&lt;/a&gt;&lt;center&gt;&lt;a href="http://www.tvunetworks.com/"&gt;http://www.tvunetworks.com&lt;/a&gt;&lt;/center&gt;&lt;br /&gt;Readers, please post others. My students, be sure to point out that you have posted sites so that I might give you extra credit.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-5741900204283121805?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/5741900204283121805/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=5741900204283121805&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5741900204283121805'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5741900204283121805'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/09/remember-progressive-rock-mtv-clues-for.html' title='Remember Progressive Rock MTV? Clues for Video Over IP'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RuFmiaYUxWI/AAAAAAAAAC4/cjdbXOrRB50/s72-c/sopcast.jpg' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-2319772030764720492</id><published>2007-08-15T13:37:00.000-05:00</published><updated>2007-08-26T15:24:14.707-05:00</updated><title type='text'>Invitation to Interactive Television Experts</title><content type='html'>&lt;a href="http://1.bp.blogspot.com/__z2NTSOz2B8/RsNQJGGXsiI/AAAAAAAAABo/d3vMHQUd2sM/s1600-h/experts.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RsNQJGGXsiI/AAAAAAAAABo/d3vMHQUd2sM/s200/experts.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5099007320299909666" /&gt;&lt;/a&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Please let me know!&lt;hr&gt;&lt;br /&gt;I would like to invite experts on interactive television to both contribute to this list as well as to either visit the University of Georgia (hello, Atlanta! ;-) or via telephone teleconference. Class sessions are 48 minutes. Drop me a like at &lt;a href="mailto:drbrucek@gmail.com"&gt;drbrucek@gmail.com&lt;/a&gt; if you are interested. I may find you first. ;-)&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-2319772030764720492?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/2319772030764720492/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=2319772030764720492&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2319772030764720492'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2319772030764720492'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/08/invitation-to-interactive-television.html' title='Invitation to Interactive Television Experts'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RsNQJGGXsiI/AAAAAAAAABo/d3vMHQUd2sM/s72-c/experts.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-6172651300463712912</id><published>2007-08-15T13:18:00.000-05:00</published><updated>2007-08-15T13:36:34.914-05:00</updated><title type='text'>Interactive Television Books, free excerpts</title><content type='html'>You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;I'm preparing for 2 classes about the future of television (interactivity, of course) and was looking for books on interactive television (there have been some mainly production-oriented books about iTV up to now). I searched on Amazon.com (not a bad place to search) and immediately found what I assume is an excellent gift to the literature (&lt;u&gt;Interactive Digital Television: Technologies and Applications&lt;/u&gt; by George Lekakos, Konstantinos Chorianopoulos, and Georgios I. Doukidis, May 30, 2007). OK, so there's a plug for their book, and I can download the book from Amazon.com for the same price as the hardbound copy. I'm not sure about the economics of doing that; clearly downloading a book is far cheaper than the cost of producing a hardbound book.&lt;P&gt;&lt;br /&gt;OK, with fears of being seen as a laggard (I don't want to be a laggard in cases like this), I found somewhat astonishing was that when I entered the title on Google, I found other books on television and interactive television, and the first hit I looked at gave a free look at a section of the book on &lt;u&gt;Interactive TV Standards&lt;/u&gt; by Steven Morris, Anthony Smith-Chaigneau (2005). I've been interested in the Internet since my first days of graduate school and can remember when Usenet was limited to a relatively few "newsgroups" of interest to folks interested in computers. Nevertheless, Google (and I own no stock, FYI) continues to amaze me even as it may be "steamrollering" over objections in its path.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;So, to my great students I have to say, here's one more reason you cannot say "But Dr. K, there's nothing out there on [subtopic within iTV]!"&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;Please email &lt;a href="mailto:drebrucek@gmail.com"&gt;drbrucek@gmail.com&lt;/a&gt; if you see any typos, I'm good at making them.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-6172651300463712912?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/6172651300463712912/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=6172651300463712912&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6172651300463712912'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/6172651300463712912'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/08/interactive-television-books-free.html' title='Interactive Television Books, free excerpts'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-5460461558206944712</id><published>2007-06-20T08:15:00.000-05:00</published><updated>2007-08-12T12:46:36.399-05:00</updated><title type='text'>Much Ado About Nothing: The Meaningless HD DVD "Debate"</title><content type='html'>&lt;a href="http://3.bp.blogspot.com/__z2NTSOz2B8/Rr87tmGXshI/AAAAAAAAABg/sa5hxNMEhxA/s1600-h/Blue-ray-HD-DVD.png"&gt;&lt;img id="BLOGGER_PHOTO_ID_5097858957714108946" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://3.bp.blogspot.com/__z2NTSOz2B8/Rr87tmGXshI/AAAAAAAAABg/sa5hxNMEhxA/s200/Blue-ray-HD-DVD.png" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div&gt;&lt;br /&gt;&lt;br /&gt;You may use this content, but please cite (c) 2007, Dr. Bruce Klopfenstein. An example of a draft APA reference appears at the bottom of this entry.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family:georgia;font-size:130%;"&gt;Much Ado About Nothing&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;What happened when you bought your first DVD player (other than high blood pressure when you saw the price plummet in the ensuing months)? If you're like most of us, you quit buying VHS recordings and started to buy DVDs. What you rented depended on what was available at the store. We've sung this song before. Remember vinyl? We men hid them from our wives who wanted to ditch them along with all of our other goodies (like that pair of jeans that was hanging together by a thread).&lt;br /&gt;&lt;br /&gt;Most people are aware that there are 2 incompatible high definition DVDs with the usual suspects on either side of the "battle." What a shock to see Apple supporting&lt;strong&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;Blu&lt;/span&gt;-Ray &lt;/strong&gt;and Microsoft (via &lt;span style="FONT-WEIGHT: bold"&gt;X-Box&lt;/span&gt;) supporting &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;HD&lt;/span&gt;-DVD. Sony and Toshiba are on opposite sides. Surprisingly, there are players already out there that can play both, which sounds like a potential slam dunk (sorry, I'm a Cleveland sports fan and &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;LeBron&lt;/span&gt; is going to make someone pay in next years' NBA finals). But I will tell you what I've told my students for 20 years: if you understand that all media from still photos to 3-D can be (and in some cases have to be) digitized, they are free to float around the ether (oh, all right, the Internet) ready to be gobbled up by an "Amusing Ourselves to Death" consumer driven economy.&lt;br /&gt;&lt;br /&gt;There are 2 reasons this "debate" is more of a debacle. First, we are already reaching the point of having what I call [(c)2007 Dr. Bruce C. &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;Klopfenstein&lt;/span&gt;] infinite bandwidth at no cost to the consumer. Oh, there is no secret: as always, the advertisers will gladly fit the bill, especially when they will be able to target like they have never targeted before. You don't literally have to have unlimited bandwidth at no cost, but unless DVDs go the way of the paperback book (so cheap that's it's easier than a &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;superbroadband&lt;/span&gt; download), save your money!&lt;br /&gt;&lt;br /&gt;Consumers are in a terrific position right now as we have the following battles going on that are keeping prices low:&lt;br /&gt;&lt;br /&gt;Cable vs. Satellite&lt;br /&gt;Satellite vs. Satellite&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;IPTV&lt;/span&gt; vs. All comers&lt;br /&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;Netflix&lt;/span&gt; vs. Blockbuster&lt;br /&gt;&lt;br /&gt;It's an old battle librarians quickly recognize: distributed databases (i.e., online databases updated daily) versus static media such as CD-&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_8"&gt;ROMs&lt;/span&gt; that require no &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_9"&gt;internet&lt;/span&gt; connection). CD-&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_10"&gt;ROMs&lt;/span&gt; are good for archiving data, but live databases are best for current information.&lt;br /&gt;&lt;br /&gt;So go tell your parents what you learned in school today: stay away from the high definition DVDs. Within 2 years 25-33% of us will already be getting movies on demand (and TV shows later once the freight train runs over them and they get clued into the truly new media world).&lt;br /&gt;&lt;br /&gt; &lt;/div&gt;&lt;br /&gt;You are welcome to use my material but please cite it as Dr. Bruce Klopfenstein, (2007). An example APA citation is:&lt;P&gt;&lt;font size="-2"&gt;&lt;br /&gt;Vaidhyanathan, S. (2003, April 23). Universities, RIAA, and academic freedom. Sivacracy.net: Siva Vaidhyanathan's weblog. Retrieved April 26, 2003, from http://www.nyu.edu/classes/siva /2003_04_23_blogarchive.html#200187673&lt;/font&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-5460461558206944712?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/5460461558206944712/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=5460461558206944712&amp;isPopup=true' title='7 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5460461558206944712'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5460461558206944712'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/06/much-ado-about-nothing-meaningless-hd.html' title='Much Ado About Nothing: The Meaningless HD DVD &quot;Debate&quot;'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/__z2NTSOz2B8/Rr87tmGXshI/AAAAAAAAABg/sa5hxNMEhxA/s72-c/Blue-ray-HD-DVD.png' height='72' width='72'/><thr:total>7</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-1418197012547595713</id><published>2007-04-25T23:29:00.000-05:00</published><updated>2007-04-25T23:37:39.567-05:00</updated><title type='text'>The Invisible, Mature Interactive Television Market</title><content type='html'>&lt;a href="http://lodgenet.com/graphics/PowerPlay_Still.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px;" src="http://lodgenet.com/graphics/PowerPlay_Still.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Although it gets no attention from media scholars, there is a very large interactive television and Internet service provider industry that has quietly been upgrading hotel rooms to the most advanced Internet and iTV services available. This is important because:&lt;br /&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;This industry already has the research on how people use iTV in their rooms.&lt;br /&gt;&lt;li&gt;This industry has been innovative in its service offerings.&lt;br /&gt;&lt;li&gt;This industry may introduce new interactive television services including DVR or DVR-like functionality for the first time to potential adopters who have not yet experienced them. &lt;br /&gt;&lt;li&gt;Many people were introduced to HBO through their stay in a motel room.&lt;br /&gt;&lt;/ul&gt;&lt;br /&gt;&lt;br /&gt;There has been some recent consolidation in this industry leaving &lt;a href="http://lodgenet.com/index.html"&gt;LodgeNet&lt;/a&gt; in a powerful position as it acquired &lt;a href="http://www.oncommand.com/"&gt;OnCommand&lt;/a&gt; in December.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-1418197012547595713?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/1418197012547595713/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=1418197012547595713&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1418197012547595713'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/1418197012547595713'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/04/invisible-mature-interactive-television.html' title='The Invisible, Mature Interactive Television Market'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-5227202855952966726</id><published>2007-04-16T14:46:00.000-05:00</published><updated>2007-04-16T15:21:46.325-05:00</updated><title type='text'>New Media Stand Out on Sad Day</title><content type='html'>&lt;a href="http://1.bp.blogspot.com/__z2NTSOz2B8/RiPT5tApwpI/AAAAAAAAABY/IOU65tURFAk/s1600-h/tv_on_the_web.png"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RiPT5tApwpI/AAAAAAAAABY/IOU65tURFAk/s320/tv_on_the_web.png" border="0" alt=""id="BLOGGER_PHOTO_ID_5054116195128165010" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Many online news sites, including especially the major cable news networks, covered the sad breaking news from Virgina Tech today. The number of ways video news coverage has changed since the introduction of camera phones is astonishing. The future of the Internet is video, but perhaps greatest change is that traditional news organizations no longer try to hold back video that's not what the station engineers would consider "broadcast video."&lt;br /&gt;&lt;br /&gt;I have not checked all the major cable/broadcast network news web sites to see how many of them are streaming or broadcasting live, but most are. Worth noting is not only are they doing it, the broadband Internet appears to have withstood what has surely been a massive demand on bandwidth. I'd be happy to hear from anyone who has that data.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-5227202855952966726?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/5227202855952966726/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=5227202855952966726&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5227202855952966726'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/5227202855952966726'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/04/new-media-stand-out-on-sad-day.html' title='New Media Stand Out on Sad Day'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RiPT5tApwpI/AAAAAAAAABY/IOU65tURFAk/s72-c/tv_on_the_web.png' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-8536901954168835489</id><published>2007-04-15T20:49:00.000-05:00</published><updated>2007-04-15T21:00:07.307-05:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='new media'/><category scheme='http://www.blogger.com/atom/ns#' term='klopfenstein'/><category scheme='http://www.blogger.com/atom/ns#' term='emerging media'/><category scheme='http://www.blogger.com/atom/ns#' term='forecast'/><title type='text'>Klopfenstein Stands By 1985 Forecast!</title><content type='html'>I have been telling my new media students for years that in the future our TV sets would include the brands Apple and IBM. I'm stunned that it too so long, but the day is at hand. Yes, Gateway 2000 and Dell have had TVs before, but finally Apple has one with its name one it.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://3.bp.blogspot.com/__z2NTSOz2B8/RiLWRdApwnI/AAAAAAAAABI/0aVeJZtt7q8/s1600-h/appletv_interface.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://3.bp.blogspot.com/__z2NTSOz2B8/RiLWRdApwnI/AAAAAAAAABI/0aVeJZtt7q8/s320/appletv_interface.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5053837327196602994" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;So, this one goes down as one of my most optimistic forecasts ever. I was sure the computer manufacturers would come up with a monitor that could be used for TV and computing, and that consumers could save $hundreds by buying one screen, not 2. What I missed on was the fact that television until now has not followed the audio component model in which we buy separate radio receivers, amplifiers, CD players, etc., rather than having them bundled into one.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;I will say I think the consumer electronics industry would have done well to bundle them instead of scaring everyone by saying "do that and if one part goes out, you're screwed!" Those words must have been spoke by a million polo shirts at consumer electronics stores around North America if not beyond. I've had a combo DVD/VCR player for years now, and even if one or the other "went down," I would have easily survived without repairing it. I'd either replace it, keep using the working side, or (oh, my!) been without it a week or less while it was repaired (doubt that would have been an economically sound decision at any point).&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-8536901954168835489?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/8536901954168835489/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=8536901954168835489&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8536901954168835489'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/8536901954168835489'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/04/klopfenstein-stands-by-1985-forecast.html' title='Klopfenstein Stands By 1985 Forecast!'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/__z2NTSOz2B8/RiLWRdApwnI/AAAAAAAAABI/0aVeJZtt7q8/s72-c/appletv_interface.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-795705448037650183</id><published>2007-03-17T22:44:00.001-05:00</published><updated>2007-03-17T22:44:25.765-05:00</updated><title type='text'>Broadband Access by Country (forecast)</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s1600-h/broadband-per-capita.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s320/broadband-per-capita.gif" border="0" alt=""id="BLOGGER_PHOTO_ID_5043100986543865442" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;&lt;b&gt;Click on the image if you wish to see a larger version.&lt;/b&gt; Source: &lt;a href="http://www.nationmaster.com/statistics"&gt;http://www.nationmaster.com/statistics&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;Broadband access by country. Source: &lt;a href="http://www.point-topic.com/"&gt;www.point-topic.com&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;The information posted here is readily available on the Internet. It is used for academic purposes including access by my students at the University of Georgia. The copyright holder reserves all rights for duplicating this information for non-educational purposes. &lt;br /&gt;&lt;hr&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-795705448037650183?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/795705448037650183/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=795705448037650183&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/795705448037650183'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/795705448037650183'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/03/broadband-access-by-country-forecast_17.html' title='Broadband Access by Country (forecast)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s72-c/broadband-per-capita.gif' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-2613283595180986280</id><published>2007-03-17T22:27:00.000-05:00</published><updated>2007-03-17T22:35:49.391-05:00</updated><title type='text'>Broadband Access by Country (forecast)</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s1600-h/broadband-per-capita.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s320/broadband-per-capita.gif" border="0" alt=""id="BLOGGER_PHOTO_ID_5043100986543865442" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;Click on the image if you wish to see a larger version. Source: &lt;a href="http://www.nationmaster.com/statistics"&gt;http://www.nationmaster.com/statistics&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;Broadband access by country. Source: &lt;a href="http://www.point-topic.com/"&gt;www.point-topic.com&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;The information posted here is readily available on the Internet. It is used for academic purposes including access by my students at the University of Georgia. The copyright holder reserves all rights for duplicating this information for non-educational purposes. &lt;br /&gt;&lt;hr&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-2613283595180986280?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/2613283595180986280/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=2613283595180986280&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2613283595180986280'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2613283595180986280'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/03/broadband-access-by-country-forecast.html' title='Broadband Access by Country (forecast)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RfyxoLVefmI/AAAAAAAAAA8/1tj1W5DeXzk/s72-c/broadband-per-capita.gif' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-340294135096559296</id><published>2007-03-14T11:03:00.000-05:00</published><updated>2007-03-14T11:04:07.518-05:00</updated><title type='text'>FCC Announces Decision on Cableco/Telco Service Crossover</title><content type='html'>As reported by AXcess News, the FCC ruled in December 2006 that telephone companies can offer television programing in director competition to cable television companies allowing AT&amp;T and Verizon, for starters, to offer television to their subscribers. In something of a marketplace balancing act, cable TV companies are slowing adding telephony customers in direct competition to telcos, which S&amp;P estimates will reach 10 million subscribers by the end of this year. Readers know I am something of an expert on forecasting, and a forecast with this short of a horizon is likely to be precise.&lt;br /&gt;&lt;br /&gt;Local municipalities will decide within 90 days on some phone-company applications to offer TV in competition with cable providers. The 3 Republican FCC members said it will lower costs to consumers, while the 2 Democrats said the decision will fail in the court system because the FCC rule looked like Congressional legislation and, therefore, the FCC had overstepped its bounds. Surprisingly, the cable lobby group did not immediately take a decision, although it hinted that it agreed with the Democrats.&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;Source: &lt;a href="http://www.axcessnews.com/modules/wfsection/article.php?articleid=12446"&gt;axcessnews.com&lt;/a&gt;&lt;br /&gt;&lt;hr&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-340294135096559296?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/340294135096559296/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=340294135096559296&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/340294135096559296'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/340294135096559296'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/03/fcc-announces-decision-on-cablecotelco.html' title='FCC Announces Decision on Cableco/Telco Service Crossover'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-7180908207849999761</id><published>2007-03-01T16:43:00.000-05:00</published><updated>2007-03-14T10:03:51.514-05:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Cable Television'/><category scheme='http://www.blogger.com/atom/ns#' term='franchise agreement'/><category scheme='http://www.blogger.com/atom/ns#' term='IPTV'/><title type='text'>Cable TV Franchises Threatened: Stumbling Blocks for IPTV</title><content type='html'>When it comes to forecasting the future of any emerging new media technology (and any product really), it's easy to see the final product but NOT the problems that will pop up along the way. Microsoft is a good example as has been Apple in the past. They know what the product will end up looking like, but they don't allow for unexpected bumps along the road. &lt;br /&gt;&lt;br /&gt;IPTV has the potential to revolutionize the television business. The word revolution implies taking the current system in use and replacing it with something completely new. I have been telling my students and have been desperately trying to tell my faculty colleagues that this year's freshmen ("first year") class of 2011 will graduate into a media world that, judging by phenomena such as MySpace and YouTube, might very well not be predictable. &lt;br /&gt;&lt;br /&gt;I'm not an engineer, but as an expert on emerging new media, I can see IPTV as the protocol about which consumers don't know or need to know any more than I do about how it works. All they want to know is what channels are available and, though subtle, they will want to watch the best quality video available. Old research has demonstrated that given a choice between a very clean broadcast signal and one that has interference or is otherwise degraded, most audience members will choose the clear signal. This is despite the fact that the clear channel is not the audience member's first choice.&lt;br /&gt;&lt;br /&gt;The following is information I retrieved some time ago but for which I cannot find the reference. If anyone recognizes it, please let me know. This is very inightful information:&lt;br /&gt;&lt;br /&gt;&lt;blockquote&gt;IPTV has the potential to basically make any source of video on earth available to those with access to the origination point. AT&amp;T faces a problem that might not have been considered as it has already been rolling out its IPTV service peculiarly called "U-verse TV" in various cities in the U.S. Cities have franchise contracts with cable providers that often include a "tax" on the cable service paid to the city and public access, educational, and even municipal channels. &lt;br /&gt;&lt;br /&gt;AT&amp;T spokeswoman Jenny Parker said the telco proceeded with the rollout in Milwaukee because “we are in good-faith negotiations with the city of Milwaukee and [are] making some progress.”&lt;br /&gt;&lt;br /&gt;AT&amp;T notified the city 30 days ago of its launch plans, Parker said, and it made a “binding commitment” to the main issues the municipal government cares about -- revenue sharing and support for public, education and government (PEG) channels. “The commitments will remain in effect while any legal issues are resolved either through a settlement with the city or the courts,” she said.&lt;br /&gt;&lt;br /&gt;Time Warner Cable is the incumbent cable provider in both Milwaukee and Racine.&lt;br /&gt;&lt;br /&gt;Elsewhere in the telco’s traditional 13-state service footprint, AT&amp;T next plans to roll out U-verse TV in parts of the Dallas-Fort Worth metro area in early March and then Kansas City later in the month. That would bring U-verse to 15 markets by the end of the first quarter -- a milestone the telco had hoped to hit by the end of 2006.&lt;br /&gt;&lt;br /&gt;AT&amp;T initially deployed U-verse TV in June in San Antonio, where the company is based. It announced service availability in parts of Houston in November and then in nine other markets in late December.&lt;br /&gt;&lt;br /&gt;The company suspended marketing activities behind U-verse TV in October as it ironed out some glitches with the IPTV software provided by Microsoft. Starting in mid-February, the telco resumed direct-marketing efforts, including employing door-to-door sales representatives in neighborhoods where U-verse TV service is available, the company said.&lt;br /&gt;&lt;br /&gt;AT&amp;T said it now has about 7,000 U-verse TV subscribers. It reported having 3,000 as of Dec. 31, 2006, which was unchanged from the previous quarter.&lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;This is potentially a major roadblock. As of this writing, I don't know where the arguments stand but will be looking for those who do.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-7180908207849999761?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/7180908207849999761/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=7180908207849999761&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7180908207849999761'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/7180908207849999761'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/03/stumbling-blocks-for-iptv.html' title='Cable TV Franchises Threatened: Stumbling Blocks for IPTV'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-2450749063889635802</id><published>2007-03-01T16:00:00.000-05:00</published><updated>2007-03-01T16:41:01.857-05:00</updated><title type='text'>Unlimited Bandwidth at No Cost (c) 2007 Dr. Bruce Klopfenstein</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://1.bp.blogspot.com/__z2NTSOz2B8/RedIPTBye3I/AAAAAAAAAAY/Cfyahy-4uDc/s1600-h/car-tv.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://1.bp.blogspot.com/__z2NTSOz2B8/RedIPTBye3I/AAAAAAAAAAY/Cfyahy-4uDc/s320/car-tv.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5037074135880203122" /&gt;&lt;/a&gt;&lt;br /&gt;"Information wants to be free" is so appropriate for the emerging new media world of 2007. New media are carving their paths simultaneously in an unprecedented rush to get content on the Web. It seems that there are video screens from around an inch squared (cell phones) to HDTV sets that keep growing. Video has moved into the automobile, something that was suggested in the past in a publication such as Popular Science. While the video began in the head rests for viewing in the back seat, there are now products that can be installed where the car radio normally resides. It seems likely there will be local ordinances and state laws that will prohibit these, although it's hard to imagine making outlaws out of those with GPS navigation systems in the front of their cars.&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://3.bp.blogspot.com/__z2NTSOz2B8/RedFXzBye2I/AAAAAAAAAAM/vXoIWv-xNtw/s1600-h/gps.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://3.bp.blogspot.com/__z2NTSOz2B8/RedFXzBye2I/AAAAAAAAAAM/vXoIWv-xNtw/s320/gps.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5037070983374207842" /&gt;&lt;/a&gt;&lt;br /&gt;There is a direct relationship between video quality and bandwidth in which the video is transmitted. Already there are web sites with "free" live television channels, some with better quality than others. The genie is out of the bottle. Perhaps most of us will have our 15 minutes of fame when caught on video knowingly or not (i.e., surveillance).&lt;br /&gt;&lt;br /&gt;The technology trend is toward unlimited bandwidth at no cost. The wider the bandwidth, the more video and other information can be transmitted through it. As for no cost, Americans generally like the trade-off between access to content at no charge while accepting advertising in its place. If such statistics were known, the percentage of newspaper web sites that charge for access are far outnumbered by those that don't and include advertising on their pages instead.&lt;br /&gt;&lt;br /&gt;Scientific advances continue to improve compression methods while, at the same time, technological advances continue to offer wider and wider bandwidth. So I post this quip not knowing who said it first, but if you want to understand where emerging new media are going, think unlimited bandwidth at no cost.&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-2450749063889635802?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/2450749063889635802/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=2450749063889635802&amp;isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2450749063889635802'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/2450749063889635802'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/03/unlimited-bandwidth-at-no-cost-c-2007.html' title='Unlimited Bandwidth at No Cost (c) 2007 Dr. Bruce Klopfenstein'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://1.bp.blogspot.com/__z2NTSOz2B8/RedIPTBye3I/AAAAAAAAAAY/Cfyahy-4uDc/s72-c/car-tv.jpg' height='72' width='72'/><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116906378173159880</id><published>2007-01-17T14:51:00.000-05:00</published><updated>2007-01-17T14:56:22.373-05:00</updated><title type='text'>What the #$*! Do We (K)now!?</title><content type='html'>I've always found it a little surprising that as soon as the holidays (and shopping days) are over, there are big electronics conferences. Examples of three that are already over are the Consumer Electronics Show, Mac (Apple) Expo, and the Adult Entertainment Expo 2007. What do we need to know? I've asked my new media students to check things out, and post them here as comments.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116906378173159880?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116906378173159880/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116906378173159880&amp;isPopup=true' title='13 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116906378173159880'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116906378173159880'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/01/what-do-we-know.html' title='What the #$*! Do We (K)now!?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>13</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116822368935139976</id><published>2007-01-07T21:31:00.000-05:00</published><updated>2007-01-14T11:56:58.400-05:00</updated><title type='text'>Loyalty</title><content type='html'>What does a native of Ohio, an OSU football fan since at least 1968, and an OSU alum twice over do with a blog on new media right now?&lt;br /&gt;&lt;br /&gt;Singing Ohio State songs,&lt;br /&gt;&lt;br /&gt;be back soon.&lt;br /&gt;&lt;br /&gt;BK&lt;br /&gt;&lt;br /&gt;P.S. I knew Florida would score points off trick plays, but I didn't think Coach Tressel would let the team lose its edge. I never thought winning the Heisman would lead to Troy Smith reportedly missing practices and gaining 22 pounds since the Michigan game. Other players, if not the whole team, probably got these well-deserved tributes, but they should not have happened before January 9. I still love my Buckeyes (and root for my Georgia Bulldogs), and I look forward to seeing how many OSU juniors decide to come back to finish what they started. Finally, better to lose a game in which you can't say "if not for that 'bad call' or 'turnover'..." Better to lose soundly than 15-14 on a last second field goal.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116822368935139976?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116822368935139976/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116822368935139976&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116822368935139976'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116822368935139976'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/01/loyalty.html' title='Loyalty'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116783937459053555</id><published>2007-01-03T10:47:00.000-05:00</published><updated>2007-01-03T11:58:28.323-05:00</updated><title type='text'>Aside: Holiday Season Estimated Electronics Sales Up 6.5% to $8.75 Billion Through December 23</title><content type='html'>[Author's note: the HTML in this document is allowing a large blank space before the table that can be seen a little further down. If anyone has a way of fixing it, please let me know. -BK]&lt;br /&gt;&lt;br /&gt;Source The NPD Group as reported by Doug Olenick of TWICE magazine on 2 January 2007 (http://www.twice.com/article/CA6403572.html?nid=2402 accessed 3 January 2007)  &lt;br /&gt;&lt;br /&gt;Overall Christmas season sales grew 6.5 percent to $8.75 billion. According to NPD's point-of-sale data, $8.75 billion was spent from Thanksgiving week through Dec. 23. This year's increase was lower then the 10 percent increase posted during the 2005 season, according to NDP.&lt;br /&gt;&lt;br /&gt;The top five selling categories for the year were LCD TVs, digital cameras, notebook computers, MP3 players and plasma TVs. Navigation systems did not break into the top five, but were the fastest growing category at retail, with revenue increasing 143 percent and unit shipments up 309 percent. Other big winners were external hard drives, digital cables and USB flash drives, said NDP. Interestingly enough, these data end on December 23, the last day of Hanukkah this year. Even the Miracle on 34th Street alludes to the crush of sales right up to store closings on December 24, not to mention the after Christmas sales. Scroll down to see the table if it is not visible:&lt;br /&gt;&lt;table&gt;&lt;tr&gt;&lt;td valign="top" width="14%"&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Category&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Dollar Volume&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Dollar Share of Total&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Unit Growth&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;2005 vs. 2006&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Dollar Growth&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;2005 vs. 2006&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Average Selling Price 2005&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;b&gt;&lt;span&gt;Average Selling Price 2006&lt;/span&gt;&lt;/b&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;br /&gt;&lt;tr&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;LCD TVs&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$924 million&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;11%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;124%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;109%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$738&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$689&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;br /&gt;&lt;tr&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;Digital Still Cameras&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$828 million&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;9.5%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;19%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;2%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$214&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$183&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;br /&gt;&lt;tr&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;Notebook Computers&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$813 million&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;9%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;59%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;26%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$979&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$777&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;br /&gt;&lt;tr&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;MP3 Players&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$719 million&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;8%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;56%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;45%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$152&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$140&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;br /&gt;&lt;tr&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;Plasma TVs&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$393 million&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;4.5%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;95%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;29%&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$2,400&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;br /&gt;&lt;td valign="top" width="14%"&gt;&lt;br /&gt;&lt;p align="center"&gt;&lt;span&gt;$1,582&lt;/span&gt;&lt;/p&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/table&gt;&lt;/p&gt;&lt;br /&gt;&lt;p&gt;&lt;span&gt;Source: The NPD Group&lt;/span&gt;&lt;/p&gt;&lt;br /&gt;&lt;br /&gt;The Consumer Electronics Industries comes out with its sales estimates within a few days, if history is a guide. On yet another aside, Hanukkah gift sales are difficult to find, and business writer Carol Carter of allbusiness.com wrote in her blog that she couldn't even find any online promotions for Hanukkah gift sales other than Wal-Mart (Source: &lt;a href="http://www.allbusiness.com/retail-trade/2975308-1.html?postId=8127"&gt;www.allbusiness.com&lt;/a&gt; accessed January 2007.) I guess that just adds to the Colbert Nation's "protest against the assault on Christmas".&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116783937459053555?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116783937459053555/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116783937459053555&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116783937459053555'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116783937459053555'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/01/aside-holiday-season-estimated.html' title='Aside: Holiday Season Estimated Electronics Sales Up 6.5% to $8.75 Billion Through December 23'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116775549064320795</id><published>2007-01-02T11:30:00.000-05:00</published><updated>2007-01-02T11:58:00.636-05:00</updated><title type='text'>PSP-1001 Videogame Experience (Reverse Chronological Order)</title><content type='html'>[Author's note: Parents, this is my research blog about new media coming onto the market in the United States. I am not endorsing these innovations, just writing to try to understand where they fit in the coming new media age in the U.S.]&lt;br /&gt;&lt;br /&gt;OK, I tell my new media students that I am at best an early adopter when it comes to new media. Indeed, as a student of the adoption, reinvention, and even rejection of media innovations, it's very fair to say that I am a media skeptic. Having said that I also have been telling my students for years that the future of the web was video and that is being bourn out even as I write this blog.) I might even be late majority; I didn't buy a VCR until 1988 despite the fact that my early university research centered on the VCR. (In the case of the VCR, I also was afraid I'd start spending too much time with movies, which turned out to be true while I was in the "novelty stage" of owning my VCR. There was also a huge catalog of titles by then, and it was "obvious" that VHS had beaten Beta by then. In addition, both of my parents grew up in the Great Depression and I was molded in their form which does not include spending money like an inebriated sailor).&lt;br /&gt;&lt;br /&gt;I did like old video games and would probably still like playing pong (there's something of a comedic effect to playing pong as the "dumb" program lets you miss easy "shots") and I really did enjoy Space Invaders and a couple of others. Should I feel old now knowing that they have returned as retros? Well, as I watched college age women adopt the same hair and clothes that young ladies wore when I was in high school and college (just before Charlie's Angels got women away from the part down the middle straight hair to the famous "blow-dried" look exemplified in that iconoclastic [I can't believe I said that word] caught on), it softens the blow that the old games are back. (It's especially funny to see Disney Channel's tween and teen shows showing boys with the longer hair, unkempt look that was thoroughly quashed pretty early in the Reagan era). Interestingly, I have not sought to play them. My students used to play Yahoo games and I'd guess it plateaued around 3 years ago as more sophisticated games became available.&lt;br /&gt;&lt;br /&gt;What this means is I am a babe in the woods on current video games. My daughter patiently grabs the PSP out of my hands and presses the correct buttons to teach me how to play, So I have not learned, before now, the meaning of square, triangle, "o" and "x" (although x was the easiest to learn). While the PSP portable came with three games, I bought Cars (from the Pixar movie of the same name) because my daughter and I both liked the movie and its characters very much). So I began by "racing" in the "Cars" video game and left nothing on the race track, as they say (meaning my car would have been totally trashed by the time I was done, smashing into the guardrail and large boulders on either side of the road). &lt;br /&gt;&lt;br /&gt;Good foreshadowing here: I found myself leaning left and right as I tried to keep my car on the track. (See news items about Nintendo's Wii controllers going airborne&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116775549064320795?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116775549064320795/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116775549064320795&amp;isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116775549064320795'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116775549064320795'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/01/psp-1001-videogame-experience-reverse.html' title='PSP-1001 Videogame Experience (Reverse Chronological Order)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116775215011731320</id><published>2007-01-02T10:34:00.000-05:00</published><updated>2007-01-02T11:28:51.253-05:00</updated><title type='text'>Autoethnography again: The Sony PSP Portable Video Game</title><content type='html'>[Author's note: blogger was not depicting images that otherwise appeared to be uploading fine. Do a search of " PSP-1001 " at a site such as images.google.com or the Sony PSP web site, &lt;a href="http://www.yourpsp.com/psp/locale.html"&gt;psp.com&lt;/a&gt;.]&lt;br /&gt;&lt;br /&gt;I have two daughters, and my wonderful 5th grader (11 in 2 months) wanted a portable PSP, which she referred to as a PSP3. I decided instead to get her a PSP3 regular video game console and keep it at my house (I'm divorced, of course, with my daughters spending time at both houses), thus allowing me to continue to learn more about video games.&lt;br /&gt;&lt;br /&gt;So here is my quick overview, we just opened up her Christmas presents yesterday. I bought it at Best Buy and they just handed me a separate plastic case that is an ingenius contraption that covers all of the PSP when being used except the buttons that must be available. It even covers the entire screen which looks to be approximately 1:00 to 1:85 aspect ratio (we can look it up). It came with 2 games on 2 small, CD-like disks but with a cover for most of the game side of the disk (taking me back to the RCA Selectavision videodisc player that was abandoned in 1984).&lt;br /&gt;&lt;br /&gt;The device is rather heavy (but solid feeling) for its small size and it has video playbak ability (I bought one such disk for $19.99 and personally would probably never pay that price for another movie unless, perhaps, it was one I'd watch repeatedly. It's just too expensive and here is Sony, once again, getting consumers to repeat buy media content they so often changw. I've never read anything to suggest that the Sony Mini-Disc music player wasn't also another successful attempt to get people to repurchase old content on a new media playform).&lt;br /&gt;&lt;br /&gt;To get to the movie first (because that's a simple non-interactive use of the portable PSP), you need headphones for quality sound (otherwise it's the kind of telephone-quality sound you might expect from a tiny speaker). What people have to understand is that in many cases, the smaller the screen, the higher the definition. That's certainly the case with the PSP3. So if you've been reading my blog, you know that I scratch my head as to when (we don't all ride subway trains and planes) anyone would want to look at a screen this small for a 1.5 to 2 hour movie.&lt;br /&gt;&lt;br /&gt;But there is an application that I can see working quite well: that is the fact that this player is also a wireless device which quickly connected to my home network with the kind of immediacy you'd like all such devices to make. Now if you think of the dimensions of the screen, you can imagine that browsing the Internet is not the greatest experience. However, I was able to go to Google news which is, for me personally, an activity I really want to be able to do anywhere, anytime. As for video, however, from what I learned spending about an hour seeking videos to play on the PSP3 portable, it may be only videos in a format specific to the PSP (research assistant would fill in here). So with my limited experience, it's $20 PSP CD-like disk and a caddy.&lt;br /&gt;&lt;br /&gt;The memory stick that comes with the PSP3 portable is small and anyone wishing to download games and other multimedia content will almost certainly have to purchase a larger memory stick (no surprise to any cynical consumer electronics purchaser). &lt;br /&gt;&lt;br /&gt;I will write a separate section on using the PSP portable for Internet access and my first videogame experience of consequence since Space Invaders was not a retro program.&lt;br /&gt;&lt;br /&gt;Oh, by the way, HAPPY NEW YEAR!&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2007, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116775215011731320?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116775215011731320/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116775215011731320&amp;isPopup=true' title='2 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116775215011731320'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116775215011731320'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2007/01/autoethnography-again-sony-psp.html' title='Autoethnography again: The Sony PSP Portable Video Game'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>2</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116733358650596859</id><published>2006-12-28T14:18:00.000-05:00</published><updated>2007-01-02T10:37:24.290-05:00</updated><title type='text'>Forget Lean Forward or Back?</title><content type='html'>Forget Lean Forward or Back?&lt;br /&gt;&lt;br /&gt;Author: drbrucek&lt;br /&gt;Date: Dec 28, 2006 2:16 PM EST&lt;br /&gt;&lt;br /&gt;First, let me say that my comments in no way reflect the high admiration I have for John Carey and his works. I wish I had a copy of everything he's written. &lt;br /&gt;&lt;br /&gt;In the United States, we really do like to create false dichotomies, especially when the false dichotomies get people who have given the subject little thought. Better still are simplistic false dichotomies that are easily understood. You could probably explain the "lean forward" "lean back" to second graders, no, really! &lt;br /&gt;&lt;br /&gt;I agree with John Carey that people will want to "lean forward" in interactive television use until they get used to the interface. I personally have found the TiVo remote to be one of the easiest remotes I've ever used. As I watched other members of my family use the TiVo remote, they might have leaned forward initially, but my anecdotal evidence finds that people sit back in the comfy chairs to watch [interactive] TV. &lt;br /&gt;&lt;br /&gt;As for computer use, my hypothesis (which would also apply to new software on a computer) is that people may lean forward when they are learning. It doesn't take much imagination to think of someone reading a book (including college students and their texts). &lt;br /&gt;&lt;br /&gt;Perhaps I'm jealous that I didn't come up with the lean forward, lean backward "metaphor" that I was kind of "wowed" by until it became part of the dot.com lingo like "monetize." How can anyone laugh at Stephen Colbert when we really do this stuff? We also replaced the word "market" such as "in the ecommerce marketplace, sales were up substantially over figures from a year ago." Now it's "space." Yes, I work in the "ecommerce space." &lt;br /&gt;&lt;br /&gt;Well, that's my rant of the day. To the extent that people working in the "ergonomics space" buy into this lingo, they might have to sell chairs for leaning into the computer and leaning back from the TV (except when using interactive TV, of course).&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116733358650596859?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116733358650596859/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116733358650596859&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116733358650596859'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116733358650596859'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/forget-lean-forward-or-back.html' title='Forget Lean Forward or Back?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116658220520059622</id><published>2006-12-19T21:30:00.000-05:00</published><updated>2006-12-19T23:25:13.043-05:00</updated><title type='text'>Report on Watching a Movie on the Computer</title><content type='html'>This is now in reverse order. I feel like I'm at one of those many Microsoft demos that explode on stage. I watched the trailer fine, which meant I could use their proprietary (I haven't looked it up yet) vividas video player. I paid my $4.95, and then the movie would not load, even when I chose dial-up speed. What's worse, when I started over, I was asked to PAY AGAIN.&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/x/blogger/259/753/1600/934279/thesecretbomb.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/x/blogger/259/753/320/923024/thesecretbomb.png" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;I'm sorry to say this but don't try to watch this film online. You can buy the DVD for $20, presumably only through the mail (I suppose so they can keep track of everyone that buys one). What a bomb of an experience. Powered by Vividas, indeed.&lt;br /&gt;&lt;br /&gt;I hope The Secret web site crawls my blog. This is once again, an experiential service, like going to a new restaurant, getting a bad meal, and never going back. That's exactly how I feel, and now I have to waste a half hour calling my credit card company just to START the investigation to get my $4.95 back.&lt;br /&gt;&lt;br /&gt;No, it wasn't me, the trailer worked time and time again on both IE6 and Forefox 2 on Windows 2000. Something happened after that, and now I've lost my enthusiasm for even seeing the film. Amazing what a bad experience can do. What follows is what I originally posted as I was starting out. This is going to end up being a waste of 90 minutes of my time.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;I am about to watch a movie that is as long as 2 hours. I'm not feeling great, gaving a  headcold that's got me sneezing away. This is relevant because I wish I could go to bed and watch the movie from there. I expect the film to be vey engaging and, unless I can pause it because you are only allowed one viewing for $4.95.&lt;br /&gt;&lt;br /&gt;So, participant observation here, researcher as subject. Gee, I almost feel like a physician injecting himself with a new medicine to see how it works out.&lt;br /&gt;&lt;br /&gt;My expectations for this movie are high. Anyone who saw "What the Bleep Do We Know" will understand that high expectation, because I was told by a friend that this new film (documentary? they didn't know how to categorize What the Bleep because it was educational and also very entertaining while at the same time challenging the audience's brains).  OK, off with me. I hope I can make it all the way through.&lt;br /&gt;&lt;br /&gt;The things I do for my silent majority readers. By the way, to repeat, I think the lean back, lean forward phrases were quite catchy, but I have very serious doubts that they will play themselves out. I expect to lean back at my desk to watch this film. (Hey, might as well grab my nice headphones, come to think of it!)&lt;br /&gt;&lt;br /&gt;More to come. It's about 9:30 EST.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116658220520059622?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116658220520059622/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116658220520059622&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116658220520059622'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116658220520059622'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/report-on-watching-movie-on-computer.html' title='Report on Watching a Movie on the Computer'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116620609619349833</id><published>2006-12-15T13:02:00.000-05:00</published><updated>2007-01-02T10:37:50.726-05:00</updated><title type='text'>Audio Killed the Radio Star</title><content type='html'>This is a bit of an aside, and it's not. One of my students had a song on her web site that I recognized but did not have (Anna Nalick, "Breathe"). So now that grades are turned in and I can take a breath, I decided to see if I could find an MP3 version on the web. Of course this answer was yes, but I liked the business model that I have been preaching on this Blog forever. I first found the URL for the mp3, clicked on it, and then was presented with an ad for TBS. I was able to click on a link that said "Continue on to the song" and I did. The fact that I am telling you the ad was for TBS is striking in and of itself. My involvement with my "interactive" computer had me perhaps, just perhaps, more involved with the content to which I was being exposed. Then, the song began to play (the Quicktime version was a bit choppy and so, I assume, it was streaming rather than playing an MP3 that had downloaded onto my computer. But with Flash video requiring so little bandwidth (for the video ad), I can easily imagine watching a Flash commercial or other promotional content while what I really want is downloading in the background.&lt;br /&gt;&lt;br /&gt;I would scream it from the mountaintops and, in fact, will the next time I present on this topic. I cannot speak for the rest of the world, but in the United States, we like this deal! Content subsidized by advertising. Be very skeptical of pay per play would be my advice if I were an investment advisor (which I am decidedly NOT!).&lt;br /&gt;&lt;br /&gt;Here's what I did:&lt;br /&gt;&lt;br /&gt;On Google I did a search &lt;br /&gt;&lt;br /&gt;"Anna Nalick" breathe mp3&lt;br /&gt;&lt;br /&gt;and the fourth hit looked good (www.musicremedy.com) and sure enough, there was the song in either Windows Media Player or Quicktime format (I'm using Windows XP and WMP did a better job).&lt;br /&gt;&lt;br /&gt;Now, is the copyright holder of Breathe and its performance by "Anna Nalick" getting paid by the web site? I suppose I could call the webmaster and find out...or maybe not.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116620609619349833?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116620609619349833/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116620609619349833&amp;isPopup=true' title='3 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116620609619349833'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116620609619349833'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/audio-killed-radio-star.html' title='Audio Killed the Radio Star'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>3</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116602178235037481</id><published>2006-12-13T09:55:00.000-05:00</published><updated>2007-01-02T10:38:41.326-05:00</updated><title type='text'>Educating Bruce: The Video Game Industry and iTV</title><content type='html'>Coming very soon.&lt;br /&gt;&lt;br /&gt;Meanwhile Wii blew it already! Some gamers are so animated physically (now, there's what used to be an oxymoron!) that the remote control that is used in 3-D space has turned into a missile as it flies out of the gamer's control. It's not as bad as Sony's battery recall, but it buttresses another Brucism...."Never be the first adopter of emerging new media." Let others discover the bugs first. This bug had the potential of polking some kid's eye out, just like Ralphie in "A Christmas Story!"&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116602178235037481?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116602178235037481/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116602178235037481&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116602178235037481'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116602178235037481'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/educating-bruce-video-game-industry.html' title='Educating Bruce: The Video Game Industry and iTV'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116597432633675352</id><published>2006-12-12T20:41:00.000-05:00</published><updated>2006-12-13T10:33:06.280-05:00</updated><title type='text'>I'm Not French, But Wii</title><content type='html'>OK, it's time for this new media researcher to dive into the video game industry, because I believe that interactive television has much to learn (steal?....OK, borrow) from the video game interface. My reasoning is pretty simple: there are X million gamers in the U.S. (remember, this blog is devoted to the U.S. market because it's complex enough on its own) and they are all familiar with their video game's interface. Why should interactive television reinvent the wheel. If that's not enough for you, then consider all future video game consoles (if that's what they're still called) will also be HDTV sets.&lt;br /&gt;&lt;br /&gt;So, I'm relying a bit on my wonderful University of Georgia students to show me the way, but I'm not going blindly. I'm intrigued by the possibly "discontinuous" innovation I think I might be seeing with the Wii. Don't worry. I'll quiz my former colleagues in the home video department at my local Big Electronics Chain store and its competitors and see what I learn. I will also check the web and see what others are saying. And it's time for you to go beyond reading and start posting comments, arguing with me I hope. A good argument makes my future arguments stronger.&lt;br /&gt;&lt;br /&gt;Frighteningly, Robert Holmes of &lt;a href="http://www.thestreet.com/_googlen/funds/goodlife/10327178.html?cm_ven=GOOGLEN&amp;cm_cat=FREE&amp;cm_ite=NA"&gt;TheStreet.com&lt;/a&gt; writes today, December 12: "The learning curve to play and enjoy most next-generation video games has steepened, forcing potential consumers out of the market." Just what I need. Fortunately, I have the will to conquer uncharted territory. But wait! Nintendo says its Wii is intended to make it easier for inexperienced video game players like me to use its system!&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;"Our goal was to have anyone pick up the controller and understand how to use it in ... seconds," Dolecki says. "From what we're hearing anecdotally just from Thanksgiving weekend gatherings, this seems to be succeeding." &lt;br /&gt;&lt;/blockquote&gt;Source: http://www.thestreet.com/_googlen/funds/goodlife/10327178.htmlcm_ven=GOOGLEN&amp;cm_cat=FREE&amp;cm_ite=NA accessed 13 December 2006.&lt;br /&gt;&lt;br /&gt;There are images of the Wii remote at these links (they are responsible for any copyright infringements, I endorse none of the sites; all were accessed 13 December 2006):&lt;br /&gt;&lt;ul&gt;&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.digitaldrops.com.br/drops/imagens/wiimote.jpg"&gt;www.digitaldrops.com.br&lt;/a&gt;.&lt;br /&gt;&lt;li&gt;&lt;a href="http://wii.qj.net/uploads/articles_module/55668/Super%20Smash%20Bros%20Brawl%20Wiimote.jpg"&gt;wii.qj.net&lt;/a&gt;&lt;--This is especially useful&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.engadget.com/media/2006/05/wiimote.jpg"&gt;www.engadget.com&lt;/a&gt;&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.wiisworld.com/images/hardware/wiimote.jpg"&gt;www.wiisworld.com&lt;/a&gt;&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.info-game.net/images/wiimote.jpg"&gt;www.info-game.net&lt;/a&gt;&lt;br /&gt;&lt;li&gt;&lt;a href="http://terry.kovax.org/archives/analogstick.jpg"&gt;terry.kovax.org&lt;/a&gt;&lt;br /&gt;&lt;/ul&gt;&lt;br /&gt;See this issue of The Street, &lt;br /&gt;&lt;b&gt;http://www.thestreet.com/_googlen/funds/goodlife/10327178.htmlcm_ven=GOOGLEN&amp;cm_cat=FREE&amp;cm_ite=NA&lt;/b&gt;, for a good overview as of today.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as Â© 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116597432633675352?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116597432633675352/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116597432633675352&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116597432633675352'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116597432633675352'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/im-not-french-but-wii.html' title='I&apos;m Not French, But Wii'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116593805264515626</id><published>2006-12-12T10:40:00.000-05:00</published><updated>2006-12-12T20:23:29.086-05:00</updated><title type='text'>Suicidal Vongo: "V"ideo Downloads "on" the "go"</title><content type='html'>Suicidal Vongo: "V"ideo Downloads "on" the "go" &lt;br /&gt;&lt;br /&gt;Vongo is going to commit suicide. Yup. They are headed for the hangman's noose. As of this writing, their future is as bright as were the video disk players from the early 1980s. What do they have in common? Small video libraries. Now Vongo has announced it has 2200 titles, and you may say, "But Dr. Bruce, isn't that a LOT of titles?" My response: what are your 10 favorite movies (which is almost impossible for any of us to really list)? For me, there are titles such as "The Best Years of Our Lives" (1945, I believe), "The Natural," "Wizard of Oz," and most Woody Allen movies (yes, I'm sorry he offended society by marrying his former adopted step-daughter, but that doesn't change my enjoyment of seeing his character's lives far worse off than mine--hence, the cathartic attraction). So I hear about Vongo and its 2200 titles and think "Wow, that is a LOT of movies!" right before I said "wait, that's ALL?" In my mind I picture downloading from an ocean of titles. And so will everyone else. Vongo's own web site fesses up to the clever reader: "A Vongo Membership allows its members access to a library of over 2,000 titles that include new releases bonus materials, action sports, music and films released in the IMAX format, as well as great movies from the last 40 years." Source: http://www.vongo.com/ accessed 12 December 2006.&lt;br /&gt;&lt;br /&gt;To make my point more poignant, of the 2200 titles, in my case take out the chick flicks right off the bat, then take out most of the Schwarzenegger and friends "blow them away" titles, and, sadly, Hallmark Hall of Fame movies (they really aren't that good, I've come to realize, since they got their own channel). What 85% of the population will find is that of those 2200 titles, there may be 25 or so they really like, and because they really like them, they already own them on disc or VHS. So what are we left with? Starz. OK, good, I can have Starz-on-demand, right? RIGHT? In either case, you can see that while Vongo might wow the engineers in its presentations (and my guess is that they'd fall asleep because this isn't rocket science, especially to an audience of engineers) it has very little to offer on the content side. &lt;br /&gt;&lt;br /&gt;Remember that old adage from the dot com bomb? It's the content, stupid. How true. So while the experts at the market research firms in the NE USA and Carmel, California (you know who you are and you had better QUOTE ME if I see statements taken from this blog), crank out the highly optimistic forecasts for Vongo, the lucky decision makers will have found this post.&lt;br /&gt;&lt;br /&gt;By the way, more power to Vongo. I want folks like this to succeed. I want there to be lots of players and competition. But even 10,000 titles may not be enough. Those who cannot remember the past are condemned to repeat it, (You've probably heard the tangled "Those who forget history are bound to repeat it," but the former is the real quote from Georgia Santayana, who probably would hold off on subscribing to Vongo after reading this).&lt;br /&gt;&lt;br /&gt;Remember, you read it here first.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116593805264515626?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116593805264515626/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116593805264515626&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116593805264515626'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116593805264515626'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/suicidal-vongo-video-downloads-on-go.html' title='Suicidal Vongo: &quot;V&quot;ideo Downloads &quot;on&quot; the &quot;go&quot;'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116579038856451507</id><published>2006-12-10T17:10:00.000-05:00</published><updated>2006-12-12T10:38:10.150-05:00</updated><title type='text'>Will Slingbox Be More of a "Revolution" than TiVo has been?</title><content type='html'>Flash! 30 Nov 2006: "It will push Slingbox past the mere viewing of cable TV programs on the Internet and on mobile devices toward a new realm of its own content, interactive applications, and advertising." Source: &lt;a href="http://www.redherring.com/"&gt;http://www.redherring.com&lt;/a&gt;. The story is published in response to Sling Media hiring two former MTV execs. Now, back to our regularly scheduled blog entry:&lt;br /&gt;&lt;br /&gt;I told my students last Wednesday, the last day of class, that we are headed toward infinite bandwidth at no cost. I think if you an understand that (over)statement, you can better understand the future of the media. Show you the money? Sure. It's called advertising, and in the United States, we are comfortable with the bargain of advertiser-supported media content.&lt;br /&gt;&lt;br /&gt;Now, I think it's finally happening. I'm having a mid-life new media crisis. I'm learning something new everyday, and just when I think I've put everything away into neat little piles of forecast failure, modest success, and high acceptance comes along another new technology that has my mind spinning again. OK, as I say many times, nearly all "new" media technologies are really old in that they or their concept have been around for years if not decades (I believe the social networking phenomenon was missed by just about everyone and certainly blew its creators out of the water, too!). I've been hearing about the Slingbox for a while from some of my "ya gotta love 'em" gear-head students. I kept thinking of an arm in a sling, and so in my mind's eye Slingbox was something you carried around with you, you know, like a boombox. Well, I've spent the last 4 hours at the library prepping for next semesters' classes, I decided I need to blog before I'm kicked out of here.&lt;br /&gt;&lt;br /&gt;OK, so if you take a cursory look around the internet, you find that Slingbox basically allows you to watch your TV anywhere there is a (presumably high speed) internet connection. My mind starts to swell in anticipation of blowing up this time. Let me watch my TV whenever I want? What, is this some kind of surveillance device that will let me see through my TV who's in my house? (Don't you jus wish the Slingbox folks were reading this to see how an intelligent, reasonably well informed guy had no clue what the product was based on it's TiVoish name; I still don't know the story behind why TiVo was called TiVo as opposed to, oh, I dunno, CastBox. If you laughed, pat yourself on the back for getting my sense of humor).&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/x/blogger/259/753/1600/989252/watercooler.jpg"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/x/blogger/259/753/320/179904/watercooler.jpg" border="0" alt="" /&gt;&lt;font size=-"2"&gt;Support fotosearch.com, source of the watercooler graphic&lt;/font&gt;&lt;/a&gt;&lt;br /&gt;Slingbox may be the next new video buzz around the water cooler.&lt;br /&gt;&lt;br /&gt;OK, so slingbox is hooked up to your TV. Deductive reasoning suggests that your TV is just a cog in the web of getting the signal from the cable or satellite provider (sure, over-the-air, why not?). When I worked in radio and was all by myself, playing MacArthur Park so I had time to go read the meters for the good ol' FCC, I had a good trainer when it came to playing 1930s telephone operator with the cables. He said "you're just completing a circuit." Wow. I'm a visual person and BINGO! I "got it" right away. Well, and this is where I dare anyone to comment on my blog (chickens), my sense is that Slingbox is doing the same thing by completing a circuit. The signal goes into your TV set and out to Slingbox which is connected to the Internet. No, you don't even have to have a TV; just use the set-top box or, theoretically, the rabbit ears. Time for some visuals.&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/x/blogger/259/753/1600/994238/slingbox-schematic.jpg"&gt;&lt;img style="float:center; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/x/blogger/259/753/320/420952/slingbox-schematic.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;Is that DVR a TiVo? It looks like one with the "IR emitter."&lt;P&gt;&lt;br /&gt;Now, back to confusion. My upstream connection on my wireless LAN at home is relatively slow. I wonder how broad the band has to be to deliver those TV signals upstream. Am I getting this right? Nic, where are you? So Slingbox becomes that "little black box" psychologists liked to refer to as input in, behavior out, but we haven't quite figured out everything that black box can do.&lt;br /&gt;&lt;br /&gt;Skipping how the signal gets on the Internet from my TV for a moment, think of the possibilities. How many campuses are wired up for wireless access at this point? So now not only do I have to compete with chatting and whatever else the students are looking at while I'm on the other side of the screen. Can I really compete with South Park or the Daily Show? Or have I, to quote a great Bugs Bunny line, "taken this thing too far?"&lt;br /&gt;&lt;br /&gt;I've said for a long time that video is going mobile, and, frankly, I wasn't thinking so much about cell phones. Gosh, I'd love to have access to the research of the video-to-cell phone; I'm usually pretty sure of myself when it comes to predicting the future of new media, but I don't have a good handle on this. Whoops, better hold this for my next post.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/x/blogger/259/753/1600/130433/slingbox.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/x/blogger/259/753/320/824240/slingbox.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;WHY THIS BOX CHANGES EVERYTHING &lt;br /&gt;Abbey Klaassen. Advertising Age. (Midwest region edition). Chicago: Jun 5, 2006.Vol.77, Iss. 23;  pg. 1, 2 pgs &lt;br /&gt;Abstract (Document Summary) &lt;br /&gt;Sling Media's Slingbox weighs only two pounds, costs a one-time fee of $200 and "place-shifts" live television programming, which industry watchers say has the potential to be as revolutionary as time-shifting. Rishad Tobaccowala, CEO of Denuo, the Publicis division charged with exploring business models for a digital world, believes Slingbox could have TiVo-sized impact on advertising models. While the technology is revolutionary in theory whether it will ever be widely distributed enough to change television viewing habits is unclear. Michael Paxton, senior analyst of converging markets and technologies at In-Stat, said Slingbox has smaller appeal than digital video recorders, which Nielsen expects to reach 18% penetration by year's end.&lt;br /&gt; &lt;br /&gt;Full Text (1035   words) &lt;br /&gt;Copyright Crain Communications, Incorporated Jun 5, 2006[Headnote] &lt;br /&gt;TiVo gave it to you on your time; now Slingbox gives it to you on your turf &lt;br /&gt;&lt;br /&gt;&lt;i&gt;The following is posted temporarily so that the blogger can edit the original document with thanks to Crain Communications, publisher of a variety of periodicals about advertising and the media.&lt;/i&gt; &lt;br /&gt;&lt;br /&gt;How it works &lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Like many American families, Jon and Suzanne Davidman used to relax after a long day of work by plopping down on the couch and watching their favorite TV shows, most of which they recorded on their DVR. Some nights they'd pull up "The Sopranos," other nights it'd be "Oprah." If the Dallas Mavericks were playing, they would check out the game, too.&lt;br /&gt;&lt;br /&gt;Nothing odd there, except that the Davidmans were living in Soto Grande, a small city in the south of Spain, and were watching their favorite American shows via Slingbox.&lt;br /&gt;&lt;br /&gt;The unassuming device weighs only two pounds, costs a one-time fee of $200 and "place-shifts" live TV programming, which industry watchers say has the potential to be as revolutionary as time-shifting. Yes, that thing that that looks more like a candy-bar than a consumer-electronics gadget has the potential to be as disruptive to media and marketing models as a DVR. In conceit with a DVR, it's a veritable game-changer.&lt;br /&gt;&lt;br /&gt;"It's unbelievable technology," said Jon Davidman, who's been back in New York for the past two months but still maintains his home in Spain. Hook up a Slingbox to a TV, and the device streams live programming anywhere in the world to a broadband-connected laptop or Windows-enabled smart phone. Connect it to a digital video recorder, and placeshifting meets time-shifting.&lt;br /&gt;&lt;br /&gt;RishadTobaccowala, CEO of Denuo, the Publias division charged with exploring business models for a digital world, believes Slingbox could have TiVo-sized impact on advertising models. First, he said, consider that people now shift content between devices-TV to computer, PC to iPod. Then add time-shifting and placeshifting to the equation. Marry all that with the idea that search essentially allows users to go back in time and find content created weeks or years ago, and you've got what Mr. Tobaccowala calls "Einstein's theory of relativity meets marketing."&lt;br /&gt;&lt;br /&gt;In less lofty terms, what Slingbox could do is make targeting TV advertising by geography much more difficult, potentially messing with local affiliates' businesses if enough people in one affiliate's region start slinging their content. DVR has already disrupted one fundamental aspect of the way in which TV is bought and sold-the timing of a certain ad. Now suddenly another aspect of how consumers are targeted-their location-could be disrupted too, because it would be almost impossible to tell where a Slingbox-enabled viewer is watching an ad.&lt;br /&gt;&lt;br /&gt;'TAKE IT WITH YOU'&lt;br /&gt;&lt;br /&gt;"From a consumer perspective, we're seeing social change in mobility," said Coleen Kuehn, exec VP-strategic development at Havas' MPG. "People are spending so much time out of the home and, in many cases, out of the office, so it's become this 'take it with you' culture. [Slingbox] is a perfect product for this time." She suggests the device could also create competition for the iTunes video market, where mobile versions of shows go for $1.99.&lt;br /&gt;&lt;br /&gt;The NFL is said to be the most fervently opposed to Slingbox, which inherently undermines the geographic boundaries and blackouts that define much of the league's TV business model. (The league didn't return calls for comment.)&lt;br /&gt;&lt;br /&gt;The NFL's objections are perhaps not surprising given that the box was, essentially, invented to counter those sorts of sports-viewing restrictions. Sling Media, which markets Slingbox, was founded by Blake and Jason Krikorian, brothers and baseball fans who wanted to watch their hometown San Francisco Giants' 2002 playoff run while they were away traveling on business. Over the next two years, with the help of friend Bhupen Shah, they refined the device, making it smaller and simpler to use.&lt;br /&gt;&lt;br /&gt;While the technology is revolutionary in theory-and said to interest cable companies-whether it will ever be widely distributed enough to change TV-viewing habits is unclear. Michael Paxton, senior analyst of converging markets and technologies at In-Stat, said Slingbox has smaller appeal than DVRs, which Nielsen expects to reach 18% penetration by year's end.&lt;br /&gt;&lt;br /&gt;"It's splitting a niche segment into a smaller slice," he said. "Cool technology, questionable demand."&lt;br /&gt;&lt;br /&gt;Yet the company has enough believers to have raised $46 million in venture capital in January and spawned a duster of imitators, including Sony's LocationFree TV, which beams TV to a Portable PlayStation, and OrbNetworks, which offers free online place-shifting software. Slingbox is available in such electronics retailers as Circuit City and Best Buy, and the company reported selling 100,000 devices in the first year, a number it argues outpaces many similar product launches.&lt;br /&gt;&lt;br /&gt;OPPORTUNITY, NOTTHREAT&lt;br /&gt;&lt;br /&gt;Perhaps having dosely studied Ti Vo's experience, Sling is taking great pains to present itself not as a threat to advertisers but as an opportunity to reach consumers in places where they wouldn't have been able to view their favorite TV shows. "Whatwedoatthe end of the day is connect consumers and their TVs," said Rich Buchanan, VP-marketing for Sling Media. "If anything, we allow more eyeballs to watch TV." He said the company has worked with local advertisers to explain how the device works and that they're generally receptive to the idea that Slingbox helps them stay connected to out-of-town constituents. He also said that any home in the Nielsen sample using a Slingbox still would be measured, although Nielsen wouldn't be able to report where the viewer was watching.&lt;br /&gt;&lt;br /&gt;Robert Davidman, CEO of Earthquake Media, a New York City-based digital agency, has two Slingboxes-the one that his ex-pat brother, Jon, used to watch American TV in Spain, and another that streams programming to his smart phone. One of his clients, Gibraltar-based PartyPoker.com, uses a Slingbox to view the company's U.S. ads and product placements.&lt;br /&gt;&lt;br /&gt;"It makes entertainment more accessible," said Mr. Davidman, just minutes after catching up on ESPN via his phone. But the better news, he said, is that the personal, broadband-connected environment Slingbox creates is a ripe marketing platform. Marketers just need to figure out how to harness it, using interactive features that would allow viewers to click ads for more information or the opportunity to buy.&lt;br /&gt;&lt;br /&gt;Lori Schwarte, VP-director of emerging media, Interpublic Emerging Media Lab, agrees. "The potential to interact directly with a broadband connection, broadband applications and commerce opportunities while watching content is a very attractive proposition," she said.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116579038856451507?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116579038856451507/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116579038856451507&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116579038856451507'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116579038856451507'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/will-slingbox-be-more-of-revolution.html' title='Will Slingbox Be More of a &quot;Revolution&quot; than TiVo has been?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116552175221528623</id><published>2006-12-07T14:57:00.000-05:00</published><updated>2006-12-12T10:38:45.336-05:00</updated><title type='text'>Audience Behavior Reseach (Various)</title><content type='html'>I would love to have all the references for audience research on how interactive television and especially for now, DVR use, is affecing audience viewer behavior. The research is normally proprietary, meaning that it is not available publicly. When a market research firm produces a research report on a topic, they often release tidbits from the report to whet the appetites of those who would buy copies of the report (often costing around $2500) or become clients of the market research firm. The purpose of this posting will be, I hope, a repository of the miscelaneous audience research data that is released to the general public and, therefore, is intended to be widely distributed at no cost (so, copyright does not prevent reposting the material with proper citation.&lt;br /&gt;&lt;br /&gt;Here is an example, albeit a somewhat old one (2004):&lt;br /&gt;&lt;P&gt;&lt;br /&gt;&lt;a href="http://photos1.blogger.com/x/blogger/259/753/1600/124191/emarketer1-dvr04.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/x/blogger/259/753/320/157987/emarketer1-dvr04.png" border="0" alt="" /&gt;&lt;/a&gt;&lt;P&gt;&lt;br /&gt;Source: http://www.imediaconnection.com/content/6516.asp accessed 7 December 2006. This article included the following quote:&lt;br /&gt;&lt;blockquote&gt;A study conducted by Lyra Research in 2004 showed that the longer the tenure of DVR ownership, the greater the percentage of ads skipped while watching time-shifted programs. In other words, as DVR users become comfortable with all the features of their device, they are more likely to use them.&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116552175221528623?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116552175221528623/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116552175221528623&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116552175221528623'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116552175221528623'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/audience-behavior-reseach-various.html' title='Audience Behavior Reseach (Various)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116524011263943352</id><published>2006-12-04T08:37:00.000-05:00</published><updated>2006-12-12T10:39:13.810-05:00</updated><title type='text'>Advertisers Producing Television Shows</title><content type='html'>A new trend (or experiment is probably more apropos) is found on some cable networks right now: advertiser-created shows and/or one sponsor per show. Examples include Philips and CBS News for a broadcast of 60 Minutes once in 2005, NBC Nightly News "brought to you with limited commercial interruption by Philips" which meant 3 ads at 75 seconds each, and Burger King producer its own show starring the Burger King character as the star of the show (e.g., see "Single-sponsor TV shows return: The shifting media and advertising climate leads back to 'branded' programs by Nick Madigan, Baltimore Sun Reporter, Originally published December 4, 2006, accessed &lt;a href="http://www.baltimoresun.com/entertainment/tv/bal-to.sponsors04dec04,0,1903186.story?coll=bal-artslife-tv"&gt;http://www.baltimoresun.com/entertainment/tv/bal-to.sponsors04dec04,0,1903186.story?coll=bal-artslife-tv&lt;/a&gt; on 4 December 2006).&lt;br /&gt;&lt;br /&gt;The reason cited for these experiments have everything to do with television viewers being able to tune out ads so easily whether by TiVo or another DVR, channel flipping (nothing new there other than more content to search [think "Current"], and the simple attempt to make advertisements entertaining. A story appeared in the &lt;u&gt;New York Times&lt;/u&gt; on November 10, 2006 by Louise Story entitled "Brands Produce Their Own Shows" gave examples of advertisers who were producing their own shows. TiVo (and the presence of other DVRs growing rapidly in the marketplace as cable and satellite operators all are making them a new feature as they upgrade set-top boxes) was specifically cited as one reason the product producers were creating their own television shows. It does appear to be a flash to the past. I easily remember watching newscasts perhaps in the late 1960s in which, for example, the weather forecast was given literally with the logo for the natural gas provider on screen above the presenter's right shoulder (although the presenter worked for the television station and not for the advertiser). &lt;br /&gt;&lt;br /&gt;Snickers candy bar has a serial online TV show with rappers as the stars called Instant Def. As of the publication of the article (10 November 2006), about one million people had visited &lt;a href="http://instantdef.com/" target="_"&gt;InstantDef.com&lt;/a&gt;, where the first five episodes were available. I'm not in the target audience, but this series might not have me thinking of Snickers when I wander past the vending machine, but to kids who want to be hip, the experience might be very different. If this presentation proves to be "significantly" more effective with the campaign's goals than traditional television advertising, well, let's just say I wonder where the line of demarcation is, past which Snickers would decide traditional television can't match online advertising. The question will be moot as TV and the web continue to converge (we will be accessing the web on our high definition television sets without switching to a separate computer).&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;The following article may be used &lt;i&gt;for educational purposes only&lt;/i&gt;. It may not be copied in any way without express written consent of the New York Times, Co., all rights reserved.&lt;br /&gt;&lt;br /&gt;Brands Produce Their Own Shows , by LOUISE STORY;&lt;br /&gt;Published: November 10, 2006&lt;br /&gt;Marketers have found a new way to try to keep viewers from tuning out: offer them TV shows, movies and online programming created by the marketers themselves, often with help from their advertising agencies.&lt;br /&gt; &lt;br /&gt;You-know-who may star in Burger King’s feature-length movie. &lt;br /&gt;&lt;br /&gt;Enlarge This Image&lt;br /&gt; &lt;br /&gt;Nike has produced movies that have been shown on television networks. Above, a scene from “Ginga,” about Brazilian soccer. &lt;br /&gt;These new offerings, the marketers hope, will be entertaining enough to endear viewers to the brands behind them. &lt;br /&gt;&lt;br /&gt;Burger King, for example, is making a feature-length film that may star — no surprise here — the “King” character of its ad campaign. Office Max recently created a show on the ABC Family channel. Anheuser-Busch plans to start a seven-channel TV network online, called BudTV. &lt;br /&gt;&lt;br /&gt;“It’s the exploration of sort of a new world,” said Doug Powell, chief integrator of Maiden Lane, an advertising agency. “Clients would love to have a way for customers to be able to participate with their brands more often and not have to rely on the traditional media world.”&lt;br /&gt;&lt;br /&gt;Marketers have become alarmed as consumers increasingly bypass commercials using digital video recorders like TiVo, and spend more time flipping among a wide array of television networks, Internet sites and video games. &lt;br /&gt;&lt;br /&gt;These companies are by no means giving up on traditional advertising — rather, they are simply adding to their marketing strategies. “What we’re trying to do is find new ways to continue to be relevant to teens and to young adults,” said Vic Walia, the senior brand manager for Snickers, a Mars brand that created an online show called “Instant Def” with its agency BBDO New York, part of the Omnicom Group. &lt;br /&gt;&lt;br /&gt;The “Instant Def” home page looks like a video game for teenagers. Four hip-hop performers — played by actual hip-hop stars will.i.am, Fergie, Taboo and apl.de.ap — pose in front of a gritty urban scene. A fluorescent Snickers sign blinks atop a tower in the background. A Snickers factory played a vital role in the first episode, when a candy-mix explosion gave the stars superhero powers. &lt;br /&gt;&lt;br /&gt;So far, about one million people have visited InstantDef.com, where the five episodes are available.&lt;br /&gt;&lt;br /&gt;Advertiser-produced content — often called branded content — is a nascent trend. Companies commonly pay to place their products in TV shows and movies, but only a few dozen have created content from scratch. About 25 national companies produced online films this year, up from 5 last year, said Matt Wasserlauf, chief executive of Broadband Enterprises, a New York company that helps companies like Warner Brothers and AT&amp;T circulate their videos on the Internet.&lt;br /&gt;&lt;br /&gt;On TV, only a handful of such shows and movies have been shown. The cable networks MTV, ABC Family and TNT have run shows created by advertisers. Other networks, including broadcast networks, say they have been approached by advertisers pitching shows, but have not run any. &lt;br /&gt;&lt;br /&gt;Advertisers say they are prepared to give the shows to networks free or in exchange for commercial air time; such offers could appeal to networks looking to control costs. But some network executives voiced skepticism that advertiser-created shows would draw much audience and said, for now, they do not expect to run many of the programs. &lt;br /&gt;&lt;br /&gt;“The networks are reluctant to give their programming air over to advertiser-funded content,” said Guy McCarter, the director of branded entertainment at OMD. “If the TV marketplace softens, then I think there’s going to be more receptivity.” &lt;br /&gt;&lt;br /&gt;Part of the reason more advertiser shows are put on cable, ad executives said, is that cable networks often feature shows on niche topics that appeal to specific types of customers. Procter &amp; Gamble’s show, “Home Made Simple,” based on home-making tips available on the company’s online magazine, is on TLC, for example.&lt;br /&gt;&lt;br /&gt;When Office Max decided it wanted to produce a show, company officials approached Disney because they had already committed themselves to advertise on Disney networks. Disney put the program, a reality show about preteenagers getting ready for high school, on ABC Family. On TV, about one million households watched the show, which featured several Office Max products. It was viewed more than six million times online. &lt;br /&gt;&lt;br /&gt;William Bonner, a spokesman for Office Max, said the show gave viewers “content they could appreciate and interact with more than a 30-second commercial.” &lt;br /&gt;&lt;br /&gt;ABC Family worked with Office Max and its ad agency DDB Chicago in developing the show, but “Schooled” was largely driven by Office Max and its agency’s vision, said David Rolfe, production director of content for DDB Chicago. Laura Nathanson, executive vice president for ad sales at ABC Family, said “Schooled” was a special case, and the cable network did not have immediate plans to do more shows with advertisers. &lt;br /&gt;&lt;br /&gt;“We’re in the business of original production,” Ms. Nathanson said. “Anything that’s going to go on our air, we’re going to shepherd.”&lt;br /&gt;&lt;br /&gt;Shows and movies on Turner Entertainment “first and foremost have to fit our brand,” said Linda Yaccarino, executive vice president for ad sales and marketing at Turner, which recently ran a series of mini-shows on TNT that were produced with Chase Card Services, which is part of J. P. Morgan Chase. &lt;br /&gt;&lt;br /&gt;Advertisers are also making movies. Nike has produced several, including a documentary on CBS about Lance Armstrong’s training for the Tour de France. Grey Goose paid for a six-part documentary that ran on the Sundance Channel and featured pairs of stars like Robert Redford and Paul Newman chatting. In both cases, the companies’ brands were not emphasized. &lt;br /&gt;&lt;br /&gt;Last December, Mountain Dew, a PepsiCo brand, produced a movie about snowboarding that ran in theaters nationwide. Though Mountain Dew produced the movie, the soft drink was not featured in the film and only “MD Films” appeared in the opening credits. Mountain Dew and PepsiCo were thanked in the closing credits, but viewers had to be in the know to associate the movie with Mountain Dew. &lt;br /&gt;&lt;br /&gt;Nicole Bradley, a PepsiCo spokeswoman, said the approach worked well. “Focusing on product placement would have only been a distraction,” she added. &lt;br /&gt;&lt;br /&gt;The line between commercialization and entertainment is a tricky one, ad executives said. Before a Unilever-produced show called “The Gamekillers” was shown on MTV last spring, the network promoted it as a TV show and Unilever held off running ads related to the show. Only after the show ran were characters from it included in ads for Unilever’s Axe deodorant, said John Shea, executive vice president for integrated marketing and brand partnerships at MTV. “The last thing anyone of us wanted was for the show to feel that it was, in fact, an ad,” Mr. Shea said. &lt;br /&gt;&lt;br /&gt;Ad executives say they expect more TV networks to accept their shows. BBDO North America is creating two shows it will pitch to networks, including a 13-episode series, said Brian DiLorenzo, the executive director of content. “Brands have potential to be good characters,” Mr. DiLorenzo said. &lt;br /&gt;&lt;br /&gt;But persuading TV networks involves a bit of “arm wrestling,” said Jon Kamen, chief executive at @radical.media, which produces films and TV shows for advertisers. “It’s critically important that the broadcast networks and cable embrace this shift now rather than resist it,” he contended, adding they must be wary of forcing “advertisers to go elsewhere — because there is elsewhere to go.”&lt;br /&gt;&lt;br /&gt;Anheuser-Busch is investing heavily in creating content. The beer company, known for its funny commercials, plans to put online a seven-channel televisionlike network called BudTV in February. It will feature reality shows, comedy skits, sports programs and user-generated content.&lt;br /&gt;&lt;br /&gt;“If we do it right, then we’re going to have a pretty attractive demographic group,” said Anthony T. Ponturo, vice president for global media and sports marketing for Anheuser-Busch.&lt;br /&gt;&lt;br /&gt;Ad executives said BudTV might be attractive to other advertisers as well.&lt;br /&gt;&lt;br /&gt;“If BudTV can garner the right audience relative to that male 24 to 32 middle-income demographic in flyover states, there will be other advertisers that are going to want to reach that audience,” said Doug Scott, executive director for branded content and entertainment at Ogilvy North America.&lt;br /&gt;&lt;br /&gt;Networks, magazines and sports associations like the N.F.L. have already approached Anheuser-Busch to talk about partnerships, Mr. Ponturo said. BudTV’s content, though, will “serve one master,” Mr. Ponturo said, “and that’s ourselves and our brands.”&lt;br /&gt;&lt;br /&gt;The Ford Motor Company is filming a documentary tracking its effort to turn itself around, and is showing the film online. Since it began appearing in June, a million unique visitors have visited the Web site, said Whitney E. Drake, a Ford spokeswoman. &lt;br /&gt;&lt;br /&gt;Consumer brand companies have been using the Internet to promote their messages through their own online magazines and blogs for several years. “The advertiser has a direct link to the consumer now,” said Nick Law, the chief creative officer at R/GA, at the Boards Summit in New York last week. “They don’t have to use an agency or production company.”&lt;br /&gt;&lt;br /&gt;The next online phenomenon could be created by a consumer brand company, said David Droga, creative chairman of Droga5. Online hits “don’t have to be brought out by people in a garage,” he said.&lt;br /&gt;&lt;br /&gt;It is unclear, of course, if advertisers will be able to produce shows that will hold consumer attention. “We are living in a world now where it’s harder and harder to capture somebody’s undivided attention,” said Linda Kaplan Thaler, chief executive for Kaplan Thaler Group. &lt;br /&gt;&lt;br /&gt;Ms. Kaplan Thaler recently created a campaign for Dawn that included online shows, traditional commercials, a contest, and Ellen DeGeneres as a celebrity spokeswoman. She said advertisers had to do it all these days. “Ubiquity is the new exclusivity,” she said.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116524011263943352?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116524011263943352/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116524011263943352&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116524011263943352'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116524011263943352'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/advertisers-producing-television-shows.html' title='Advertisers Producing Television Shows'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116518545732595714</id><published>2006-12-03T17:35:00.000-05:00</published><updated>2006-12-07T14:32:57.496-05:00</updated><title type='text'>Simple iTV Schematic from Newtec</title><content type='html'>&lt;a href="http://photos1.blogger.com/x/blogger/259/753/1600/219857/satmode_overview_01.jpg"&gt;&lt;img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://photos1.blogger.com/x/blogger/259/753/320/171296/satmode_overview_01.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Here's a nice schematic from &lt;a href="http://www.newtec.be/"&gt;http://www.newtec.be/&lt;/a&gt;, accessed 3 December 2006. "Newtec is one of the world's market leaders in the satellite and communication industry. We deliver an unrivalled range of innovative products and solutions to our customers, which include TV broadcasters, Telecom Service Providers and Satellite Operators located across the globe." Source: &lt;a href="http://www.newtec.be/index.php?id=8"&gt;http://www.newtec.be/index.php?id=8&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116518545732595714?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116518545732595714/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116518545732595714&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116518545732595714'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116518545732595714'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/12/simple-itv-schematic-from-newtec.html' title='Simple iTV Schematic from Newtec'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116481621774140079</id><published>2006-11-29T11:03:00.000-05:00</published><updated>2006-12-07T14:33:26.466-05:00</updated><title type='text'>iVillage: Wag the Dog</title><content type='html'>In what is being touted in some circles as a new interactive television service, the web site iVillage, which already has copious amounts of video, will be going along with live television a few days from now. iVillage is aimed at women, which means we men can go there and see what they're telling women about us.&lt;br /&gt;&lt;br /&gt;Why wag the dog? Because this is content that was web first, "television" second. Most television shows have web sites (in fact, I wonder if there is any current TV show without a web site; I'd be surprised).&lt;br /&gt;&lt;br /&gt;"The NBC Universal stations are banding together to produce a daytime series with female-skewing Web site iVillage.com, which NBC Universal acquired for $600 million in March, sources close to the production said.&lt;br /&gt;&lt;br /&gt;"The project, called 'iVillage Live,' will be produced by the stations, not their corporate supplier of syndicated product, NBC Universal Domestic Television Distribution.&lt;br /&gt;&lt;br /&gt;Source: &lt;a id="linkSource" title="Television Week" href="javascript:__doLinkPostBack("&gt;Television Week&lt;/a&gt;; 5/15/2006, Vol. 25 Issue 20, p1-34, 2p, 1c&lt;br /&gt;&lt;br /&gt;According to Media Week, "If it succeeds, NBCU's plans to launch iVillage Live, the first national multiplatform interactive talk show, could change the business model for daytime TV and reinvigorate the sleepy daypart." &lt;a id="linkSource" title="MediaWeek" href="javascript:__doLinkPostBack("&gt;MediaWeek&lt;/a&gt;; 11/13/2006, Vol. 16 Issue 41, p8.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116481621774140079?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116481621774140079/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116481621774140079&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116481621774140079'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116481621774140079'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/ivillage-wag-dog.html' title='iVillage: Wag the Dog'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116473875171357809</id><published>2006-11-28T13:29:00.000-05:00</published><updated>2006-12-07T14:34:07.810-05:00</updated><title type='text'>The Death of DVRs: Long Live the DVR!</title><content type='html'>Some refer to a DVR as nothing more than a large hard drive in a computer. ReplayTV, a pioneer in the DVR business, is dumping its hardware in favor of software. That is, ReplayTV is saying good-bye to its own DVR and hello to having your computer double-up as a DVR device. The "ReplayTV PC Edition" was supposed to go on sale in September 2006. A lesson to emerging new media students and scholars: the majority of new product announcements are premature. I've written that the reason for this is that it's easy to see the end-state scenario in which the new product is ready for market, but it's difficult to predict what pitfalls there will be on the road to market. Here we have a small example of that. ReplayTV was not ready with its PC Edition until mid-November 2006.&lt;br /&gt;&lt;br /&gt;Back to the business at hand, ReplayTV now sells software that can be loaded onto your PC or laptop that will allow you to record television shows without the monthly charges the cable and satellite industry members as well as TiVo charge. Your computer must have a TV tuner to use this software, however, and few people have added this to their PC even though the technology has been around for years. Of course, it's easy to imagine the large electronics chains like Best Buy and Circuit City pushing the TV tuners on new computer customers (after all, it's the add-ons that hold the profit for computers, not the computers themselves.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.replaytv.com/images/PD_ReplayTV_Way/music_photos_replaytvway.jpg"&gt;&lt;img style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 400px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://www.replaytv.com/images/PD_ReplayTV_Way/music_photos_replaytvway.jpg" border="0" /&gt;&lt;/a&gt;Source: replaytv.com accessed 28 November 2006. There is a slideshow of ReplayTV's PC version beginning on &lt;a href="http://www.replaytv.com/replaytvway.asp"&gt;http://www.replaytv.com/replaytvway.asp&lt;/a&gt; as of 28 November 2006.&lt;br /&gt;&lt;p&gt;Well, the image above, courtesy of ReplayTV, shows a concept that hardly looks new, and it does not show a hint of a television program. However, any PC owner with a TV tuner can download the software and try the service for 30 days free. Given the track record of the immediate bond between TV viewer and new DVR, it would seem Replay TV has set itself up quite nicely, although its potential market today is small (the target appears to be college-age young adults living in dorm rooms or small apartments where the PC screen does not need to be very large to "watch TV" on the PC. &lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;And once again we're sliding into the area of debate about "lean forward" (using a computer) versus "lean back" (watching TV) which I have said many times is a false dichotomy. One example would be having perhaps 25% of your screen display showing that sporting event you wanted to see while, multitasker that you are, you are writing that proposal for bringing peace to the Middle East. Marketing gurus love this kind of terminology, but I once again call it bunk.&lt;/p&gt;&lt;p&gt;As for ReplayTV's market, let's see if I can find out how many TV tuner enabled PCs there are out there (and please note that I generally am always limiting myself to the U.S. which is a complex enough market for understanding interactive television).&lt;/p&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116473875171357809?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116473875171357809/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116473875171357809&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116473875171357809'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116473875171357809'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/death-of-dvrs-long-live-dvr.html' title='The Death of DVRs: Long Live the DVR!'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116467907486278728</id><published>2006-11-27T20:57:00.000-05:00</published><updated>2006-12-07T14:34:36.053-05:00</updated><title type='text'>People starting to watch less TV as online video boom grows, suggests BBC News Website survey</title><content type='html'>&lt;h2&gt;&lt;span style="font-size:85%;"&gt;There are still 24 hours in a day, and people are awake around 16 or 17 of them. Individuals may watch around 4 hours of television a day, and they may multitask, for example, by having the TV on while surfing the web for fun, profit, entertainment, enlightenment, well, you get the picture. And speaking of pictures, a new study out from the BBC has found that survey respondents say they are watching more online video and less television. This includes people who use web or cell phone video once a week or more (once a week!). 75% say they are watching more non-broadcast TV today than a year ago (not surprising as more video becomes available and broadband availability continues to increase, prices continue to drop, and a whole lot more video is seen on the web. As I have written elsewhere in this blog, most, if not all, major old media company websites now have video on them with more to come.&lt;br /&gt;It's inevitable and has been since Real Audio first introduced "tin-can" sounding audio on the web years ago.&lt;/span&gt;&lt;/h2&gt;&lt;p&gt;Now, for the less glamorous findings: &lt;span style="font-size:85%;"&gt;online video viewers are still in the minority - just 9% said they did so regularly (remember, this is the BBC and I suspect that computer penetration in British homes is smaller than U.S. homes). &lt;/span&gt;&lt;span style="font-size:85%;"&gt;Another 13% said they watched occasionally, and 10% more said they expected to start in the coming year. However, &lt;/span&gt;&lt;span style="font-size:85%;"&gt;two-thirds of the population said they did not watch video online and could not envisage starting in the next 12 months. O&lt;/span&gt;&lt;span style="font-size:85%;"&gt;nline video viewers were still in the minority at the time of the study - just 9% said they did so regularly, 13% said occasionally, and another 10% said they expect to start in the next year. Now, mark my words on this one: these respondents are wrong.&lt;br /&gt;&lt;br /&gt;&lt;/span&gt;&lt;span style="font-size:85%;"&gt;Come back to this posting in late November 2007 and you will see that almost all of those who just said they will not watch video in the coming year, a whopping 67% of the respondents, goofed. I confidently predict that a year from now it will be all but impossible to go to a web site without seeing video. Flash video is amazing, and we know better quality video and better compression methods will be in place in the next 12 months. If nothing else, advertisers will have video on web site home pages. Movie trailors are going to be everywhere.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:85%;"&gt;So the BBC study in great and the BBC's making it available is even greater. But the role of video on the web is going to continue to grow dramatically, especially over the next 12 months. I suspect a similar study in the U.S. would find more folks using video and on a daily basis than in Britain. &lt;/span&gt;&lt;/p&gt;&lt;p&gt;Source:&lt;br /&gt;&lt;a href="http://www.bbc.co.uk/pressoffice/pressreleases/stories/2006/11_november/27/tv.shtml"&gt;http://www.bbc.co.uk/pressoffice/pressreleases/stories/2006/11_november/27/tv.shtml&lt;/a&gt; &lt;/p&gt;&lt;blockquote&gt;&lt;p&gt;&lt;span style="font-size:85%;"&gt;ICM interviewed a random sample of 1,008 adults aged 18+&lt;br /&gt;recruited from the ICM online panel between 17 and 19 November 2006 for the BBC. &lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:85%;"&gt;They also interviewed a random sample of 1,062 people aged 16+ by telephone. &lt;/span&gt;&lt;br /&gt;&lt;span style="font-size:85%;"&gt;Panellists were recruited from across the country and the results have been weighted to the profile of all adults. &lt;/span&gt;&lt;br /&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116467907486278728?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116467907486278728/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116467907486278728&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116467907486278728'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116467907486278728'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/people-starting-to-watch-less-tv-as.html' title='People starting to watch less TV as online video boom grows, suggests BBC News Website survey'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116423327803287034</id><published>2006-11-22T17:02:00.000-05:00</published><updated>2006-12-07T14:35:18.426-05:00</updated><title type='text'>Whoa, Nellie! What's going on?</title><content type='html'>I am, as all of you silent readers are aware, writing a book about interactive television. I'm using this blog as a way to "take notes." So the most recent posts may appear incomplete. They are. I've been at this all day today, the day before Thanksgiving, and I am thankful that I can stop for a while. (I always get more done in the library than at home.) Not only is it nice to be around people, the library doesn't have a TV, a fridge, or a bed. Much easier to stay "on task" here.&lt;br /&gt;&lt;br /&gt;This posting is a footnote that will be removed once I've caught up on the recent, incomplete posts.&lt;br /&gt;&lt;br /&gt;By the way, why do I have this very funny feeling that if I sign up for google ads, I will get many more readers? Is it possible that those who run google ads are ranked higher in the search results? Hmmm.....sure seems possible to me. So those of you who get to this point will know why they're on there. Who knows. Maybe I'll make enough money to buy myself some pop (yes, I said POP as in soda POP....and I'll add sugar to my iced to to MY taste, and not to the taste of the southern cook who insists you can't let sugar dissolve in a glass....puh-lease.&lt;br /&gt;&lt;br /&gt;Happy Thanksgiving, everybody! And if you are reading this, post a comment to wish me one, too. I'm really about ready to add the Google ads and see if I get more action. I really want feedback to assist me. Oh, by the way, it was Bozo the clown who used to say "Whoa, Nellie!" (not to say he was the first).&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116423327803287034?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116423327803287034/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116423327803287034&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116423327803287034'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116423327803287034'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/whoa-nellie-whats-going-on.html' title='Whoa, Nellie! What&apos;s going on?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116421805914135882</id><published>2006-11-22T12:51:00.000-05:00</published><updated>2006-12-07T14:35:50.733-05:00</updated><title type='text'>Engineering Literature and Interactive Television</title><content type='html'>Here is an example of a paper of great interest to me that appears in a more technical journal that most social scientists would frequently read. I had high hopes that the Universirt of Georgia libraries would have an institutional subscription to this journal, but I don't believe we do:&lt;br /&gt;&lt;br /&gt;User interface evaluation of interactive TV: a media studies perspective&lt;br /&gt;&lt;br /&gt;Journal Universal Access in the Information Society &lt;br /&gt;Publisher Springer Berlin / Heidelberg &lt;br /&gt;ISSN 1615-5289 (Print) 1615-5297 (Online) &lt;br /&gt;Subject Computer Science &lt;br /&gt;Issue Volume 5, Number 2 / August, 2006 &lt;br /&gt;Category LONG PAPER &lt;br /&gt;DOI 10.1007/s10209-006-0032-1 &lt;br /&gt;Pages 209-218 &lt;br /&gt;Online Date Thursday, May 25, 2006 &lt;br /&gt;&lt;br /&gt;LONG PAPER&lt;br /&gt;User interface evaluation of interactive TV: a media studies perspective&lt;br /&gt;Konstantinos Chorianopoulos1  and Diomidis Spinellis2 &lt;br /&gt;&lt;br /&gt;(1)  Department of Electrical and Electronic Engineering, Imperial College London, London, SW7 2BT, UK &lt;br /&gt;(2)  Department of Management Science and Technology, Patision 76, Athens University of Economics and Business, 104 34 Athens, Greece &lt;br /&gt;&lt;br /&gt;Published online: 25 May 2006&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116421805914135882?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116421805914135882/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116421805914135882&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116421805914135882'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116421805914135882'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/engineering-literature-and-interactive.html' title='Engineering Literature and Interactive Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116421784694421919</id><published>2006-11-22T12:50:00.000-05:00</published><updated>2006-12-07T14:36:20.916-05:00</updated><title type='text'>iTV and Surveillance</title><content type='html'>I'm not sure I've made it clear that I am a new (emerging) media skeptic. As an individual, I did not get my first VCR until 1988 (because I thought I'd watch too many movies along with waiting for the price to drop). Just because my teaching and research interests surround emerging new media does not mean I am on the sidelines cheering them on.&lt;br /&gt;&lt;br /&gt;I was reminded of this when I came across an abstract from &lt;strong&gt;New Media &amp; Society&lt;/strong&gt;, &lt;strong&gt;Vol. 8&lt;/strong&gt;, No. 1, 97-115 (2006). This comes from a full article by Professor Matt Carlson of Penn, and quoting the abstract here is for educational purposes and to push some of you to getting the article:&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;This article explores the early stages of the Digital Video Recorder (DVR) market, with particular attention paid to brand leader TiVo. The television industry, which relies on schedules to organize the audience commodity, faces threats from DVR technology. Initially, broadcasters and advertisers reacted with fear, but also came to realize the potential of using the technology for data collection and target marketing. These firms employed a mix of investment and litigation to shape the developing industry. Simultaneously, TiVo characterized its relationship to broadcasters and advertisers as advantageous rather than contentious. As a result, the emerging DVR model offers users greater control through time-shifting and increased functionality with content playback, while presenting existing television firms with a platform for audience surveillance. &lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;My personal belief about companies and surveillance is that any who do this with their customer data surreptitiously will create mass defections and anger from customers if and when they find out. Businesses know this. It is also one thing to show aggregate numbers (i.e., "57% of TiVo users rewound the Janet Jackson boob fiasco at least 10 times") does not single out any one user (of course, if 100% did it would, but "if everyone else is doing it" probably would make that a wash).&lt;br /&gt;&lt;br /&gt;A larger issue is the Patriot Act (e.g., http://www.congress.gov/cgi-bin/bdquery/z?d107:H.R.3162: and many other sources) and the extent to which media companies comply with demands from the government to see their records ("why does Sissy Daffodil watch the new English version of Al Jazeera so much?"). That conversation is a vital one, but outside of the focus of my work at this time.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116421784694421919?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116421784694421919/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116421784694421919&amp;isPopup=true' title='5 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116421784694421919'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116421784694421919'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/itv-and-surveillance.html' title='iTV and Surveillance'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>5</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116415947264596924</id><published>2006-11-21T20:35:00.000-05:00</published><updated>2006-12-07T14:36:55.250-05:00</updated><title type='text'>Replay TV History</title><content type='html'>&lt;center&gt;&lt;img src="http://www.replaytv.com/images/History/rtv2000.jpg" /&gt;&lt;br /&gt;&lt;br /&gt;Source=http://www.replaytv.com/images/History/rtv2000.jpg&lt;/center&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/replaytv.gif"&gt;&lt;img style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://photos1.blogger.com/blogger/259/753/320/replaytv.png" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;ReplayTV is given credit for being the first PVR on the market in the United States. According to its web site, it was founded in 1997 and was the inventor of the DVR. It also says:&lt;br /&gt;&lt;ul&gt;&lt;br /&gt;&lt;li&gt;Putting consumers in total control with QuickSkip® 30-second advance for DVR and other features.&lt;br /&gt;&lt;li&gt;Built-in networking allowing consumers to watch any show from any networked ReplayTV DVR in the home.&lt;br /&gt;&lt;li&gt;Allowing consumers to program their DVR via the web from anywhere in the world.&lt;br /&gt;&lt;li&gt;Genre-based recording allowing consumers to track their favorite team or find their favorite actor.&lt;br /&gt;&lt;li&gt;Network recording which directs requests to available networked ReplayTV DVRs with sufficient capacity.&lt;br /&gt;&lt;li&gt;Progressive Scan and Digital Audio Output for state of the art performance.&lt;br /&gt;&lt;/li&gt;&lt;/ul&gt;&lt;br /&gt;&lt;br /&gt;I'm not sure how long this information will be online, so I want to quote liberally from http://archive.avsforum.com. A Loren Kruse asked the folks who worked at ReplayTV from its inception and soon after for their personal histories of ReplayTV in late August 1999. "JustDoug" responded on 09-29-00:&lt;br /&gt;&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Anthony Wood was the co-founder and inventor of ReplayTV. I started as the 10th employee, although as a contractor I was like, number 4 or something. By then it was not in a garage (they don’t make garages in Silicon Valley big enough to start companies in anymore). But I remember my first desk was a card table. There were definitely garage-esque moments though. The company had a stealth name of “Pacific Digital Media”.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;We knew about a company called TeleWorld, and we had heard they were making a digital VCR. But we didn’t have any idea it was going to be pretty much the same thing as ReplayTV. TeleWorld later changed their name to TiVo, within two weeks of us changing our name from Pacific Digital Media to ReplayTV.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;One of the proposals for a new company name was Avio. If we had gone with that, the 2 first creators of PVRs would have been TiVo and Avio. I’m really glad that didn’t happen.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;I think Anthony Wood had the idea for ReplayTV while running his first company back around 1993 or 1994. I worked for his first company, as did ReplayBen. His first company made (then) cutting-edge audio recording and editing software and hardware. One of its main features was record-while-playback.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;I think Anthony saw the audio-only simultaneous playback and record technology and extended the idea out to video; but in a form more like ReplayTV than a non-linear editor. Then it was matter of time for hard drive prices to fall. According to the first www.replaytv.com website, he had been tracking the prices of hard drives for years before starting ReplayTV.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;One of the coolest things about being an early employee is that, embedded in the back of the front panel plastic is all the early employee’s signatures. I know, I know, no one will EVER see it, but just to know it’s there in everyone’s ReplayTVs is pretty cool.&lt;br /&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;br /&gt;"ReplayMike" added on 09-29-00 (the same day):&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Well, I'm a relative newcomer compared to JustDoug (having started about a year and a half ago). Although, I did make it in the door before the first shipment... barely.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;I first saw ReplayTV on the web site in November of 1998, after being tipped off by a friend. I immediately placed an advaced order for the 28-hour model, for $1599.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;In January of 1999, I flew to Las Vegas for CES, and checked out the ReplayTV and the TiVo. Both products were still a little "rough" -- the ReplayTV crashed during the demo, and the TiVo didn't have a channel guide of any kind.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Since I was (and am) a DBS satellite subscriber, I was wowed by the ReplayTV's integrated multi-source Channel Guide (at the time, the TiVo didn't support multiple inputs, although it was planned for the future). I also just preferred the overall look and feel of the ReplayTV.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;I spoke at length with a few of the employees manning the booth, and eventually popped the question: "So, are you guys hiring?"&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Well, the answer was "yes", and after returning to the Bay Area, I began a marathon series of interviews at the Replay Networks offices in Palo Alto. The funny thing was, every time I came in for an interview, there were more desks and cubicles crammed into the place! When I came by to pick up my offer letter, the hallway to my future manager's office was gone -- replaced by cubes. On my first day of employment (in the new Moutain View building), I canceled the order for the 28-hour model, since I was able to scam a beta unit to take home.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;It's been a heck of a ride. I started almost exactly one week before version 1.0 shipped, and spent my first week on the job doing testing of the release. There's been TONS of hard work between then and now, and no sign of any let up soon. But it's sure been a blast!&lt;br /&gt;&lt;p&gt;&lt;br /&gt;I have a policy: I work on products that I actually want to use. That's why I worked at Apple for six years, and it's why I work at ReplayTV.&lt;br /&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;"ReplaySpence" poeted the following on 09-30-00:&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Well seeing as you asked, about a month ago (August 18th) we hit our 3rd birthday. Here's an edited version of the email I sent company-wide. The last section relates to all the internal rebuilding we're doing here as the company grows and we need to squeeze more bodies into the building.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;---------------------------------------------------------------------------&lt;br /&gt;If you read the New York Times article from last weekend, you'll see a mention of August 4th 1997 as the day that Jim Barton and Mike Ramsey started a new company called TeleWorld, now known as Tivo.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Well, today is the third anniversary of the birth of a company called Pacific Digital Media, which we now all know as ReplayTV. On August 18th 1997, our first meeting was held at the house of Eddie, Anthony Wood's co-founder and VP of Engineering. The meeting was attended by Eddie, myself, Karl (our first Hardware Engineer), and a prospective employee who decided later that he didn't want to move to Silicon Valley.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;We had no offices, we hadn't decided on the name yet (we later chose Pacific Digital Media because it was non-descriptive and we wanted to stay in stealth mode), we had no domain name, we were all using our personal email accounts and ISPs, we had no equipment, we had no specifications or design. There wasn't even a name for the category of product we were building. All we had was determination and confidence that we could do it.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Three years later, we're finishing up version 3.0 of the software, we have a major OEM company selling ReplayTVs in stores nationwide, and we're advertising on TV.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Oh, and just in case you're thinking that you're squeezed inside your newest offices, look at how it started....&lt;br /&gt;&lt;br /&gt;&lt;p&gt;&lt;br /&gt;From: Eddie&lt;br /&gt;To: Anthony Wood; Spencer Shanson; Karl; Greg; Don Woodward&lt;br /&gt;Sent: Tue 8/26/97 12.05am&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Things are really hopping. Our lawyers are getting our incorporation&lt;br /&gt;done and we've pretty much decided to use "Pacific Digital Media" as&lt;br /&gt;our interim company name. I registered for "pacificdig.com" for our&lt;br /&gt;domain name. Speak now if you have any objections, although we know&lt;br /&gt;we're going to change the name.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Thanks to Spencer, we think we've found some great space we can hang&lt;br /&gt;out in for a few months. The offices are at Clyde Street in&lt;br /&gt;Mountain View, on the border with Sunnyvale, off of 237/101. We're&lt;br /&gt;looking at renting seven offices that can each hold two desks, and&lt;br /&gt;a fairly wide hallway. The building is set up as an incubator for&lt;br /&gt;startups, so there's lots of helpful services and the rent is not&lt;br /&gt;too bad. I'd be happy to give details. I'm going over there at 10:30&lt;br /&gt;on Tuesday to fork over rent for the next six months, so if you want&lt;br /&gt;to check out the space first, you can meet me there.&lt;br /&gt;&lt;p&gt;&lt;br /&gt;Eddie.&lt;br /&gt;&lt;/p&gt;&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;The company got itself in trouble by making itself very consumer friendly but not advertiser friendly.&lt;br /&gt;&lt;br /&gt;ReplayTV was in the DVR market about the same time as TiVo, but they had some extras that got them into trouble with program producers. TiVo is trying to work with advertisers, while early iterations of ReplayTV allowed for the automatic elimination of commercials from the recording process. I will return to this posting later.&lt;br /&gt;&lt;br /&gt;http://www.pvrwire.com/images/2005/12/ReplayTV%205500.jpg&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://www.pvrwire.com/images/2005/12/ReplayTV%205500.jpg"&gt;&lt;img style="DISPLAY: block; MARGIN: 0px auto 10px; WIDTH: 320px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://www.pvrwire.com/images/2005/12/ReplayTV%205500.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;In June 2002, a federal judge overturned an order that would have required ReplayTV to gather data about customers' TV-viewing habits as program producers alleged piracy because users can skip commercials that pay for the programs. The judge was ruling on procedural grounds and did not extend her decision to Sonicblue's MyReplayTV.com web site, which collects anonymous information about the programs stored on customers' recorders. See Jon Healey (June 4, 2002), "Technology: A Federal Judge Reverses a Ruling by a Magistrate Judge That Said Sonicblue Must Track Users of Its ReplayTV 4000 Digital Recorders, Los Angeles Imes, n.p. Accessed http://www.sirs.com, Nov. 22, 2006.&lt;br /&gt;&lt;br /&gt;The emergence of ReplayTV and TiVo brought out won of the most odd quotes ever to be made by a media executive. The observation of CEO of TBS was that anyone who recored a commercially sponsored program but did not watch the commercials (either fast forwarded through them or, as in the case of ReplayTV, miseed them as the device did not record the commercials) as a &lt;i&gt;thief&lt;/i&gt;. If for no other reason, the comment seemed ridiculous given that people who used their VCRs to record and then fast forward through commercials (and yes, there was a VCR that also stopped recording when a commercial pod came on) had been "stealing" for years. Perhaps what Keller really doing was ringing the alarm bell because now even technophobes could avoid the commercials...essily. History showed in the Betamax case, however, that Hollywood has made out like a bandit thanks to the VCR and home video (since enhanced via DVDs). I remember reading this quote when it first came out and wondering if Keller had been told by TBS to raise the red flag or if Keller had jumped off the deep end himself.&lt;br /&gt;&lt;br /&gt;Regardless, ReplayTV was involved in a lawsuit at the time because its DVR made skipping commercials even easier than TiVo. It tunes in to the signals sent over the airwaves telling the local station, satellite service or cable facility "here come the commercials."&lt;br /&gt;&lt;br /&gt;By mid-2003, the New York Times reported:&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;ReplayTV's new 5500 model, which will go on sale next month, will no longer be able to skip entire commercials automatically without recording them or to send recorded programming over the Internet to other ReplayTV users outside a home network. The recorders will, however, still be able to store large libraries of programming indefinitely and allow users to skip manually through recorded commercials in 30-second increments.&lt;br /&gt;&lt;/blockquote&gt;&lt;p&gt;&lt;br /&gt;&lt;br /&gt;ReplayTV's New Owners Drop Features That Riled Hollywood&lt;br /&gt;Eric a. Taub. New York Times. (Late Edition (East Coast)). New York, N.Y.: Jul 21, 2003. pg. C.3 &lt;/p&gt;&lt;p&gt;IEEE Spectrum published an excellent article on ReplayTV and how it got itself entangled in the web of Hollywood and copyright protection (while TiVo was about to steam ahead without similar impediments):&lt;/p&gt;&lt;p&gt;See &lt;a href="http://www.spectrum.ieee.org/print/3673"&gt;http://www.spectrum.ieee.org/print/3673&lt;/a&gt;&lt;/p&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116415947264596924?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116415947264596924/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116415947264596924&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415947264596924'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415947264596924'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/replay-tv-history.html' title='Replay TV History'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116415650163882923</id><published>2006-11-21T19:43:00.000-05:00</published><updated>2006-12-07T14:37:27.253-05:00</updated><title type='text'>TiVo</title><content type='html'>This is as of late 2006 something of a history lesson. TiVo has managed to stay independent (at one point it was DirecTV's only DVR). TiVo records shows as typed in by the user whether by program title or keyword (such as Buckeye football). The viewer is given a choice of video quality (the higher the quality, the more space it takes on the hard drive). If the show is a series, the user can record up to 5 episodes and even keep them if she wants (right on the TiVo or "offload" them onto a VCR).&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/tivo-central.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/tivo-central.png" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;It's getting close to calling it a day, but there are a number of screen shots as well as pictures of the TiVo remote at http://www.humaxusa.com/image_gallery.html as of 21 November 2006.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116415650163882923?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116415650163882923/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116415650163882923&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415650163882923'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415650163882923'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/tivo.html' title='TiVo'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116415452598292309</id><published>2006-11-21T19:10:00.000-05:00</published><updated>2006-12-07T14:38:11.066-05:00</updated><title type='text'>What's the Big Deal About a Set-top Box?</title><content type='html'>Nice of you to ask! One of the main reasons why consumers in the U.S. both have been slow to see interactive services before now but certainly will in the near future is the set-top box. Cable and satellite viewers probably don't spend much time thinking about the set-top box, although savvy home video enthusiasts know that the industry was able to create "cable-ready" TV sets that worked great with analog cable service. Once again, cable and satellite viewers are forced to deal with the set-top box (although there is little evidence to suggest other than the occasional lightning strike), viewers at home put much thought into what the devices actually did, that lack of knowledge is allowing cable and satellite providers to upgrade their customers into new, interactive services courtesy of the set-top box.&lt;br /&gt;&lt;br /&gt;TiVo and ReplayTV jumped the gun a bit on the next generation set-top box. TiVo is essentially a computer with a large hard drive and it happens to use the linux operating system. TiVo's take-up was slow because it was perceived to be a very expensive alternative to a very inexpensive VCR. TiVo is the poster child for an experiential consumer product meaning, quite simply, talking about it is far less persuasive than actually having one in the home. Once a consumer took the product home and began to use it, the love affair took off quickly. TiVo received the highest consumer satisfaction rankings in the history of such measurements. But it has taken a while to reach critical mass, and that time lag has allowed both satelllite competitors (DirecTV and Dish Network) to develop and offer their own DVR (or PVR; I'm not sure who has the final say on "digital video recorder" versus "personal video recorder," although I am partial to the latter because I think it communicates more to the potential adopter).&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/tivoseries2-80hr.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/tivoseries2-80hr.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116415452598292309?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116415452598292309/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116415452598292309&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415452598292309'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116415452598292309'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/whats-big-deal-about-set-top-box.html' title='What&apos;s the Big Deal About a Set-top Box?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116404265104929644</id><published>2006-11-20T12:00:00.000-05:00</published><updated>2006-11-21T18:41:28.993-05:00</updated><title type='text'>Levels of Video Interactivity from the A/V Literature</title><content type='html'>Interactive video made a splash in education but I suspect most experts would agree that the splash didn't displace as much water as was expected when interactive videodiscs were introduced around (and before) 1980. In fact, this book was copyrighted in 1982 suggesting it actually was written before 1982 (i.e., the concept of interactive video has been around for 25 more than years):&lt;br /&gt;&lt;br /&gt;Floyd, S., &amp; Floyd, B. (1982). &lt;u&gt;THE HANDBOOK OF INTERACTIVE VIDEO&lt;/u&gt;. White Plains, NY: Knowledge Industry Publications.&lt;br /&gt;&lt;br /&gt;The bibliographic entry above is taked from the ERIC document below, which is an example of the definitions of interactivity assigned to educational application of videodiscs 25 years ago.&lt;br /&gt;&lt;br /&gt;From http://www.eric.ed.gov/ERICDocs/data/ericdocs2/content_storage_01/&lt;br /&gt;0000000b/80/2a/09/ea.pdf, ERIC Identifier: ED270103&lt;br /&gt;Publication Date: 1985-12-00&lt;br /&gt;Author: McLean, Lois&lt;br /&gt;Source: ERIC Clearinghouse on Information Resources Syracuse NY.&lt;br /&gt;Videodiscs in Education. ERIC Digest.&lt;br /&gt;&lt;br /&gt;The following is a direct quote from the ERIC document:&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;System hardware configurations usually include a videodisc player, video monitor, microcomputer, computer screen, and an interface to connect the computer and the video player. Videodisc systems are categorized according to their level of interactivity.&lt;br /&gt;&lt;br /&gt;--A Level 1 videodisc system is a stand-alone videodisc player, which may allow dual audio and random access of still frames, freeze-frames, auto-stop, and chapter search, but has no memory or processing power. A keypad is used to input data, and output may include audio from one of the two available channels together with standard motion and still frame graphics. The user can select what is to be viewed next and which audio channel will be heard.&lt;br /&gt;&lt;br /&gt;--Level 2 systems use a stand-alone, educational/industrial player allowing disc control through an internal programmable microprocessor. The keypad at this level can be used for numeric entries and some special options. While the format of the output is essentially the same as it is for the Level 1 player, the microprocessor has enough memory to receive multiple programs and provide a more sophisticated level of interaction for the user.&lt;br /&gt;&lt;br /&gt;--Level 3 disc systems add the power of an external computer to a videodisc player by connecting them with an interface device, usually a computer card. In addition to the videodisc for audio and motion graphics and still frame graphics, media for such systems include floppy diskettes [remember this is 1985] for the computer programs. An audiocassette can also be used to provide random access sound over still frames and over computer graphics. Authoring packages are available to assist Level 3 program designers.&lt;br /&gt;&lt;br /&gt;--More sophisticated systems are being developed which have capabilities far beyond those of the original Level 3 system. For example, a graphic overlay capability has been developed that allows the display to contain graphics generated by a computer, visuals from a videodisc, or a combination of the two, without the user being aware that the material comes from different sources; availability of more powerful (and less expensive) microcomputers has made possible an expansion of system control; and digital recording of audio can be used to greatly extend the the amount of stereo sound that can be provided over still graphics on a single videodisc.&lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;The relevance for today is that interactive videodiscs appear to have only been applied in education in the fringes, but not a hallmark of education. Considering the impact on students a re-enactment of the Civil War (available from many possible sources from historically accurate to entertainment such as the linear film &lt;i&gt;Glory&lt;/i&gt;), there is room for questioning why video and especially interactive video has not caught on. Is it a conceptual problem or a technological one? If the latter, it would seem that the future of education applications of interactive video should be bright at both the home and school.&lt;br /&gt;&lt;br /&gt;Worth mentioning is the explosion of Flash video on the web. It seems virtually all mainstream "old media" stalwarts have video on their web sites, and this includes print media, especially newspapers. I don't often check magazines online, so maybe I better do that. I repeat, as I have said many times, that we live in a video society, and with the cost of video production so low and Flash video so good (and all forms of compressed video will only get better), video will continue to use more and more of web browsers' (people's) time spent on the web.&lt;br /&gt;&lt;center&gt;&lt;IMG SRC="http://www.sdm.buffalo.edu/oir/MacDent/Issue_2/1.2Pg2Fig1.JPG" HEIGHT=300 WIDTH=300&gt;&lt;br&gt;Source: http://www.sdm.buffalo.edu/oir/MacDent&lt;br /&gt;/Issue_2/16_Interactive.html accessed 21 November 2006&lt;/CENTER&gt;&lt;span style="font-weight:bold;"&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Pleas let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116404265104929644?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116404265104929644/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116404265104929644&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116404265104929644'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116404265104929644'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/levels-of-video-interactivity-from-av.html' title='Levels of Video Interactivity from the A/V Literature'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116404203774950856</id><published>2006-11-20T11:57:00.000-05:00</published><updated>2006-12-07T14:38:56.660-05:00</updated><title type='text'>Optimistic View (Whoops!) of Interactive Videodiscs</title><content type='html'>ERIC Identifier: ED270103&lt;br /&gt;Publication Date: 1985-12-00&lt;br /&gt;Author: McLean, Lois&lt;br /&gt;Source: ERIC Clearinghouse on Information Resources Syracuse NY.&lt;br /&gt;Videodiscs in Education. ERIC Digest.&lt;br /&gt;THIS DIGEST WAS CREATED BY ERIC, THE EDUCATIONAL RESOURCES&lt;br /&gt;INFORMATION CENTER. FOR MORE INFORMATION ABOUT ERIC, CONTACT&lt;br /&gt;ACCESS ERIC 1-800-LET-ERIC&lt;br /&gt;TEXT: Videodiscs could have a revolutionary impact on the use of audiovisual media in education. What makes the videodisc so attractive? Videodisc systems can combine the best features of instructional television and computer assisted instruction. They can provide individualized, self-paced instruction with feedback and remediation, while incorporating all traditional audiovisual media into one easy-to-use, durable format.&lt;br /&gt;&lt;br /&gt;Source: http://www.eric.ed.gov/ accessed 20 November 2006&lt;br /&gt;&lt;br /&gt;In my writings on forecasting the adoption of new media, I've observed that it's easier to envision the end-state scenario than it is to anticipate the bumps in the road. This results in an optimistic "forecast" for a new medium as seen in the text above. (There are examples of technologies that exceed expectations including broadband access, for example; its growth has exceeded forecasters's predictions for its growth because they did tend to focus on why broadband would not diffuse quickly, and the hurdles were overstated.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116404203774950856?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116404203774950856/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116404203774950856&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116404203774950856'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116404203774950856'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/optimistic-view-whoops-of-interactive.html' title='Optimistic View (Whoops!) of Interactive Videodiscs'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116403959613747311</id><published>2006-11-20T11:19:00.000-05:00</published><updated>2006-11-20T11:56:50.520-05:00</updated><title type='text'>Contributions to Interactivity from Instructional Media</title><content type='html'>Instructional media has gone its merry way, finding applications for new communication technologies as soon as they are made available. I remember in high school we had the "videotape club" and the yearbook showed a picture of the advisor "taped in" with 3/4" videotape. (This is the same guy who told me not to take typing because I was a college prep student, advice that I still curse as I struggle to type with 4 fingers, up from two.) &lt;br /&gt;&lt;br /&gt;The concept of interactivity in instructional media has been around for years, and the rest of the world can learn from intructional media. For example, from http://www.nwcg.gov/pms/pubs/glossary/I.htm (accessed 20 November 2006): &lt;br /&gt;IMI Interactivity Levels&lt;br /&gt;&lt;br /&gt;Standards to which IMI products are developed conforming to interactivity level(s) which are appropriate for the instructional design, strategy, media, content, and course specifications. &lt;br /&gt;see also: Interactive Multimedia Instruction ; IMI Level 1 Interactivity ; IMI Level 2 Interactivity ; IMI Level 3 Interactivity &lt;br /&gt;&lt;br /&gt;IMI Level 1 Interactivity&lt;br /&gt;&lt;br /&gt;This is the lowest level of courseware development. It is normally a knowledge familiarity lesson, provided in a linear format (one idea after another). Use Level 1 to introduce an idea or concept, or to familiarize. Provide minimal interactivity by using selectable screen icons that are inserted into the linear, or almost linear, flow of the courseware. Allow the student little or no control of the sequence of instructional media presented, including: simple developed graphics, clip art, customer provided video and audio segments (clips). Make use of typical input/output peripherals throughout the lesson. &lt;br /&gt;see also: Interactive Multimedia Instruction &lt;br /&gt;&lt;br /&gt;IMI Level 2 Interactivity&lt;br /&gt;&lt;br /&gt;This involves the recall of more information than a level 1 and allows the student more control over the lesson’s scenario through screen icons and other peripherals, such as light pens or touch screens. Typically level 2 is used for non-complex operations and maintenance lessons. Simple emulations or simulations are presented to the user. As an example, the user is requested to rotate switches, turn dials, make adjustments, or identify and replace a faulted component as part of a procedure. This also may include simple to standard developed graphics, and/or clip art, and video and audio clips. &lt;br /&gt;see also: Interactive Multimedia Instruction &lt;br /&gt;&lt;br /&gt;IMI Level 3 Interactivity&lt;br /&gt;&lt;br /&gt;This involves the recall of more complex information (compared to levels 1 and 2) and allows the user an increased level of control over the lesson scenario through peripherals such as light pen, touch screen, track ball, or mouse. Video, graphics, or a combination of both is presented simulating the operation of a system, subsystem, or equipment to the user. The lesson scenario training material typically is complex and involves more frequent use of peripherals to affect a transfer of learning. Operation and maintenance procedures are normally practiced with level 3 scenarios and students may be required to alternate between multiple screens to keep pace with the lesson material. Multiple software branches (two to three levels) and rapid response are provided to support remediation. Emulations and simulations are an integral part of this presentation. This may also include complex developed graphics, and/or clip art, and video and audio clips. &lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116403959613747311?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116403959613747311/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116403959613747311&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116403959613747311'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116403959613747311'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/contributions-to-interactivity-from.html' title='Contributions to Interactivity from Instructional Media'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116337514629835933</id><published>2006-11-12T18:45:00.000-05:00</published><updated>2006-12-07T14:40:37.740-05:00</updated><title type='text'>Definitions of Interactive Television</title><content type='html'>Defining interactive media is not straight-forward. The literature in the field of education has, perhaps, the longest history of defining interactive media because the good ol' A/V folks were quick to jump on computers and interactive videodiscs, to name just two, when they first came ouf. Suffice it to say, &lt;b&gt;all communication media have the potential to be employed for educational purposes and that certainly is and will be the case with interactive television.&lt;/b&gt; But first, how do we define interactivity.&lt;br /&gt;&lt;br /&gt;Interactivity is not binary, but is instead a continuum from limited interactivity to full emersion (e.g., holography in the future not unlike the Holodeck on Star Trek: Next Generation (this is a given, the only question is how long it will take for this form of interactive "television" to move from defense department contracts to the general public; think of airline simulators for military pilots followed by simulators for civilian pilot training). &lt;br /&gt;&lt;br /&gt;Interactivity can also be depicted graphically. The following depiction comes froma book authored by the late Ev Rogers (1986).&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/interactivity-small.0.png"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/interactivity-small.0.png" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Georgia Tech MA graduate student Karyn Y. Lu (2005) says:&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Interactive television (iTV), or enhanced television (eTV), is any television or video programming that incorporates enhanced content or some style of user interactivity, for example, providing synchronized trivia content during a broadcast, allowing viewers to vote on the outcome of a show, or digitally recording video onto a hard drive so viewers can time-shift while watching a program. ITV is also used as an umbrella term to cover the convergence of television with digital media technologies such as computers, personal video recorders, game consoles, and mobile and wireless devices, enabling user interactivity.&lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;Lu continues with this graphical representation of traditional (linear) television versus interactive television:&lt;br /&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/karynlu2005.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/karynlu2005.png" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Source: http://idt.gatech.edu/ms_projects/klu/lu_karyn_y_200505_mast.pdf accessed 21 November 2006.&lt;br /&gt;&lt;br /&gt;The business college at the University of Greece in Athens has a unit devoted to interactive television: &lt;a href="http://uitv.info/"&gt;http://uitv.info/&lt;/a&gt; which also includes a definition for interactive television: &lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;What is interactive TV? &lt;br /&gt;&lt;br /&gt;The answer depends on who is asked: 1) An engineer would assume digital broadcast and return channel, 2) a content producer would refer to interactive graphics and dynamic editing, 3) a media professional would describe new content formats such as betting, interactive storytelling and play-along quiz games, and 4) a sociologistÕs definition would focus on the interaction between people about TV shows. While, none of the above definitions seems to agree with each other, all of them are right. &lt;br /&gt;&lt;br /&gt;Interactive TV Systems&lt;br /&gt;&lt;br /&gt;Interactive TV systems is a class of computer applications that runs on video and multimedia servers, advanced set-top boxes, home media computers, and mobile phones. Still, the term interactive TV has been a buzzword with as many supporters as opponents. One explanation is that interactivity has been used to describe a technological feature of the media as much as it has been used to characterize a way of using the media. For this reason, the above definition makes an explicit definition between the tehcnological and the social aspects of interactive TV systems. &lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;Source: &lt;a href="http://uitv.info/topics/what-is-interactive-tv/"&gt;http://uitv.info/topics/what-is-interactive-tv/&lt;/a&gt; accessed 21 November 2006.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;Please send me the citations for other definitions of interactive television. All of us know where to find them: here (with your help).&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116337514629835933?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116337514629835933/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116337514629835933&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116337514629835933'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116337514629835933'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/definitions-of-interactive-television.html' title='Definitions of Interactive Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116335169631805343</id><published>2006-11-12T12:12:00.000-05:00</published><updated>2006-11-12T13:37:04.493-05:00</updated><title type='text'>Klopfenstein's Evolving Defintion of Interactive Television</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/distancelearningsmall.png"&gt;&lt;img style="margin: 0pt 0pt 10px 10px; float: right; cursor: pointer;" src="http://photos1.blogger.com/blogger/259/753/400/distancelearningsmall.png" alt="" border="0" /&gt;&lt;/a&gt;&lt;a href="http://itvresearch.org/distancelearninglarge.png" border="1"&gt;Click here to see the image&lt;/a&gt; to the right in a larger version.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;You know, I actually put a lot of thought into this, but I know it can be improved. My working definition of interactive television takes into account that there are various levels of interactivity. I believe a good way to define interactivity is to take it from the perspective of the viewer who becomes a more active viewer. Here is my working definition that might change tomorrow (I posted it on this blog in December 2005:&lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Interactive television (iTV) is not one service. It represents a continuum of services from very limited interactivity (such as using a remote for TV power, volume and channel control) to more moderate interactivity (such as using an electronic program guide to search for programs), to more sophisticated levels of control recently made available by personal video recorders. An irreversible trend has become quite clear in the last few years: the control of television programs is moving away from the program provider and into the hands of the viewer. Two-way interactive television is yet another example of iTV, but it implies more complexity and modifications in viewer behaviors than do other iTV services.&lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;How does that compare to other definitions of iTV. I'm glad you asked. Let's find out. Interestingly, in searching 28 library databases, "interactive television definition" resulted in one lonely definition: "Video teleconferencing (Interactive television): A course broadcast between two or more remote locations, with live, animated image transmission and display. Faculty and students can interact with each other with no delay." Source: Ann Higgins Hains, Simone Conceição-Runlee, Patricia Caro &amp; Mary Ann Marchel, "Collaborative Course Development in Early Childhood Special Education through Distance Learning," &lt;u&gt;Early Childhood Research &amp;amp; Practice&lt;/u&gt;,&lt;br /&gt;&lt;u&gt;Vol. 1&lt;/u&gt; No. 1: Spring 1999, np.&lt;br /&gt;&lt;p&gt;Although the results of that search were dramatically limited by my use of "interactive television definition" (meaning all three words had to appear in succession), even my academic peers had thought this is what I meant by interactive television (I think every professional association in the communication field now "gets it," that iTV is not a fad this time around).&lt;br /&gt;&lt;br /&gt;&lt;/p&gt;&lt;hr /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116335169631805343?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116335169631805343/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116335169631805343&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116335169631805343'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116335169631805343'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/klopfensteins-evolving-defintion-of.html' title='Klopfenstein&apos;s Evolving Defintion of Interactive Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116335082120611299</id><published>2006-11-12T11:40:00.000-05:00</published><updated>2006-11-12T12:07:11.433-05:00</updated><title type='text'>The Importance of Definitions</title><content type='html'>Does everyone know what I mean by interactive television? If you do, email me at &lt;a href="mailto:klopfens@uga.edu"&gt;klopfens@uga.edu&lt;/a&gt;. For those of you who missed out (so far) of the joys of graduate school (and for those of you who've already had 3rd grade science), definitions are needed to include and exclude entities. When does someone crossover the threshold between being a social drinker and an alcoholic? That threshold is a definition that is probably arbitrary. For more reading about definitions, you can go way bak to The Function of Definitions in Social Science&lt;br /&gt;Richard Popkin, &lt;u&gt;Journal of Philosophy&lt;/u&gt;, &lt;u&gt;Vol. 40&lt;/u&gt;, No. 18 (Sep. 2, 1943), pp. 491-495.&lt;br /&gt;&lt;br /&gt;Defining interactive television is an especially tricky thing to do. Does using a remote control to turn a TV on or off constitute "interactivity"? Some might say yes, but a definition that broad may not help in the on-going research about interactivity. Should some measure of the audience's involvement in a television program be included? It seems logical to suggest, for example, that an immersed audience member might be more prone to engage interactive functions of a television show. But this is subject to debate and (funded!) research.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116335082120611299?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116335082120611299/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116335082120611299&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116335082120611299'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116335082120611299'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/importance-of-definitions.html' title='The Importance of Definitions'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116334884126567905</id><published>2006-11-12T11:23:00.000-05:00</published><updated>2006-11-12T11:40:21.763-05:00</updated><title type='text'>Klopfenstein Book Publisher Sold</title><content type='html'>[Editor's Note: I will be switching over to APA Style for my publisher, Lawrence Erlbaum Associates (very recently sold to London-based publisher Informa. Interesting to note that Informa is the publisher of Lloyd's List and organizer of conferences including the a mobile phone industry get-together, has been approached by its rival Springer Science and Business Media about a takeover that would create a business worth more than £4bn. Source: Hans Kundnani and Richard Wray, Springer in talks with Informa on £4bn merger, &lt;a href="http://media.guardian.co.uk/site/story/0,,1927023,00.html?gusrc=rss&amp;feed=24"&gt;MediaGuardian.co.uk &lt;/a&gt;accessed on 12 November 2006). As someone from outside the book publishing industry, I have no idea what this means, especially if they keep the LEA name. I guess if I do a bang-up job there may be more of a global audience for my book, but I still plan to focus on the shifting sands of the nascent U.S. interactive television industry.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos? Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116334884126567905?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116334884126567905/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116334884126567905&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116334884126567905'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116334884126567905'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/klopfenstein-book-publisher-sold.html' title='Klopfenstein Book Publisher Sold'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116318816625941995</id><published>2006-11-10T14:49:00.000-05:00</published><updated>2006-11-10T14:49:26.636-05:00</updated><title type='text'>iTV Software Companies: Streaming Media</title><content type='html'>I have my students use Flash 8 Professional to simulate interactive television examples. There are a plethora of companies out there with software specific to interactive television. It would be helpful if some group rated the software; even creating the categories by which the software could be rated would be helpful.&lt;br /&gt;&lt;br /&gt;On a somewhat unrelated note, &lt;a href="http://www.business.com/directory/media_and_entertainment/online_entertainment/streaming_media/"&gt;business.com&lt;/a&gt; has a list of streaming media companies.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116318816625941995?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116318816625941995/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116318816625941995&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116318816625941995'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116318816625941995'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/itv-software-companies-streaming-media.html' title='iTV Software Companies: Streaming Media'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116318003086113973</id><published>2006-11-10T12:22:00.000-05:00</published><updated>2006-11-10T14:18:53.586-05:00</updated><title type='text'>iTV Services Are Rolling Out</title><content type='html'>2 or 3 years ago (yup, that recent) my .... hmmm ... how to say this tactfully... OK, some important peers of mine at my place of employment had comments like "you can't even define interactive television" and "they've been talking about interactive television for years" [this is an enlightened colleague because, of course, they have], policy studies are the way to go (having nothing to do with iTV), etc.&lt;br /&gt;&lt;br /&gt;Now we are moving into our own little "dot.com" era for iTV which definitely means that there will be quite a few players who don't make it and some who will fly. If a major cable company or one of the satellite providers chooses an iTV provider, that will provide such a company with quite a shot of capital.&lt;br /&gt;&lt;br /&gt;For example, Cablevision (which has its roots in my small home town and a few around it in Ohio) has a service called &lt;a href="http://www.optimum.com/io/index.jsp"&gt;Optimum&lt;/a&gt;.&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116318003086113973?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116318003086113973/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116318003086113973&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116318003086113973'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116318003086113973'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/itv-services-are-rolling-out.html' title='iTV Services Are Rolling Out'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116301740384923996</id><published>2006-11-08T15:16:00.000-05:00</published><updated>2006-11-08T15:40:06.673-05:00</updated><title type='text'>Video on the Web on the Elections</title><content type='html'>I'm not sure who is keeping track of the diffusion of video on the web, but it is extremely impressive. In reading a story about the Ohio governor's race, I followed a link to MarketWatch.com At that site are a number of videos including wrap-ups of the election featuring an interviewer and an expert in front of a green screen with a nice "Election 2006" graphic.&lt;br /&gt;&lt;br /&gt;It's becoming apparent that many "old media" providers and information providers like MarketWatch are putting up videos on the web. This does not surprise me in the sense that the cost of video production has dropped dramatically in the last decade (that will reverse itself until HDTV is well established). What intrigues me is who will prefer the information presented in video format versus reading. My personal strong preference is for video because I like to multitask. I've already noticed in my own use that highly engaging video content will lead me back to just the video task (and not multitasking).&lt;br /&gt;&lt;br /&gt;We do live in interesting times.&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116301740384923996?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116301740384923996/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116301740384923996&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116301740384923996'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116301740384923996'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/video-on-web-on-elections.html' title='Video on the Web on the Elections'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116294719402886383</id><published>2006-11-07T19:44:00.000-05:00</published><updated>2006-11-08T15:41:00.626-05:00</updated><title type='text'>Very Early Post-mortem on Election Coverage on the Web</title><content type='html'>Perhaps it is my mistake as one who can have video and audio playing while I go over to sites on the web, but MSNBC has slaughtered the competition in my location on my laptop. I have no reason to think my setup should have done anything to do with my MSNBC success (and it's playing in the background right now).&lt;br /&gt;&lt;br /&gt;I tried to find "leaked exit polls" (at least one blogger begged those with the results to send them to him or her) before 5 PM and I didn't find them. The initial exit poll information was relatively benign because so many people seemed comfortable with the economy which sounded pro-Republican. The 6 of 10 who think things are not going well in Iraq didn't seem overwhelming.&lt;br /&gt;&lt;br /&gt;So I have settled on MSNBC which, for those who don't watch, has been 24/7 on the election for the past 9 or 10 days.&lt;br /&gt;&lt;br /&gt;Well, this has been about 2 staight hours of writing (not helped by bologger being up and down). Congratulations to MSNBC online, at least from this corner of the universe in suburban Atlanta.&lt;br /&gt;&lt;br /&gt;P.S. Fast forward to 8:20 PM, foxnews.com does not have live video from the TV side, but they ARE doing a video stream of Fox News Radio "You Decide 2006." Rather weird, and I wonder how many people would bother with this. But, if you're an old radio guy like me, it's kind of nice to see a crowded radio booth. Obviously, to anyone who doesn't think Fox is really "fair and balanced," it will be interesting to see how Fox covers what some would assume is "bad news" from Fox's perspective.&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116294719402886383?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116294719402886383/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116294719402886383&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116294719402886383'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116294719402886383'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/very-early-post-mortem-on-election.html' title='Very Early Post-mortem on Election Coverage on the Web'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116293957601911189</id><published>2006-11-07T17:36:00.000-05:00</published><updated>2006-11-08T15:47:25.456-05:00</updated><title type='text'>Election Night 2006: The Web Is Here</title><content type='html'>Well, it's election night in the U.S. and I was searching the blogs which, I had read earlier, were going to start posting exit polls now (5 PM EST). Somehow I found myself going to MSNBC online and, after a brief (15 second) spot for something medical (not a great ad apparently), a relatively flawless video picture and (importantly) audio showed up in a 430 by 240 window (granted, TV engineers woould find it simply horrid but you have to know TV engineers to understand this statement). I could watch in full screen, but that did show artifacts. I could have continued to watch that fullscreen (it wasn't that bad), but there was no need as my eyes are maybe 15 inches from the screen.&lt;br /&gt;&lt;br /&gt;This is an old (4-year-old) laptop running Windows 2000, and the video is fine. MSNBC online also has video clips, basically news stories that I can click on an watch at any time. One very interesting note is that when MSNBC went to the commercial break, it played looped music of the MSNBC election theme music and an animated image saying MSNBC's Live Coverage Will Resume Shortly" along with their animated graphic (Decision 2006) and a reference to a politics web site that I did not get down quickly enough. I like Chris Mathews (who doesn't?), but I am hoping to check other news sites right now.... cbsnews.com and it almost 6 PM EST.&lt;br /&gt;&lt;br /&gt;cbsnews.com's page is very busy with many screen shots of individual stories but I don't see anything that looks like a link to live video other than one for the CBS Evening News that is not on air, I assume, right now. I clicked on the link to CBS Evening News and was asked to login. I did not do that on MSNBC, but it's possible that I have login information stored in a cookie for MSNBC.&lt;br /&gt;&lt;br /&gt;On to abcnews.com at 6 PM EST...The abcnews.com site looks far different from the cbsnews.com site. In fact, it looks somewhat archaic and over-simplified compared to the flashy, busy cbsnews.com home page. News of Britney Spears' divorce is part of a slideshow of news stories I could choose. There are a massive number of stories listed by title, so many that it looks like the bibliography in the back of a book. I hate to do this because I am enjoying the MSNBC audio (it's still running in a different window) but abcnews.com has a podcast of "lawyers on stand-by" for voting problems (sponsored by AT&amp;T). The podcast has a music bed and a report of about 60 seconds from Brian Ross, ABC News' investigative reporter. Under a text banner saying "Breaking News" ABC cites an exit poll showing "FIRST PRELIMINARY EXIT POLL RESULTS: NEARLY 6 IN 10 VOTERS DISAPPROVE OF THE WAR IN IRAQ AND THE WAY BUSH IS HANDLING HIS JOB" (sorry, cut and paste job and I don't want to clean it up right now).&lt;br /&gt;&lt;br /&gt;So far, only MSNBC has impressed me, so let's switch to the other cable news networks starting with Foxnews.com. It is now about 6:15 PM EDT. The foxnews.comhome page is very different fromthe others. It is clean with only a relatively few headlines. I see a link to Brit Hume at 7 PM but so far do not see a link for live video at the moment...still looking. I see as soon as I scroll down that the site looks more like cbsnews.com with lots of individual stories and "celebrity" foxnews.com reporters (including Alan Colmes). I see there is a headline saying "Americans voting to decide which party controls Congress; widespread polling complaints; FBI probes claims in Virginia." abcnews.com used the word "sporadic." Chris Mathews reported that a liberal organization was offering a $250,000 reward for information about any voter intimidation taking place across the country. What must the rest of the world think?&lt;br /&gt;&lt;br /&gt;I have to fly now to cnn.com which, like foxnews.com, has a simple "above the fold" appearance with a picture of three voting booths and a small graphic showing the Senate as currently configured (yes, blue and red seats in a barf chart) and an ad on the upper right portion of the screen. In looking for a live feed I see that I am asked to join CNN's pipeline for $2.95/month or "Save 20%" if I order the entire year. They appear to be charging for what msnbc.com is giving free. The rest of the site is like a smaller version of the very littered abcnews.com site with cnn.com showing far fewer links. I'm surprised unless I am missing something here.&lt;br /&gt;&lt;br /&gt;I now will got to news.google.com just out of curiosity and the second story listed is, again, Britney Spears and the top headline is "&lt;a id="r-0-0_1110890782" href="http://www.oregonlive.com/newsflash/regional/index.ssf?/base/elections-0/1162931948159060.xml&amp;amp;storylist=orlocal"&gt;Tight legislative races could bring new faces to Salem&lt;/a&gt;" as in Oregon. I'd love to have a google employee explain how that's their "top" story (again, it could be tied to my searching habits on google, I just don't know). I clicked on the U.S. tab on the left under Top Stories and here it is: &lt;a id="r-0_1110890782" href="http://www.iht.com/articles/ap/2006/11/07/america/NA_POL_US_Election_Exit_Poll_Glance.php"&gt;Highlights from national exit poll in US midterm elections&lt;/a&gt;International Herald Tribune - 30 minutes ago. So this story was posted apparently at about 6 PM EST. "The survey was conducted for The Associated Press and television networks by Edison Media Research/Mitofsky International among 8,344 voters nationwide, most of them as they left 250 randomly selected precincts Tuesday. The sample included 1,500 absentee or early voters interviewed by telephone during the past week in 10 states with heavy early voting. Margin of sampling error plus or minus 2 percentage points for the overall sample, larger for subgroups." What strikes me is the condemnation of the way things are going in Iraq, 8 in 10 respondents said the economy was "very important." This rendition does tie the issues to how the respondents voted.&lt;br /&gt;&lt;br /&gt;It is now about 6:30 PM EST and cbsnews.com's link to the broadcast of The CBS Evening News with Katie Couric is basically a dead link. I can watch last night's brodcast apparently, but right now I see a still image of 5 voters in open voting "booths." I canot find anything that will let me watch Katie Couric "live." OK, I tried again and am now seeing last night's CBS Evening News. Pretty weak.&lt;br /&gt;&lt;br /&gt;Blogger went down so I kept writing on the computer and here comes the cut and paste: As of about 6:50 PM EDT it appeared that CBS News was starting to load, but the traffic on the net may have something to do with it. However, MSNBC still came in fine. Blogger.com apparently is down which, I am very sorry to say, happens far too often in my opinion. I've got to migrate to something better.&lt;br /&gt;&lt;br /&gt;I am listening to Keith Olberman giving the AP report on exit polls and this is the most detailed report I have heard. Olberman said specifically that they had to be carefuol reporting the numbers because they are so "large." The MSNBC coverage seems to be saying the Democrats have everything going for them, and yet are confused by exit polls saying the economy was OK (which may have been influenced by lower gas prices say I).&lt;br /&gt;&lt;br /&gt;MSNBC keeps on trucking with no problem. I forget to check nbcnews.com but will do that now.&lt;br /&gt;&lt;br /&gt;OK, nbcnews.com goes on to msnbc.com so Brian Williams is offline, presumably.&lt;br /&gt;&lt;br /&gt;It is now nearly 7 PM EST and so those states where the polls close at 7 will be fair game for the media (which is odd to me because I am sure there are going to be people in line to vote that surely will not be turned away). MSNBC has been the online goliath so far tonight and they are into a commercial break during which, again, there is no advertising on the web video feed.&lt;br /&gt;&lt;br /&gt;MSNBC reports that people still in line in Virginia will be allowed to vote despite the 7 PM official closing time. Coming to about 7:10 PM and blogger is down yet again, but MSNBC keeps going.&lt;br /&gt;&lt;br /&gt;I will check pbs.org now as I had not thought about them. It appears that there is no live video feed but I will keep looking. OK, at http://www.pbs.org/newshour/ there are very few stories, easy to read, and it appears there are video stories but I'm checking for a live feed. This reminds me that C-SPAN might have a live video feed. OK, this is yesterday's News Hour.&lt;br /&gt;&lt;br /&gt;Incredible. cspan.org is owned by an Internet squatter. c-span.org is almost all text and links to individual stories. They do have links on their site maps to the C-SPAN channels. C-SPAN 1 is carrying something about election/voting standards, but the video is not coming though, just the audio. I take that back, the video has now arrived. The feed is live but the content apparently is a committee hearing. So, they may com online at 8 PM.&lt;br /&gt;&lt;br /&gt;I'mgoing back to cbsnews.com to see if they still have last night's broadcast online. I am really surprised by this because it was "advertised" as being a broadcast/webcast simulcast. Now cbsnews.com isasking for a userid and password. I am in, a connection attempt is being made. The video player says ready but there is no play button. A right mouse-click resumes the attempt to connect. I must return to MSNBC if for no other reason than to see how my Internet connection is doing.&lt;br /&gt;&lt;br /&gt;cbsnews.com is failing to connect.&lt;br /&gt;&lt;br /&gt;OK, MSNBC loaded quickly, this time in Firefox, there was a 15 second spot for Panasonic and it took a little extra time to start in Firefox (I even got a video clip of a presenter saing that it was checking to be sure I had the right video player). OK, I am back to the same Panasonic ad and now "we begin this hour." There is daylight so this story is obviously old. I will go back to IE 6 to check MSNBC. Incredibly (to me), MSNBC came onlineon IE in just seconds.&lt;br /&gt;&lt;br /&gt;I see a headline that there are voter problems in, where else, Florida, again. Where's Jimmy Carter when you need him? Who would have thought we'd need some outside observer to check on topics like voter intimidation, misinformation on where they needed to go to vote by mystery telephone callers, and more. To the best of my knowledge, all of the accusations are against the Republicans. I don't believe I have seen one issue that Democrats or their allies are being accused of. It's as if the Republicans want to be remembered in 2006 for scandal after scandal.&lt;br /&gt;&lt;br /&gt;Robert Byrd is re-elected in West Virginia to continue his Senate service that began in 1958. Ted Strickland, minister, is the new Democratic governor in Ohio (7:35).&lt;br /&gt;&lt;br /&gt;Fast forward to 8:20 PM, foxnews.com does not have live video from the TV side, but they ARE doing a video stream of Fox News Radio "You Decide 2006." Rather weird, and I wonder how many people would bother with this. But, if you're an old radio guy like me, it's kind of nice to see a crowded radio booth. Obviously, to anyone who doesn't think Fox is really "fair and balanced," it will be interesting to see how Fox covers what some would assume is "bad news" from Fox's perspective.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116293957601911189?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116293957601911189/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116293957601911189&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116293957601911189'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116293957601911189'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/election-night-2006-web-is-here.html' title='Election Night 2006: The Web Is Here'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116282377183765704</id><published>2006-11-06T09:30:00.000-05:00</published><updated>2006-11-06T10:11:40.043-05:00</updated><title type='text'>iTV Sites Update: 6 November 2006</title><content type='html'>The following results were found from a search on Google using these 4 keywords:&lt;br /&gt;&lt;br /&gt;&lt;p&gt;interactive television demonstration projects 2006 &lt;p&gt;&lt;br /&gt;They are listed in the order given by Google to utilize Google's metadata solutions. I chose which made the most sense for my work. There are so many interactive television projects from the past (1980s through the 2000s that no longer exist that I added 2006 to the seearch keywords).&lt;br /&gt;&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;ul&gt;&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.tvtechnology.com/features/atsc/2006.05.10-f_jerry_whitaker.shtml"&gt;ATSC Does Interactive TV Demonstration Project&lt;/a&gt; from &lt;a href="http://www.tvtechnology.com/"&gt;tvtechnology.com&lt;/a&gt; which also has many more links.&lt;br /&gt;&lt;li&gt;&lt;a href="http://www.nmk.co.uk/event/2006/11/22/interactive-tv-made-easy"&gt;Interactive Television Made Easy&lt;/a&gt; &lt;span style="color:red;"&gt;This course aims to introduce participants to the latest research on interactive television and how the broader digital design community can contribute more easily to iTV service creation. The course includes a FREE introduction to the iTV creation toolset, SATSUMA.&lt;br /&gt;&lt;/span&gt;&lt;span style="color:#000000;"&gt;NMK is a learning and business information hub for companies and individuals working in UK digital media. NMK runs an open-access website, &lt;a href="http://www.nmk.co.uk/"&gt;http://www.nmk.co.uk/&lt;/a&gt;, packed with articles, commentary and white papers. In turn, we produce a programme of topical and high-level events and courses, perennially well received due to the extensive research NMK undertakes to provide the broadest and most relevant perspectives. All events are offered at minimal cost to delegates to provide an accessible mix of knowledge and experience sharing combined with networking opportunities.&lt;br /&gt;&lt;/span&gt;&lt;li&gt;&lt;a accesskey="1" href="http://www.walking-productions.com/itj/"&gt;Interactive Tele-Journalism&lt;/a&gt; A platform for low cost, live, interactive news television that is in development (ITJ Project Beta Released August 2006).&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="http://www.opencable.com/"&gt;OpenCable™ technology&lt;br /&gt;&lt;/a&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="http://www.glowpoint.com/"&gt;http://www.glowpoint.com/&lt;/a&gt; is a company that was pushing into a variety of video products. Their &lt;a href="http://www.earnings.com/conferencecallhost.asp?event=1275012&amp;amp;client=cb"&gt;earnings report webcast on 20 April 2006 &lt;/a&gt;is a study in how competitive this business has already become. This webcast covers a the company's restructuring. In addition, it shows how perilous it can be to get excited about &lt;a href="http://www.voip-magazine.com/content/view/1077/"&gt;a press release&lt;/a&gt;.&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="http://www.banff2006.com/pdf/Banff_Green_Paper_June_8_FINAL.pdf"&gt;The Future of Television in Canada&lt;/a&gt; Prepared for the &lt;a href="http://www.banff2006.com/"&gt;The Banff World Television Festival 2006: June 8, 2006&lt;/a&gt;&lt;br /&gt;&lt;/li&gt;&lt;li&gt;&lt;a href="http://www.iuiconf.org/index.html"&gt;2007 International Conference on Intelligent User Interfaces&lt;/a&gt; Since 1997, the annual conferences on Intelligent User Interfaces (IUI) have been the principal international forums for the presentation and discussion of outstanding research and applications involving intelligent user interfaces, a field that intersects Human Computer Interaction and Artificial Intelligence.&lt;br /&gt;&lt;/li&gt;&lt;/ul&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr /&gt;&lt;br /&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116282377183765704?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116282377183765704/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116282377183765704&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116282377183765704'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116282377183765704'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/itv-sites-update-6-november-2006.html' title='iTV Sites Update: 6 November 2006'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116282089510970679</id><published>2006-11-06T08:38:00.000-05:00</published><updated>2006-11-06T09:41:10.893-05:00</updated><title type='text'>Back in the Saddle Again</title><content type='html'>Lots of news from me and the University of Georgia. First, we are now a member of the New Media Centers Consortium (http://www.nmc.org) which will make it easier for us to get hardware and software for interactive television research. Second, I'm under contract with the new owner of Lawrence Erlbaum Associates to finish my book on interactive television. I've given myself a very tight schedule in order that it be ready for fall 2007 (which is unrealistic unless I pull a rabbit out of my hat...which I've done before). Third, we've been offered new digs as to where the iTV lab will go which includes many offices of various sizes. So, now is the time to get to work. It's aways easier for me to write when the weather turns grey and chilly.&lt;br /&gt;&lt;br /&gt;So, see &lt;a href="http://www.nmc.org"&gt;http://www.nmc.org&lt;/a&gt; for what other members are doing and I believe we are the only ones working with interactive television (although that will surely change and quickly as other North American academics will be jumping on the band wagon now that it's clear iTV is here to stay.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116282089510970679?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116282089510970679/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116282089510970679&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116282089510970679'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116282089510970679'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/11/back-in-saddle-again.html' title='Back in the Saddle Again'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116095929862225455</id><published>2006-10-15T19:41:00.000-05:00</published><updated>2006-10-22T16:59:33.986-05:00</updated><title type='text'>Time Compression of CBS Evening News</title><content type='html'>I was tooling around the television news sources today when I learned of the plane crash of a plane reportedly registered to a New York Yankees pitcher. It was interesting to see how CNN, Fox and CBS all had a large headline on their web sites saying "Breaking News: ...Joe Torre [says plane registered to Yankee's pitcher]." I like the CBS News site and am guessing that it's been beefed up to coincide with Katie Couric taking over the anchor chair for the Evening News. But here's the surprise: I could watch the newscast in compressed time format. The video looked fine, the audio sounded fine (not like the good old days of playing an analog recording at a faster speed).&lt;br /&gt;&lt;br /&gt;I'm a TV news junkie and I used to record 2 network newscasts (a third was on at the same time) and then deliberately wait until the tape was done so I could ride my exercise bike and fast forward through the commercials and the news on the Middle East (the script always seemed to be the same). So, I was able to watch an hour's worth of television in maybe 40 minutes or so.&lt;br /&gt;&lt;br /&gt;Guess what? The CBS Evening News using Windows Media Player 9 allowed me to make the news run faster...I'm not sure if it was twice as fast, but in that ballpark. Now more good news: while watching the time compressed (fast video and voices with no change in pitch) program, I could once again get the news in less time.&lt;br /&gt;&lt;br /&gt;Still not satisfied? Well, research on compressed speech from years ago showed that the average person's comprehension of speech maximized at a little over 200% (twice) of the normal speed. So, I used to drive home this point in an audience research class by doing my best Robin Williams version of a brief lecture topic. So, voila! You can have your video news cake and eat it, too!&lt;br /&gt;&lt;br /&gt;Is this good news for advertisers? I'll guess not because it will be easier to turn away from a time compressed commercial and the theory for why comprehension is actually better at these faster rates is that it forces the audience member to concentrate more on the speaker, driving other distractions out of the mind. Well, that oversimplification should get me a slap by a researcher in speech communication!&lt;br /&gt;&lt;br /&gt;So, yet another variable has been added to emerging media's representation of old media. Whew! How DO you keep up with all this? Oh, right, read this blog. &lt;br /&gt;   &lt;br /&gt;&lt;hr&gt;&lt;br /&gt;See references from &lt;a href="http://delivery.acm.org/10.1145/310000/303017/p136-omoigui.pdf?key1=303017&amp;key2=2494060611&amp;coll=GUIDE&amp;dl=portal,ACM&amp;CFID=11111111&amp;CFTOKEN=2222222"&gt;Nosa Omoigui et al.&lt;/a&gt; (1999, May). Time-compression: systems concerns, usage, and benefits in &lt;u&gt;Proceedings of the SIGCHI conference on Human factors in computing systems: the CHI is the limit&lt;/u&gt;, Pittsburgh, Pennsylvania, Pages: 136 - 143. &lt;br /&gt;&lt;hr&gt;&lt;br /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116095929862225455?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116095929862225455/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116095929862225455&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116095929862225455'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116095929862225455'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/10/time-compression-of-cbs-evening-news.html' title='Time Compression of CBS Evening News'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-116024756560096837</id><published>2006-10-07T13:43:00.000-05:00</published><updated>2006-10-27T12:16:37.223-05:00</updated><title type='text'>Video Killed the Web Star</title><content type='html'>&lt;h2&gt;Video Killed the Web Star&lt;/h2&gt;&lt;br /&gt;&lt;br /&gt;&lt;i&gt;[blogger.com has stopped me from posting anything new. So please go to &lt;a href="http://itvresearh.blogspot.com"&gt;http://itvresearh.blogspot.com&lt;/a&gt; for newer posts that those listed here.]&lt;/i&gt;&lt;br /&gt;&lt;br /&gt;I've been singing this song since before I began this blog. Commercial market forecasters have a reputation for overly optimistic forecasts on, especially, consumer electronics products. If you write a research report that you want to sell to anyone who will pony up to the bar and hand over, say, $2500 for one copy, then it makes little sense to entitle your report "Nothing New in 2006-2007." No, far better to say "Television Is Facing a Revolution" not just in 2006, but for the last 10 or 20 years. How many times have we heard that the broadcast networks are dinosaurs? That must go back 25 years or more.&lt;br /&gt;&lt;br /&gt;Well, commercial market researchers did not see the backyard satellite boom of the early 1980s (when cable networks were sent via satellite "in the clear," without being scrambled). I seriously doubt many market forecasters were predicting $20 DVD players for Christmas 2004, or the precipitous drop in the price of DVDs from $29.99 when they were introduced to, well, whatever they are today (I find Acadamy Award winning movies of similar caliber and age going for drastically different prices; it's very hard on the eyes when you want to see the prices of DVDs placed in alphabetical on a long wall in Target).&lt;br /&gt;&lt;br /&gt;Well, the news of Google's potential offer to buy YouTube.com grabbed the headlines, but it also was a hard slap in the face of any backward thinking television or movie executive. The web is racing toward the day when 2 hour, wide screen blockbuster movies can be downloaded in minutes...or less from catalogs of, say, 30,000 titles (Netflix currently claims this many). MSNBC.com now has a feature called "best videos of the week" and any television program provider that stays out of this web-delivered video business may not be around to defend their position in 5 years. That's 5 21st century, 2006-2011 years in which the pace of technological innovation is accelerating.&lt;br /&gt;&lt;br /&gt;What will the local television stations do? Well, as long as there remains a long line of "I wanna be on camera" TV reporters, local television newscasts may still remain locally viable.&lt;br /&gt;&lt;br /&gt;Who will be the first NewsTube? Just as radio stations ask automobile drivers to call in traffic problems and more, NewsTube.com (yes, I just made it up) might get "home made videos" of news events that the big shots can't. Isn't it funny how the TV news industry went from "only the best video quality will do" to videophones that could be set up just about anywhere with far less resolution, to YouTube videos, many of which are of horrible technical quality...but are being watched.&lt;br /&gt;&lt;br /&gt;These are exciting times. Just keeping up with industry news is a challenge, but more and more I choose to keep up with that news from a variety of non-sanctioned web sites with (gasp!) people with no journalism training whatsoever uploading their stories to YouTube and/or any of hundreds and thousands of video blogs. Can a political candidate afford ANY mistakes now? Someone's going to have a camera phone in the audience...&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr /&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-116024756560096837?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/116024756560096837/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=116024756560096837&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116024756560096837'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/116024756560096837'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/10/video-killed-web-star.html' title='Video Killed the Web Star'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115948999819163253</id><published>2006-09-28T19:30:00.000-05:00</published><updated>2006-09-30T09:58:30.870-05:00</updated><title type='text'>Adelphia is Now Comcast in My Area</title><content type='html'>I have satellite TV but a cable modem with Adelphia providing the service. Adelphia was one of the companies that got into trouble by cooking the books, in this case, the owner's family using corporate money for private use.&lt;br /&gt;&lt;br /&gt;Anyway, whether just a footnote in history or not, I'm now served by Comcast (or Bell South/AT&amp;T) who bought out Adelphia along with Time Warner. It would have been nice if I could have made the choice. Is there a parallel with the deregulation of oil and electricity and telephony? OK, readers, tell me where to go. ;-)&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115948999819163253?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115948999819163253/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115948999819163253&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115948999819163253'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115948999819163253'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/adelphia-is-now-comcast-in-my-area.html' title='Adelphia is Now Comcast in My Area'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115948978059799936</id><published>2006-09-28T19:28:00.000-05:00</published><updated>2006-09-29T11:30:15.246-05:00</updated><title type='text'>ESPN Mobile Plug Pulled by Disney</title><content type='html'>Just a quick note to tell you that http://marketplace.publicradio.org/ did a good story on ESPN mobile going away for now. I'll come back to this.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115948978059799936?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115948978059799936/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115948978059799936&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115948978059799936'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115948978059799936'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/espn-mobile-plug-pulled-by-disney.html' title='ESPN Mobile Plug Pulled by Disney'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115912320435291341</id><published>2006-09-24T13:39:00.000-05:00</published><updated>2006-09-24T14:03:58.893-05:00</updated><title type='text'>Video Killed the Radio Star, Will the Web Kill the TV Star?</title><content type='html'>Changes in electronic media (and certainly print media) have historically be evolutionary rather than revolutionary. If you saw the TV Guide lineup for ABC, CBS, or NBC today versus, say, 1976, you'd recognize it. The reality shows might confuse someone from 1976 seeing a 2006 TV Guide. But what is changing at an unprecedented and, I believe, unpredicted pace is the presence of video on the web. I teach new media and also web site production. I've been telling my classes perhaps for as many as 10 years that the future of the web is video. Well, it's happened.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;The quick rise of video services on the web from Google video to YouTube to traditional television and cable networks rivals the rapid diffusion of broadband in the U.S. in terms of (recall that I find the U.S. market difficult enough to keep up with that I confess to being provincial about what I write). As IPTV progresses, the day is coming sooner thaN most experts are predicting that we will be able to watch broadcast (including HD) programs not only on our high resolution computer monitors, but also on our television sets. The difference in quality will be less that may be predicted, and TV viewers are already used to watching degraded video on their television sets (videophones in news, DVR recordings in low quality to save space, even degradation of satellite or cable service due to poor maintenance and/or heavy rain in the case of satellite services.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115912320435291341?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115912320435291341/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115912320435291341&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115912320435291341'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115912320435291341'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/video-killed-radio-star-will-web-kill.html' title='Video Killed the Radio Star, Will the Web Kill the TV Star?'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115912126890317546</id><published>2006-09-24T13:07:00.000-05:00</published><updated>2006-09-24T13:35:59.030-05:00</updated><title type='text'>Klopfenstrein's Crystal Ball Saw It Coming (Again)</title><content type='html'>I am a new media historian in two ways: my parents timed my birth so I was able to experience the birth of cable TV (I remember when we didn't yet have it but lived in the place where the former Continental Cablevision was born) and other new media in living history, and that those who fail to know history, well, they make mistakes in making predictions. One of my more recent predictions that I use in the university classroom is that local television is in for some serious changes. Granted, the size of the industry and the automatic conservative backlash (or wasted attempts to combat change) will slow down this process more than it otherwise would diffuse.&lt;br /&gt;&lt;P&gt;Think of the local network television affiliate. What do they produce? News. What else? Not much (except commercial production on the side). Cable's ability to damage the local network affiliate has been slow but steady. Networks renegotiated their compensation packages with local stations, cutting down on what they used to pay the local affiliate.&lt;br /&gt;&lt;P&gt;Sine the era of satellite television, television networks have had the theoretical ability to just cut out the middle man, the local TV station, and take its product straight to the viewer. We've seen a different version of this in, for example, sports. Cable networks covering the first rounds of a golf tournament (Thursday and Friday) before the major network takes over. The local TV station could be upset that they were losing exclusivity or they could be happy about the increased publicity generated by coverage elsewhere of the first two rounds.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;When the web began, yelevision stations didn't exactly jump all over it. When they did, their friendly, neighborhood network offered to take control of their sites making them generally far more sophisticated. (It was interesting as a baseball fan to watch my favorite team, the Cleveland Indians, went from having a great site (Cleveland is a high city) to one run by Major League Baseball.) What is beginning to happen right now may have the golf analogy or the first nail in the coffin of the local TV network affiliate.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;Outrageous, you say? Well, studies show Internet use takes time away from viewing television, especially among younger viewers. It is CBS who shocked the world by announcing that when Katie Couric took over the anchor chair for the CBS Evening News, the newscast would be simulcast on the CBS web site. Is this adding viewers to the newscast without harming traditional local broadcast viewers? Well, this is the research hypothesis:&lt;br /&gt;&lt;br /&gt;There is no difference in the viewership of a network newscast and the presence of a simulcast webcast of the same newscast in the same market.&lt;br /&gt;&lt;br /&gt;Someone's doing this research right now. I hope it shows up in the public domain. Oh, this post has become so long, I'll start a new one on the crystal ball: the demise of the local TV network affiliate, and how it may arise like a phoenix.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115912126890317546?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115912126890317546/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115912126890317546&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115912126890317546'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115912126890317546'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/klopfenstreins-crystal-ball-saw-it.html' title='Klopfenstrein&apos;s Crystal Ball Saw It Coming (Again)'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115895769859810638</id><published>2006-09-22T15:38:00.000-05:00</published><updated>2006-09-22T16:28:51.180-05:00</updated><title type='text'>Verizon Fiber Optic Television</title><content type='html'>I used to go to engineering conferences even though I'm a social scientist. I have to get back to going. Something about having children made going hither and yon (or thither, your choice). The beauty of these conferences is that they talk about technologies that are literally in the lab or even in test phases. The telcos (for "telephone companies" which made cable companies decide they were "cablecos) have been gearing up for video for 20+ years (certainly 15) based on my experience.&lt;P&gt;&lt;br /&gt;Not to be a commercial for Verizon, but doesn't this look like a cable company ad?&lt;br&gt;&lt;br /&gt;    * 100% fiber optic network&lt;br&gt;&lt;br /&gt;    * On Demand - Instant access to a library of the latest blockbuster movies, kids shows, sports programs and much more at a touch of a button. &lt;br&gt;&lt;br /&gt;    * HD channels - More of a selection to watch all your favorite channels like ESPN, Discovery, TNT and more - all in amazing high definition. &lt;br&gt;&lt;br /&gt;    * Picture and sound - Amazingly lifelike picture, hyper-real color and flawless sound. &lt;br&gt;&lt;br /&gt;    * Dual-tuner DVR - Gives you the freedom to pause and rewind live TV, record one show while watching another, and fast forward to your favorite part. &lt;br&gt;&lt;br /&gt;    * Top premium channels - When you subscribe to one of our premium services like HBO and Cinemax you can select from current favorites to original programming, 24 hours a day. &lt;br&gt;&lt;br /&gt;    * International channels - Stay connected to your homeland or the world with more than a dozen popular international premium channels including, RAI (Italian), TV5 (French), ART (Arabic), TV Japan (Japanese).&lt;br&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/fios.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/fios.jpg" border="0" alt="" /&gt;&lt;/a&gt;This is a diagram that I often saw at these conferences, only this one is current whereas the others were "the future". Funny how the telco video future seemed to be 2-3 years away no matter when I attended a conference.&lt;P&gt;&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/2004telco.gif"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/2004telco.gif" border="0" alt="" /&gt;&lt;/a&gt;Why would a telco want to get into the video business? Well, this slide from a &lt;a href="http://www.telcominsgrp.com/education/articles/Rural%20telecom%20today%202004.ppt"&gt;National Telecommunications Cooperative presentation&lt;/a&gt; in 2004 shows how cable TV was taking a large slice out of the (rural, no less) telco revenue pie. The presentation (accessed 22 September 2006) literally tells audience members to fight cable by grabbing some of cable's video revenues.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;So, today's lesson is that there is more competition for the trible play: voice (POTS, plain old telephone service), video (cable, historically) and data (Internet, companies like Earthlink and AOL). This is good news for consumers until and unless these companies continue to merge, reducing the competition. Don't forget those two satellite providers, either. They help by trying to beat one another &lt;i&gt;and&lt;/i&gt; cable TV!&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115895769859810638?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115895769859810638/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115895769859810638&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115895769859810638'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115895769859810638'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/verizon-fiber-optic-television.html' title='Verizon Fiber Optic Television'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115861028544236011</id><published>2006-09-18T15:08:00.000-05:00</published><updated>2006-09-20T13:50:13.963-05:00</updated><title type='text'>Defining Interactive Television by Service</title><content type='html'>My definition for interactive television is at &lt;a href="http://itvresearch.org"&gt;itvresearch.org&lt;/a&gt;. The dfinition is not permanent, but is evolving as new services are discussed and being implemented. I just found a phenomenal paper called "The Future for Interactive Television" by Geoff Vincent and Franni Vincent from 1996 (&lt;a href="http://www.mediation.co.uk/futures/iTV.html"&gt;http://www.mediation.co.uk/futures/iTV.html&lt;/a&gt; accessed 18 September 2006). I have been working on definitions of interactive television since my graduate days at Ohio State, particularly via Dr. Steven Acker, who shared this quest. &lt;br /&gt;&lt;br /&gt;This is a great paper for students, professors, policy makers, and others to review. It is one of those nuggets you so rarely find on the web. I should send a fruit basket to the authors, they did &lt;a href="http://www.mediation.co.uk/futures/iTV.html"&gt;an excellent job&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115861028544236011?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115861028544236011/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115861028544236011&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115861028544236011'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115861028544236011'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/defining-interactive-television-by.html' title='Defining Interactive Television by Service'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115835339512507043</id><published>2006-09-15T15:34:00.000-05:00</published><updated>2006-09-15T16:14:41.560-05:00</updated><title type='text'>CBS and Comcast Read My Blog!</title><content type='html'>Woo-hoo! Congrats to CBS and Comcast for using my ideas. I didn't copyright them, but they are doing what American electronic media have always done: make the bargain with the audience that we can see shows for "free" in return for exposure to advertising. As you've read in this blog in the past, "Those who cannot remember the past are condemned to repeat it" (George Santayana, 1922, &lt;em&gt;Reason in Common Sense&lt;/em&gt;). I will always remember USA Today trying to charge something like $4.95 per month to have access to read their newspaper online when there were hundreds of other free sources online. I'd love to know how much money USA Today took in under the "pay per view" model versus their current advertiser-supported model.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;So, Bravo to CBS and Comcast who are clearly taking the right path for themselves. I confess I don't really care to see commercials, but I'll make the trade, pretty happily, I think. &lt;br /&gt;&lt;P&gt;&lt;br /&gt;One source for this story (the link is probably not permanent) is the &lt;a href="http://www.latimes.com/business/la-fi-video15sep15,1,3150256.story?coll=la-headlines-business&amp;ctrack=1&amp;cset=true"&gt;Los Angeles Times&lt;/a&gt;, 15 September 2006.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115835339512507043?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115835339512507043/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115835339512507043&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115835339512507043'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115835339512507043'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/cbs-and-comcast-read-my-blog.html' title='CBS and Comcast Read My Blog!'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115817980037661320</id><published>2006-09-13T15:35:00.000-05:00</published><updated>2006-09-13T16:13:42.100-05:00</updated><title type='text'>Apple's iTV Challenges Set-Top Box Manufacturers</title><content type='html'>Well, there's big news out again from Apple. Steve Jobs surprised most by introducing a product currently named iTV. I wonder if Independent Television in Britain might take umbridge at the use of their established TV network abbreviation (Independent Television). At any rate, it is interesting to watch the Apple enthusiasts leap with joy upon hearing such announcements. Far be it for me to contradict them. Apple has been magnificantly successful lately. It also announced new iPods yesterday, and I have to quote the article title from &lt;a href="http://www.t3.co.uk/"&gt;T3&lt;/a&gt;: "&lt;b&gt;It's official - new iPods! It was worth the wait &amp;ndash; Apple&amp;rsquo;s eye popping new players already have us dusting off our wallets.&lt;/b&gt;" I'll get back to them later (although Apple's Midas touch makes it difficult to raise doubts about their new products). By the way, Apple unleashed nano versions and 22" (iPod screen) versions of some of its products lately. I've been telling my students that near future newspapers will be video displays that change the articles as the user decides (didn't I see something like this in a Harry Potter movie?).&lt;br /&gt;&lt;br /&gt;&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/itv-closeup.0.jpg"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/itv-closeup.0.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Although the computer literate audience members at the announcement yesterday (12 September 2006) didn't seem to recognize it as such, it seems to be a set-top box and one that will compete in some ways directly with TiVo, I should think. I guess it's safe to say it can "download" any digitial content and then allow the user to physically transport that information (including Hollywood films) to the display device of their choice, the big seller seeming to be large screen TVs.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/jobs-itv.0.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/jobs-itv.0.jpg" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;What this means to me is still further pressure in an already extremely competitive marketplace, which should be good news for consumers (especially with price). This is just another case of the accelerating pace of technological change. I suspect iPod's success has made consumers confident in Apple, but I wonder who beyond the inovators who will try anything first will comprehend what this device can do.&lt;br /&gt;&lt;br /&gt;The product is slated for introduction in "early 2007" (whatever that ends up meaning). I wonder if this will cut into consumers' spending on video games. It seems a possible trade-off. I pity anyone who's trying to keep up with this stuff, especially me!&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115817980037661320?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115817980037661320/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115817980037661320&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115817980037661320'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115817980037661320'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/apples-itv-challenges-set-top-box.html' title='Apple&apos;s iTV Challenges Set-Top Box Manufacturers'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115817578202990476</id><published>2006-09-13T14:29:00.000-05:00</published><updated>2006-09-13T16:42:54.443-05:00</updated><title type='text'>Dr. Klopfenstein Approved New Media Web Sources</title><content type='html'>The subject line is supposed to be an attention getter, not an endorsement of the sites. Having said that, there is an outstanding web site with daily analyses and citations of media and new media activities, with only a slight bias toward the business end. If you are unaware of it, it's probably even worth a bookmark. Here's the site (don't delete this until you go there): &lt;br /&gt; &lt;br /&gt;&lt;a href="http://media.seekingalpha.com/"&gt;http://media.seekingalpha.com/&lt;/a&gt;&lt;br /&gt; &lt;br /&gt;There an especially heavy amount of information coming out right now on Apple, and it's critical, not just rewritten press releases. The information is broken down by segment. Here's TV, for example: &lt;a href="http://media.seekingalpha.com/by/type/tv"&gt;http://media.seekingalpha.com/by/type/tv&lt;/a&gt;.&lt;br /&gt; &lt;br /&gt;I've always thought corporate behavior is a critical variable in the adoption and diffusion of new media products and services. Sony, for example, did no market research before it introduced the Walkman, a huge success. RCA, on the other hand, spent millions on consumer research on its SelctaVision videodisc player in the late 1970s and early 1980s; it bombed, costing RCA nearly $600 million in 1984 dollars. &lt;br /&gt;&lt;br /&gt;From the web site itself (you should go to the site despite this mundane description): &lt;br /&gt;&lt;blockquote&gt;&lt;br /&gt;Seeking Alpha is the leading provider of stock market opinion and analysis from blogs, money managers and investment newsletters. ('Alpha' is a finance term referring to a stock's performance relative to the market; it's used more loosely by fund managers to describe beating their index, so every stock picker is "seeking alpha".)&lt;br /&gt;&lt;br /&gt;Our team:&lt;br /&gt;&lt;br /&gt;selects the most interesting articles from over 200 contributors, &lt;br /&gt;edits them to guarantee quality and consistency, and &lt;br /&gt;arranges and tags them so they can be searched by stock ticker, sector and theme. &lt;br /&gt;To make Seeking Alpha a one-stop-shop for stock research, we then add a daily One Page Annotated Wall Street Journal Summary, a weekly Barron's Summary, hundreds of conference call transcripts, daily summaries of Jim Cramer's stock picks, comprehensive coverage of new IPO filings and a regular housing market roundup. &lt;br /&gt;&lt;/blockquote&gt;&lt;br /&gt;&lt;br /&gt;And if you were wise enough to read all the way down here, &lt;a href="http://www.comscore.com/press/pr.asp"&gt;comscore&lt;/a&gt; is another company that does market research including new media and releases some of its data through &lt;a href="http://www.comscore.com/press/pr.asp"&gt;press releases&lt;/a&gt;.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115817578202990476?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115817578202990476/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115817578202990476&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115817578202990476'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115817578202990476'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/dr-klopfenstein-approved-new-media-web.html' title='Dr. Klopfenstein Approved New Media Web Sources'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115800187773867711</id><published>2006-09-11T14:09:00.000-05:00</published><updated>2006-09-11T14:41:13.100-05:00</updated><title type='text'>It Is Done</title><content type='html'>When I was in grad school in the early 1980s, I chose to go to Ohio State, not just because I am a Buckeye who loves his home state, but because Warner Cable had built Qube, the first truly interactive television service in the U.S. (we provincial Americans think we're first at everything, but maybe someone else did it somewhere). When I began my academic career at Bowling Greem State University (no, not Western Kentucky in Bowling Green. KY), I was already fascinated by how technology was on the verge of changing broadcasting, in particular.&lt;br /&gt;&lt;br /&gt;When I began teaching a new media class, I began to make predictions (my dissertation is on forecasting the market for home video completed in March 1985). When the web came, it was under the culture of "over my dead body will there be commercials on the Internet's web!" My dad was a history professor, and it's in my blood. The Internet was of little interest to anyone other than public and private scientists and grad students like me. Yes, I learned Unix. But history is quite clear in the United States: we accept the bargain of advertising subsidizing media content that we perceive to be "free." It wasn't long before the graphics-ready Web was attracting the business innovators who saw it's potential as a new communication medium.&lt;br /&gt;&lt;br /&gt;I remember telling my students that the could "log in" to a television station in the future and pick a channel to watch (my example was KING-TV when the Cleveland Indians played at Seatle). Well, I've been preaching that the web would evolve into a medium that would allow delivery of video programs anytime and anywhere there was a computer with an Internet connection. Once again, I was suprised by my daughter who, while I was watching OHIO STATE beat Texas on "ESPN on ABC," was watching her Disney Channel movies on computer via my house's generic wireless system. She was watching &lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/suitelife.0.jpg"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/200/suitelife.0.jpg" border="0" alt="" /&gt;&lt;/a&gt; the Suite Life of Zack and Cody on the computer. The video appeared to be about 300 by 400 pixels, perhaps larger. But the audio was great and the video seemed flawless, and my home wireless network is nothing special. I was stunned at how good the video was. I saw no artifacts and there were a lot of quick cuts in the show as well as plenty of color on the set and in the actors' clothes.&lt;br /&gt;&lt;br /&gt;I let her teach me how to navigate the site (which I'm not sure I can do without her!). Once again I found myself, eyes wide open, with another new video source on the web that I somehow missed. This is interactive television by anyone's definition from watching the linear show (and FF or rewind as desired), picking from what looked to me to be a fairly complete listing of the Disney Channel's lineup. And there are plenty of games that can be played as well. I actually searched for advertising and didn't see it (clearly you can consider the entire site an ad for Disney, but there was nothing I saw that would allow me to, for example, purchase a stuffed animal like Winnie the Pooh. As a parent, I am thrilled with the lack of advertising, while cognizant of the inherent Disney uber alles. &lt;br /&gt;&lt;br /&gt;I had to check Nickelodeon's web site and it didn't seem to hold a candle to Disney, but I'll bet it will soon. And let me be clear: I didn't spend much time on the Nickelodeon site. The Disney Channel site is immediately colorful with lots of button animations with sound. By the way, there is also a one-year-old medium sized TV in the same room, but my daughter chose the computer over the TV. Very interesting.&lt;br /&gt;&lt;br /&gt;Check them out and let me know what you think.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115800187773867711?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115800187773867711/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115800187773867711&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115800187773867711'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115800187773867711'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/it-is-done.html' title='It Is Done'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115748346248605795</id><published>2006-09-05T14:10:00.000-05:00</published><updated>2006-09-11T14:09:04.793-05:00</updated><title type='text'>AOL a Video Contrarion? What does their evidence show....</title><content type='html'>Finally, someone I can clobber with history. I've been preaching that video is the future of the web, perhaps not good news for the DVD and the DVR. There are too many forces, large ones and many more limber small ones, who know that video may dominate bandwidth use in the (near?) future. Here's the lead from the AOL contrarian in an article called "AP, AOL: Online Video Overblown:"&lt;br /&gt;&lt;br /&gt;"AOL and AP say, after canvassing in the internet, that online video usage data may be severely overblown. They report that only one-fifth of internet users have watched a full TV episode or movie online. That contrasts with the majority, who do download video - but it smaller clips, mostly as garnishings to other web content." Remember, this is a snapshot in time even as more players are entering (but are not yet in) the broadband business.&lt;br /&gt;See http://www.marketingvox.com/archives/2006/09/05/&lt;br /&gt;ap_aol_online_video_overblown/index.php&lt;br /&gt;&lt;br /&gt;See also a different take at http://news.yahoo.com/s/ap/&lt;br /&gt;20060905/ap_on_hi_te/online_video_ap_poll_7&lt;br /&gt;&lt;br /&gt;It's actually refreshing to see someone come out with a heavy dose of skepticism about a new "medium." But they are dead wrong. In the article they say "1 out of every 5 internet users have watched a full TV episode or movie online." They should revisit that statement. I'd say it's shocking that 20% of Internet users (which includes dial-up users who are highly unlikely to download a movie) have already tried it on for size. And what happens when we break this down demographically? Could it be that the percentage is significantly higher among, for example, 18-34 year olds?&lt;br /&gt;&lt;br /&gt;Or is it just that AOL can't keep up with Yahoo, Google, YouTube, MySpace and many others who are or soon will be providing the chance to download a TV show or a movie?  Anick Jesdanun, the writer for &lt;a href="http://news.yahoo.com/s/ap/20060905/ap_on_hi_te/online_video_ap_poll_7"&gt;Poll: Online viewers shun lengthy videos&lt;/a&gt;, has a wealth of information in this article. In fact, as I read it, I wondered why the headline is what it is. It seems like a Karl Rove "1984" version of war is peace, ignorance is strength, freedom is slavery, and everyone would be watching downloaded videos if it made any sense to do so.&lt;br /&gt;&lt;br /&gt;I wonder how the class of 2010 thinks about this.&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115748346248605795?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115748346248605795/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115748346248605795&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115748346248605795'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115748346248605795'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/aol-video-contrarion-what-does-their.html' title='AOL a Video Contrarion? What does their evidence show....'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115741892903441667</id><published>2006-09-04T20:11:00.000-05:00</published><updated>2006-09-04T23:08:57.796-05:00</updated><title type='text'>ESPN 360 Live (Me) Monday, 4 September 2006</title><content type='html'>Worth sharing right from the top, this FSU-Miami game is being broadcast in HD and is sponsored by DirecTV. I'm curious if there's somethng to read between the lines about the DirecTV sponsorship. OK, so consider this a footnote that I thought was so important that I put it at the top of the post. This footnote was written before the following text.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;This is an amazing story. I am a Buckeye from Ohio and I was out grabbing a few more tee shirts and hats to wear as #1 OSU heads for #2 Texas. I want to treat my great students (and they are great!) at the University of Georgia. (How lucky can you get: red and black work both places). Well, I was hungry and had been exposed to a chain restaurant called Taco Mac before. Being alone, I thought, what the heck, I'll grab dinner and a beer, and watch part of the Monday night college football game, Florida State at Miami. As I opened the door, I saw a sign saying that this Taco Mac is a Wi-Fi site. Well, as dedicated to my job and my students as I am, of course I spent Labor Day at Starbuck's because they have a T-Moble hotspot and I am a T-Mobile customer. So, my laptop was in the car! I told the hostess I'd be right back.&lt;br /&gt;&lt;P&gt;I was incredulous: a place with about 400 kinds of beer, &lt;b&gt;three or more &lt;u&gt;dozen&lt;/u&gt; TVs&lt;/b&gt; plus two huge screen (but dim) TVs (appears to be at least 5 feet high but does not appear to have HDTV's dimensions). &lt;br /&gt;&lt;P&gt;I see the ESPN 360 in action for the first time. They have TVs tuned to each of the different channels and one that shows ALL the shots. I just got up and took a closer look at the "all channels" channel. It has 7 picture-in-picture shots with the small HDTV in the bottom-middle (surely I will find pics of these shots on the web). &lt;I&gt;Apparently this is ESPN 2&lt;/I&gt; (thanks to my brother Kraig in Iowa for confirming this). The slightly larger picture in the top center is presumably the "old fashioned" NTSC channel. A cable system in Montreal tried this with hockey some years ago that allowed viewers to switch channels to see different cameras. It did not succeed.&lt;br /&gt;&lt;P&gt;This was written after I got home with my regular, NTSC TV and DirecTV subscription. I now know ESPN 2 was broadcasting both NTSC and HD, the latter of which I saw in the restaurant. However, when I was able to see it at home, there were actually &lt;b&gt;eight&lt;/b&gt; feeds on ESPN 2, not 7: both coaches, both quarterbacks, "skycam" in the bottom center, apparently more random screens on both sides of the skycam, and finally the regular shot in the middle taking close to 60% of the screen real estate. I also noticed arriving at home how much more intriguing this looked. I suspect I might have chosen this over the ESPN main channel. So this paragraph was written at about 11:45 PM, &lt;i&gt;after the following observations&lt;/i&gt;.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;This posting is going to be edited. The ESPN U channel is the one with the 7 screens. It has a camera on each team's coach and each team's quarterback. The bottom squares on either side seem to be more random. I hope my students who are football fans can help me out here. I'm on overload. I'm going to see if I can get home in time to see what this looks like on my DirecTV (I do not have ESPN U but wonder if it's a "free" preview tonight. &lt;br /&gt;&lt;P&gt;&lt;br /&gt;The place is about half full of customers (more came in as the night wore on) and most (if not all) eyes are on the huge screens...aha! They just ran an ad in 3 by 4 format and so these huge screens are 16 by 9 aspect ratio and presumably HD. The pictures are not crisp on these giant flat screens. In fact, they really lack contrast. &lt;font color="red"&gt;One reason for this is that the big screens also had the big audio.&lt;/font&gt;&lt;font color="black"&gt; Never forget the importance of audio to video.&lt;br /&gt;&lt;P&gt;I see they are showing different graphics on the different channels, and it appears they are showing a crawl on one of the extra channels (confirming that this is ESPN U). The old fashioned channel appears to be what we all are used to in a telecast. Interestingly, I see heads turning to the smaller screens during the commercial break. It would be much more interesting to see a Georgia (or the less popular Georgia Tech) game in these conditions. It seems to me that the large, HD screens are getting the eyeballs. I notice at the other end of the restaurant, the patrons are sitting at the tables closest to the other identical large HDTV screen.&lt;br /&gt;&lt;P&gt;I'm confused at this distance by the screen on an HD monitor (but not necessarily HD...people love to widen the telecast to fill the whole screen). Time for a closer look. I'm back. It's the ESPN "U" (as in "u"niversity) channel. I've not seen the channel before so I don't know if this is the usual fare, but they have lots of non-stop graphics.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;OK, the half-time show is starting and it's letterboxed so it apparently is not an HD telecast. Kirk Herbstreit (Buckeye alum) is letterboxed as was the PR piece for Florida State (I was typing and didn't look quickly enough to see for sure). Now there's a promo for ESPN's Sunday Night scoreboard show, and it's back to HD. Now there's Tiger Woods winning another half dozen tournaments and this golf promo is 3 by 4 and presumably NTSC. I wonder if the viewer cares. The letterboxing makes it obvious which portions of the telecast are HD and which are NTSC.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;OK, after talking to some patrons, the ESPN Full Circle channel has an ESPN radio guy in the lower left-hand part of the screen. Can you see information overload?&lt;br /&gt;&lt;p&gt; &lt;br /&gt;As expected, the patrons are watching the large screen HD picture but remember, it is &lt;i&gt;not&lt;/i&gt; a brilliant picture at all. Nope, it's the ESPN "U" channel showing the ESPN radio guy in the lower left of the screen. It's on maybe a 32-inch HD monitor but it's hard to see if its true HD or the monitor set to 16 by 9, a phenomenon I wrote about long ago on this blog.&lt;/font&gt;&lt;br /&gt;&lt;P&gt;&lt;br /&gt;The second half has started. The patrons I spoke to think there are three simulcast channels. If so, I'm confused by the 7-camera shot screen. Confusion is not conducive to adoption of this innovation. One question I have already is how many zealot fans would park 3 TV sets together so they would have three views of the game at once. Based on my college football viewing experience, I wouldn't be surprised.&lt;br /&gt;&lt;P&gt;Whoa! There are some FSU fans here, obvious after a big play near the end of the third quarter.&lt;br /&gt;&lt;P&gt;The explanation of &lt;a href="http://sports.espn.go.com/ncaa/news/story?id=2347040"&gt;ESPN full circle appeared here&lt;/a&gt; tonight, anyway. I am avoiding it so that I can explore any confusion before I read what ESPN really is doing.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115741892903441667?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115741892903441667/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115741892903441667&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115741892903441667'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115741892903441667'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/09/espn-360-live-me-monday-4-september.html' title='ESPN 360 Live (Me) Monday, 4 September 2006'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115643378564479681</id><published>2006-08-24T10:19:00.000-05:00</published><updated>2006-08-24T13:09:01.490-05:00</updated><title type='text'>Hmmm..... Snickers or a digital camera....</title><content type='html'>&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/sony-kiosk_200x203.jpg"&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/sony-kiosk_200x203.jpg" border="0" alt="" /&gt;&lt;/a&gt;Well, try as I do to keep up, I am still surprised by developments in new media like this one. I've studied the diffusion of new media innovations for 25+ years and worked one holiday season in a large, national electronics retail store in the home video department (participant observer). I live near Atlanta and, while visiting the Sharper Image store at the Mall of Georgia last night (some say the mall is second in size only to the Mall of America; I don't know if that is true, but it's certainly big), I learned that Sony had put up a vending machine (kiosk, if you prefer) that includes a wide variety of Sony products from extremely expensive to fairly expensive. It looks like a large, double glass door refrigerator and this one is located next to the movie ticket sales area. I go there to see movies with my daughter fairly often, so this was put in some time after the film "Barnyard" came out.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;I believe this practice has been in use in Japan for some time, but it's jolting to see something like this in the mall that's northeast of Atlanta where I live. I wondered what the retail shops in the mall thought of this competition only to discover that a Sam Goody's record store had closed as had a video store, two places that might have sold the same products. So I'm not sure this kiosk competes with any stores at the mall (there are free standing stores like Circuit City, &lt;a href="http://hhgregg.com"&gt;hhGregg&lt;/a&gt;, and Best Buy adjacent to the mall).&lt;P&gt;&lt;br /&gt;&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/zoom.jpg"&gt;&lt;img style="cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/zoom.jpg" border="0" align="left" alt="" /&gt;&lt;/a&gt; But it didn't stop there! I learned that I could go to an area of the mall where, quite franky, there is not a lot of traffic and purchase an iPod from another vending machine (or kiosk). This dispenser is operated by middleman &lt;a href="http://www.zoomsystems.com/"&gt;Zoom Systems&lt;/a&gt;. Sadly for good guy academics like me who just want to understand human behavior, I doubt there is much if any public data on how well this form of selling works. &lt;br /&gt;&lt;P&gt;&lt;br /&gt;When shopping on the web began, you could buy anything from CDs to vegetables. I told my students at the time that any product that won't vary depending on where you purchase it will have a better chance being sold on the web that those that &lt;i&gt;did&lt;/i&gt; depend on the seller. Obviously, selling fresh produce on the web proved to be a challenge while books and CDs were easily sold online (and led to the success of amazon.com and cdnow.com). But who will buy an iPod from a vending machine. It seems to me that this makes sense for someone who's already made the puchasing decision and, perhaps, the kiosk's convenience outweighs any fears of bum products being dispensed. Perhaps it simply serves as a "window shopping" experience.&lt;br /&gt;&lt;P&gt;&lt;br /&gt;What I would like to know is will Zoom Systems (and their competitors if this form of selling works in the U.S.) in any way serve as a means to accelerate the diffusion of established innovations like the iPod or not. I ask my silent majority of readers to post a comment with your ideas or even point us to articles about how well selling by kiosk works. I just might have to try a quick search and see what I find. Remember, folks, I am provincial. I believe the U.S. market is complicated enough and admit that I focus my energies here.&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115643378564479681?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115643378564479681/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115643378564479681&amp;isPopup=true' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115643378564479681'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115643378564479681'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/08/hmmm-snickers-or-digital-camera.html' title='Hmmm..... Snickers or a digital camera....'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115628005469913169</id><published>2006-08-22T15:52:00.000-05:00</published><updated>2006-08-24T13:37:04.486-05:00</updated><title type='text'>MovieBeam Could Fake Movies-on-Demand</title><content type='html'>&lt;a href="http://photos1.blogger.com/blogger/259/753/1600/pogue.jpg"&gt;&lt;font size="-2"&gt;Image © 2006, New York Times&lt;/font&gt;&lt;img style="float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/pogue.jpg" border="0" alt="Courtesy, New York Times, Not For Reproduction" /&gt;&lt;/a&gt;&lt;br /&gt;For readers looking for a guru upon which you can rely, I can reveal that I worked for one year in the OCLC (Ohio College Library Center that became Online Computer Library Center) Office of Technical Plannning (1984-1985). Libraries were looking at local versus "distributed" databases back then and OCLC was investigating to see which made sense when. And I was there. Not your uncle's communication professor.&lt;br /&gt;&lt;br /&gt;Fake movies-on-demand? Ah, this reminds me of the old library (as in "place where lots of books are shelved") "battle" between CD-based databases and dial-up databases. I suppose we go back to the late 1970s and beyond for that debate. Which was more cost-effective and, in the case of libraries, would deliver search results the fastest. There were other considerations:&lt;br /&gt;&lt;br /&gt;1. One time cost for a CD versus "cost per dial-up" (of course, the CD might require a similar license)&lt;br /&gt;&lt;br /&gt;2. Horizon of topics (i.e., limited on CD versus virtually unlimited, in theory anyway, dial-up databases)&lt;br /&gt;&lt;br /&gt;3. Most current information (static CD versus constantly updated online databases)&lt;br /&gt;&lt;br /&gt;4. Media for display (OK, let's check the "Shifted Librarian" link on this page to see if this is an issue or not)&lt;br /&gt;&lt;br /&gt;5. This one is huge: response time from keyboard entry until reply. Research has shown that people get annoyed after just 7 seconds of waiting. This is probably one of the reason that CD-based databases hung on as long as they have. They also make a decent medium for archiving information.&lt;br /&gt;&lt;br /&gt;So if you are in a clever mood today, you can see the similarities with consumers' getting movies "on demand" by static media or by accessing a "database" of digital movies. That is, right now we have a choice between buying a DVD (wuth high definition DVDs now becoming available if you are brave enough to purchase an expensive player for a format that has not yet clearly established itself as the future winner (remember VHS versus Beta? Sorry, kiddies, if you don't remember that one you need to email me or do a little reading. ;-)&lt;br /&gt;&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/video_software.gif"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/video_software.png" border="0" alt="Image courtesy of XSERVE India Pvt. Ltd." /&gt;Image courtesy of XSERVE India Pvt. Ltd. and may not be reproduced.&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115628005469913169?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115628005469913169/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115628005469913169&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115628005469913169'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115628005469913169'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/08/moviebeam-could-fake-movies-on-demand.html' title='MovieBeam Could Fake Movies-on-Demand'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115593818336781042</id><published>2006-08-18T16:56:00.000-05:00</published><updated>2006-09-04T23:25:46.503-05:00</updated><title type='text'>Faster than a speeding bullet (the coming ubiquity of  DVRs)...</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/FiOS-DVR.jpg"&gt;&lt;img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/FiOS-DVR.jpg" border="0" alt="" /&gt;Source: [cut and paste the address into your address bar: http://informitv.com/ articles/2006/08/16/ verizonfiostv/index.shtml&lt;/a&gt;&lt;br /&gt;Sooooooooooooooooooooooooooooo....you doubting Thomases that thought the best way to predict the future of the media was to look into the rear view mirror...here is a headline for you! "Verizon FiOS TV launches multi-room digital recorder." We've known this was coming from other providers than, say,DirecTV and Dish Network, but I have to say that my friends and family love to say "I don't need a DVR. I don't watch that much television." BINGO! Those folks will find the DVR even MORE valuable as they filter out the wheat from the chaff. I learned a great deal from my participant observer work at a major electronics retailer in the Christmas (yikes! I didn't say "holiday!") selling season in 2003. I was the one designated to answer any questions about TiVo. Needless to say, I was able to persuade them how valuable it was, but before taking that first bite, the skepticism was palatable. &lt;br /&gt;&lt;br /&gt;The key to understanding the inevitable rise in the number of DVR households is the simple fact that it is becoming a commodity, and if you subscribe to cable or satellite, you're going to have a DVR. And, yes, I would predict the cost to the consumer will become "zero" sooner rather than later as the economies of scale in production kick in and the video provider can make money by downloading commercial content onto the DVR for later viewing (I just wrote about the attractiveness of automobile "infomercials" for those who are in the market for a new car).&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115593818336781042?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115593818336781042/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115593818336781042&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115593818336781042'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115593818336781042'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/08/faster-than-speeding-bullet-coming.html' title='Faster than a speeding bullet (the coming ubiquity of  DVRs)...'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115585920693424345</id><published>2006-08-17T18:53:00.000-05:00</published><updated>2006-09-04T23:24:33.463-05:00</updated><title type='text'>While we were sleeping.......</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/tmg.png"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/400/tmg.png" border="0" alt="Courtesy Turner Media Group, © 2006" /&gt;cut and paste &lt;font size="-2"&gt;http://www.turnermediagroup.com/ itvcampaigns/banners/ into your browser's address bar...&lt;/a&gt;&lt;/font&gt;&lt;br /&gt;While we were sleeping, Turner Media Group (TMG) and Echostar (Dish Network) were flying with real interactive television campaigns.&lt;br /&gt;&lt;br /&gt;Thanks to fellow Qube interactive-TV participant Tracy Swedlow, &lt;a href="http://blog.itvt.com/my_weblog/2006/08/itv_interview_j.html"&gt;here's a current interview she conducted with TMG&lt;/a&gt;. Tracey's been on the cutting edge of iTV for years already. I went to Ohio State for graduate school definitely because Columbus already had Qube interactive television. When I remember that, I realize I have had an interest in interactive television that goes back almost 30 years (now come on, obviously I was reading about Qube "years" before I moved to Columbus, Ohio).&lt;br /&gt;&lt;br /&gt;One thing I got out of Tracey's article is that advertisers are reluctant to jump into something new like interactive television. As she quoted TMG's Jodie McAfee, the potential new clients wanted numbers on how other existing campaigns had fared. This reminds me of how the introduction of the wildly popular Sony Walkman was made without market research. Sony's president (I could look that up) just thought it was a good idea. American business schools to the best of my knowledge don't teach "better business management through hunches." Am I wrong?&lt;br /&gt;&lt;br /&gt;I have to say that automobile advertising is just about the perfect client for interactive television. Spirit of students past, can I get an "Amen"? Automobile advertising is a great example of "spray and pray." At any given time, let's say there are 1 in 7 audience members with some interest in buying a car within the next 60 days. Once they know what type of vehicle they want (i.e., Hummer or Cooper Mini), they are likely to be interested in more information than they see in a 30 second spot. Would they be willing to watch a 5-minute message about the car? If so, then interactive television can take them there (these infomercials, for example, already might be on the subscriver's hard drive, that is, its DVR. So, when prompted the viewer can request the infomercial just as if she were requesting any program off the DVR. If the DVR is hooked up to a phone line, she can answer questions about her purchasing interest (along with her name, address, etc.) which can later be uploaded to Echostar or TMG. Does this sound plausible? It certainly does to me. Sadly, once again we're at the "proprietary data" block, and we just have to be aware of conference presentations where bits and pieces of information become available. Then there's university research....possibly at a place like, oh, I dunno, maybe the University of Georgia? &lt;br /&gt;&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115585920693424345?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115585920693424345/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115585920693424345&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115585920693424345'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115585920693424345'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/08/while-we-were-sleeping.html' title='While we were sleeping.......'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-9994171.post-115585293298158691</id><published>2006-08-17T17:07:00.000-05:00</published><updated>2006-08-17T17:50:39.063-05:00</updated><title type='text'>Three Factors for Web Video Success © 2006</title><content type='html'>&lt;a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://photos1.blogger.com/blogger/259/753/1600/forbes.gif"&gt;&lt;img style="float:left; margin:0 10px 10px 0;cursor:pointer; cursor:hand;" src="http://photos1.blogger.com/blogger/259/753/320/forbes.gif" border="0" alt="" /&gt;&lt;/a&gt;&lt;br /&gt;I happened upon the Forbes magazine web site and noticed how they present video (the link on their current home page is shown here). Forbes (and others) present video on the web as I've imagined (and predicted) it for years. &lt;br /&gt;&lt;br /&gt;There are three key factors that I believed would (and appear to be) play(ing) themselves out: &lt;br /&gt;&lt;br /&gt;1) anyone can produce video (production costs are miniscule today compared to days gone by; this allows virtually anyone potentially to be able to create professional looking video; poor audio would offset good editing techniques) &lt;br /&gt;&lt;br /&gt;2) video is the literature of our age [c'mon critics, help me support or walk away from this belief], and &lt;br /&gt;&lt;br /&gt;3) Americans are used to the trade-off of "free" content subsidized by advertising. &lt;br /&gt;&lt;br /&gt;I personally do not believe a business model that assumes web television viewers will pay $2 per episode of a television show. I can understand this model working in the short-term so that the number of internet television viwers remains limmited until the needed bandwidth is in place to support millions of computers simultaneously downloading or streaming video content.&lt;br /&gt;&lt;br /&gt;Does anyone have a "consumption" index for video content? We assume from newspaper research that fewer and fewer people are reading the newspaper and more people are spending more time on the web. If there is research in which respondents were tested to see if they'd rather have a paper version of some form of information versus watching a video on the subject. An example that comes to my mind is a pamphlet such as those created by the American Cancer Society for newly diagnosed cancer patients. Would more patients prefer to view a video than read the pamphlet? (It would be possible to see the video at the medical facility and have a web address to view it at home via the Internet.)&lt;br /&gt;&lt;br /&gt;Who are the brilliant minds that know what the future of video and print will be if we ever reach a new equilibrium. All I know is that I do not believe we are anywhere near that new plateau.&lt;br /&gt;&lt;hr&gt;You may use this content (better still, argue with me!), but please cite my ideas as © 2006, Dr. Bruce Klopfenstein. Find any typos! Don't smite me, let me know!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/9994171-115585293298158691?l=emergingnewmedia.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://emergingnewmedia.blogspot.com/feeds/115585293298158691/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=9994171&amp;postID=115585293298158691&amp;isPopup=true' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115585293298158691'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9994171/posts/default/115585293298158691'/><link rel='alternate' type='text/html' href='http://emergingnewmedia.blogspot.com/2006/08/three-factors-for-web-video-success.html' title='Three Factors for Web Video Success © 2006'/><author><name>Dr. K</name><uri>http://www.blogger.com/profile/15058979963463446295</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='29' height='32' src='http://4.bp.blogspot.com/__z2NTSOz2B8/SimKapXeLZI/AAAAAAAAALU/cRgjPHyKbiY/S220/bruce.bmp'/></author><thr:total>0</thr:total></entry></feed>
